Hootsuite

SEPTEMBER 25, 2023

TikTok is a great platform for entertainment and travel-related content Exceptionally high TikTok engagement rates suggest that short-form video is a great way to capture audience attention in these sectors. Our beginner’s guide to TikTok marketing will help you get started and connect with TikTok’s hyper-engaged community.

Industry 125

Industry Engagement HootSuite Analytics 125

Pixlee

JULY 12, 2021

Influencer marketing allows your brand to work alongside a trusted community leader, paving the way for more engaged followers and greater credibility for your brand. This is helpful for brands with in-person retail locations or selling area-specific products. Designing a Summer-Specific Influencer Campaign.

Influencer 95

Influencer Campaign Apparel Travel 95

agora pulse

JULY 12, 2018

So, if you’re still saying your brand doesn’t need YouTube community building, you might need to rethink. So, with that in mind, I’m going to tell you 13 YouTube community building hacks you never knew about. It sounds basic but branding your channel properly is one of the most important steps you need to take to build your community.

Community building 90

Community building YouTube Communities Influencer 90

Social Media Strategies Summit

JUNE 8, 2023

But they were interested to discover if they could use the social network to increase purchases via physical retail stores. Watch video here The campaign targeted people aged 20+ in the US, including those interested in luxury travel. RIMOWA also showed the ads to custom audience groups comprising previous website visitors.

Brands 130

Brands Facebook Influencer Campaign 130

Sprout Social

NOVEMBER 19, 2020

When we kicked off the new decade, people embraced resolutions to travel, exercise and more, just as they do every year. With travel and tourism down due to the pandemic, people are leaning into activities and outings that are close-to-home. — Lil Sasquatch (@lilsasquatch66) October 22, 2020. Get outside for a cause.

Travel 121

Travel Sports Exercises Sentiment 121

Ignite Social Media

APRIL 25, 2017

Between personal travel and brand initiatives, it can be tough to stay afloat. As the retail season heats up, so do social media mentions. Consider how many Community Managers are on your team and what your brand’s coverage hours are. Summer: Longer days, warmer weather, and busier workdays.

Social Media 116

Social Media How To Retail Travel 116

Sprout Social

SEPTEMBER 12, 2022

Agencies may offer this in a variety of ways—it may fall under social media management , or under a dedicated community management service. We’re experts in building employer brands, creating trucking trends, engaging niche communities, and making email open rates climb. But more importantly, we’re good listeners. We live it.

Social Media Management 90

Social Media Management Social Media Real Estate Brands 90

Sprout Social

JULY 6, 2022

Now, with new features like Twitter Spaces and Twitter Communities , businesses and brands alike can further build relationships with followers. Travel and Tourism. How to master social media for retail and win more customers. Sprout for travel and hospitality: Deliver a five-star experience on social. Consumer Goods.

Twitter 106

Twitter Tourism Travel Education 106

Pixlee

APRIL 11, 2019

Growing a new Digitally-Focused Community. Since starting operations in 2008, Airbnb has focused heavily on its community image , creating a new cultural norm of sharing homes, rooms, and even experiences with traveling guests. Airbnb shows off some luxury experiences through community content.

UGC 65

UGC Content Retail Marketing 65

Sprout Social

MAY 15, 2020

Industries that publish more posts per average per day were media and entertainment (67), sports (42) and retail (36). There was some variation in industries that received the highest number of engagements per post, including consumer goods (21), sports (20) and retail (20). Engagements received on brand content. Instagram benchmarks.

Industry 123

Industry Real Estate Social Media Sports 123

Buzz Marketing for Technology

MAY 22, 2013

When Wal-Mart announced plans to use its retail locations to fulfill online orders last week, the media and business community broke into a collective game of word association. Wal-Mart has the significant advantage of already having 10,000 retail locations—something Amazon can’t currently compete with.

Meeting 232

Meeting Strategy Retail Compete 232

Absolute PA

JANUARY 27, 2012

I’ll be flying to Edinburgh to present a talk on social media at Farm & More – The Farm Diversification Event – an annual get together for the farm retail and diversified farming sector. It’s worth over £2 billion a year adding valuable skills and jobs to rural communities.

Eventful 60

Eventful Travel Tourism Retail 60

Techipedia: Tamar Weinberg

NOVEMBER 11, 2010

to increase visibility in the online community. These updates can keep your brand fresh in the minds of your community members and will also make them feel like they’re part of your extended corporate family. In this case, Facebook can be a great way to reach out to your local community. Tourism/Travel/Hospitality.

