Convince & Convert

MAY 5, 2010

This 40-something Florida Mom found herself undergoing several simultaneous life shifts, and realized that products and the communication about them didn’t resonate with her any longer. With free membership open to all women, JaneNation combines social networking with opinion collection. It’s on JaneNation.

Social Media 125

Social Media Case Study Strategy Study 125

Buzz Marketing for Technology

JUNE 27, 2008

This blog is for volunteers, webmasters and administrators of associations, clubs, charities, communities and other groups. Find a spokesperson or facilitator who is familiar to your audience; ideally, someone who is perceived as a colleague or fellow member of the community. Industry news and upcoming events. online community.

Web 2.0 100

Web 2.0 Crowdsourcing RSS Case Study 100

Sprout Social

JULY 12, 2016

As a host, you’re able to establish your brand as an authority in your industry and build a sense of community. As a participant, Twitter chats are a way to network and connect with other users without having to do the dreaded cold outreach. Remember this is a conversation, not a survey.

Twitter 40

Twitter Hosting Hashtag Engagement 40

Convince & Convert

JUNE 11, 2010

Amber is Director of Community for Radian6 , co-proprietor of the influential Brass Tack Thinking blog (formerly Altitude Branding), a cool mom, a motivating force, and a hell of a flautist). DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] DJ Waldow As I wrote on Brass Tack Thinking, I have the chills. is my vote.

Upcoming 124

Upcoming Project News Social Media 124

Social Media Strategies Summit

OCTOBER 21, 2022

That’s 20% higher than any other social network. Use the following tactics to boost visibility: Engage with your community. Get into the habit of liking and commenting on posts from your followers and community members who don’t currently follow you. 5 Best Practices for Government Agencies on LinkedIn.

Examples 150

Examples LinkedIn Social Media Overview 150

Bare Feet Studios

MARCH 19, 2010

This particular issue, corporate social responsibility, influences not just fans but employees. A company’s ethical behavior was cited as an important factor in deciding where to work by 97% of the 7,000 surveyed by Kelly Services. Aloha, Share/Bookmark Thanks for reading!

Social Media 40

Social Media Upcoming Conference Comments 40

Keyhole.co

AUGUST 10, 2023

As the world’s largest professional social networking platform, LinkedIn is the go-to platform for knowledge-seeking professionals and business owners. This can be pictures or videos of your office, team-building activities, or maybe a sneak peek of an upcoming project. This fosters community and interaction within your network.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Keyhole.co

AUGUST 10, 2023

As the world’s largest professional social networking platform, LinkedIn is the go-to platform for knowledge-seeking professionals and business owners. This can be pictures or videos of your office, team-building activities, or maybe a sneak peek of an upcoming project. This fosters community and interaction within your network.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Sprout Social

JULY 1, 2021

An overwhelming majority of video marketers say video has helped increase sales, traffic to their website and users’ understanding of their product or service, according to Wyzowl’s 2021 State of Video Marketing Survey. If your goals are more focused on community engagement, social video content can be a valuable resource to lean on.

Types 140

Types Social Media Content UGC 140

Ignite Social Media

NOVEMBER 23, 2020

This past year many marketers struggled with their social media advertising efforts. From the pandemic to the election to the upcoming holiday season, CPMs have been largely unpredictable. They have some great established communities (especially tech-related communities) that focus on specific topics.

Advertising 187

Advertising Social Media Tips B2B 187

Bare Feet Studios

JUNE 7, 2009

I personally logged over 200 hours of my time producing the event – 100% volunteer for this community service. The tools are often free, but the time commitment is substantial with social media. Join our email list to be notified of upcoming online and live, in-person classes. When I surveyed our Beachwalks.tv

Social Media 40

Social Media Tourism Blogger Upcoming 40

Oktopost

JUNE 9, 2020

And the best part is, employee advocacy organically emerges from the bottom-up, where up to half of your employees already actively post company-related content , pictures or videos on social media. By tapping into the power of employees you can significantly increase your company’s social media reach, without exceeding your budget.

B2B 144

B2B Survey ROI Metrics 144

Convince & Convert

SEPTEMBER 21, 2010

Done correctly, social media is about developing meaningful relationships with customers and prospective customers in their natural habitat. You have to create content, be part of many communities, and proceed incrementally. Many successful social media programs take months (or even more than a year) to really germinate.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

JULY 20, 2010

Not unlike traditional surveys, keyword research and social data mining tools tell a powerful story about the information target audiences want from organizations, on-and-offline. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews.

Social Media 139

Social Media Strategy Consultant Blogger 139

Convince & Convert

SEPTEMBER 8, 2010

We easily forget that Facebook was one of the first social networks that insisted that we use REAL names, and policed personal profiles accordingly. Recall that MySpace was the logical heir to the online profile/social network world pioneered by Geocities, Tripod, and Angelfire. Facebook is the Model T of social networks.

MySpace 136

MySpace Facebook Social CRM Consultant 136

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire.

Research 210

Research Social Media B2B Marketing 210

Convince & Convert

JULY 28, 2010

This is the strategy of creating a Social FAQ. Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?

Social Media 148

Social Media Strategy Consultant B2B 148

Kikolani

OCTOBER 8, 2010

8 quick tips for developing a Facebook marketing strategy – competing with search engines, community pages, and more. Is Facebook suffocating the rest of social media ? How to add the official Facebook page (instead of community page) to your profile employer link. Social Media / Social Networking.

Mashup 141

Mashup Resources Directory Affiliate marketing 141

Convince & Convert

SEPTEMBER 20, 2010

I’ve asserted that B2B social media tactics vary from B2C, in that they are typically rooted in consumer education and thought leadership, and thus require deeper layers of interaction. Private brand communities vs. Facebook. Linkedin Groups vs. Twitter. Podcasts vs. YouTube. link] Jay Baer Thanks for the comment.

Social Media 147

Social Media B2B Strategy Consultant 147

Convince & Convert

MAY 11, 2010

You can survey your customers, although that’s not always the best approach because the questions are not fresh in their minds – they’ve already made their buying decision. Or, you could survey Web site visitors, gathering data in real-time. You can use a few methods to determine which questions to answer.

FAQ 137

FAQ Content Consultant Social Media 137

Convince & Convert

MARCH 3, 2010

Consumers are using social media (especially Twitter) as a 1-800 line, and agencies should be helping their clients answer the social telephone by setting up listening posts and protocols, and trying marketing to customer service in real-time. How can I help you?

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Convince & Convert

MAY 26, 2010

The one that hit home for me personally was: “Social media is fueled by passion, and too many companies try to take elements of their company that aren’t passion-worthy, and attempt to build a social media program around it.&# Your grasp of the entire landscape (including email) is refreshing. That's all. Just compliments.

Social Media 134

Social Media Consultant Video Strategy 134

Convince & Convert

JULY 22, 2010

While many businesses are excited about opportunities to reach their customers on the social web, few actually believe they have done so successfully. Avoids Getting Mired in Tactics, Metrics or Technology: The successful firms above recognize that social media should be used as a tool for achieving business goals.

Social Media 128

Social Media Strategy Influencer Case Study 128

Convince & Convert

APRIL 14, 2010

Social Media Success = Find a Way to Remove Friction Start today by conducting a Helpfulness Audit for your company. Talk to your customer service department, or survey your customers and document the top 10 problems that customers have with your product or service. That’s what you should be doing. It is all about SERVICE for them.

Social Media 128

Social Media Consultant Health Care Questions 128

Convince & Convert

FEBRUARY 9, 2010

That’s why brands go to great lengths to humanize themselves on the social Web. But, a new study by Edelman (whose digital arm features social media and ebusiness genius David Armano ) claims that bond is eroding. A survey of 4,875 adults (500 U.S.) For “Online Experts&# the illusion can stay in tact.

Social Media 119

Social Media Strategy Survey Social CRM 119

Bare Feet Studios

FEBRUARY 2, 2009

Obama is asking each of us to step forward and take responsibility for how we affect change in our hearts and minds, our communities, our nation. As of today, about 43% of the respondents to Guy Kawasaki’s survey question, “What Would You Pay to Use Twitter?&# Increasingly, I see this happening.

Software 44

Software Upcoming Energy Conference 44

Hootsuite

JULY 7, 2020

The first thing to do before engaging in social media activism is to hit pause. . Review your social calendar. If you use a social media scheduler, you’ll want to unschedule upcoming posts. The fitness brand acknowledged the hurt of the Black community, expressed collective pain and solidarity. Be specific.

Hashtag 145

Hashtag Activities Social Media Retail 145

Convince & Convert

JUNE 30, 2010

When they wake up, 59% of consumers check their email account before anything else online, according to new research from ExactTarget (disclosure: client) , in a sweeping survey of 400+ Americans. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews.

Social Media 128

Social Media Strategy Automotive SEO 128

Convince & Convert

JUNE 14, 2012

Just because it’s on a social network doesn’t mean it’s not advertising. Jay : Yeah, and I would say in fact, in most companies if you are of a requisite size, the people who are handling your social media advertising, Facebook ads, etc., They surveyed over 1,000 B2B and B2C companies worldwide.

Hashtag 115

Hashtag B2B Social Media Metrics 115

Convince & Convert

JUNE 23, 2010

Surveying, physical and online focus groups and opinion polling are still the primary tactics companies depend upon for market prediction and go to market strategy. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?

Crowdsourcing 121

Crowdsourcing Social Media Strategy Construction 121

Convince & Convert

SEPTEMBER 20, 2010

With regards to the debate on Twitter vs. Facebook influence – or the influence potential of social networks altogether, I think the influence opportunity is there, but correct execution, and the ability to accept its indirect relationship to sales growth, is critical for realizing it.

Social CRM 145

Social CRM Twitter B2B CoTweet 145