Industry 231

Industry Real Estate Social Media Travel 231

Sprout Social

JUNE 22, 2021

Rawlings Sporting Goods, a retailer known for manufacturing baseball equipment, regularly publishes short videos on YouTube to promote the launch of new products like baseball gloves or bats. Reddit is one of the most trafficked social media sites, with billions of visits per month and over 100,000 interest-based communities.

Platform 119

Platform Social Media Tumblr Reddit 119

Buffer Social

MARCH 19, 2020

In times like these, people look to each other, and to their communities to figure out how to respond. Social media is such an important communication tool in 2020, and we know as we all try to navigate unexpected and unprecedented challenges, many of your customers and teammates will turn to social media for some form of support.

Social Media Management 98

Social Media Management Social Media Retail Team 98

SocialFish

JULY 15, 2020

It also gives your organization a way to create a stronger tie with your community and look for new recruits. You should choose items that would highly appeal to your donors such as travel packages, golf classes, unique artwork as well as concert tickets. Why this is a great fundraising idea. Charity Auctions. Unique $1 treats.

Delicious 130

Delicious Eventful Committee Groups 130

SocialFish

JULY 15, 2020

It also gives your organization a way to create a stronger tie with your community and look for new recruits. You should choose items that would highly appeal to your donors such as travel packages, golf classes, unique artwork as well as concert tickets. Why this is a great fundraising idea. Charity Auctions. Unique $1 treats.

Delicious 130

Delicious Eventful Committee Groups 130

Hootsuite

JANUARY 16, 2023

The TikTok community of BookTok has quickly become one of the leading book recommendation platforms in the world. BookTok, short for “Book TikTok,” is a community of users on TikTok who are passionate about books and literature. Now, it is one of the world’s biggest social media communities for books.

Review 98

Review HootSuite Library Influencer 98

Laurel Papworth

SEPTEMBER 24, 2012

Because I am nosey – an asset in online community management – I decided to investigate further online. Airline staff greet me by name and not just because I’ve left my conference name tag on my jacket. So when I’m in a new city and looking for a place to eat, I amble down the street to see what I can find. Not publicly available.

Retail 80

Retail Social Media Foursquare Badge 80

Pixlee

JUNE 13, 2019

Pride, which began in the wake of the Stonewall Riots against police discrimination towards the LGBT community in New York, has evolved since 1970. As the movement for equal rights and protections has matured and gained support, brands and organizations alike have moved towards showing their support for the LGBT community.

Brands 61

Brands Hotels UGC Apparel 61

Keyhole.co

MARCH 7, 2023

Sephora is a beauty retailer that uses reels on their Instagram account to showcase new makeup and skincare products, tutorials, and behind-the-scenes glimpses of their stores and events. They also use reels to feature user-generated content from their customers, which helps build a sense of community and engagement on their platform.

Instagram 52

Instagram UGC Hashtag Collaboration 52

Sprout Social

AUGUST 26, 2021

Reddit is another treasure trove filled with conversations and communities relevant to your brand or products. Travelers, for example, may have a favorite airline and are eager to share what makes them a frequent flier of one airline over another. Stone (she/her) (@ericamstone) August 16, 2021. Hint hint feature request @SproutSocial.

Research 144

Research Social Media Airlines Marketing 144

Sprout Social

APRIL 27, 2020

On the other hand, some industries had a sharper decline in published posts during this time, particularly sports and travel, both of which have been highly impacted due to suspensions of activity and restrictions on business as normal. Retail, consumer goods, and education sent messages also dropped, though less dramatically.

Engagement 145

Engagement Social Media Patterns Health Care 145

Pixlee

MAY 21, 2020

Kirkland’s uses UGC in their social channels as well as their blogs and inspiration pages to keep customers engaged when they can’t visit a retail location. Many social advertisers were comprised of travel, fashion and event-based brands – all of which have been hit disproportionately hard right now.

Sentiment 95

Sentiment B2B HootSuite Retail 95

Pixlee

JULY 20, 2020

While on the one hand, brands saw their foot traffic come to an unthinkable halt, ecommerce has flourished, and influencers have proven to be essential in maintaining and increasing community engagement. . Influencers who are able to tap into their audience’s desire for a community right now are leading the way in brand communications.

Influencer 73

Influencer Trends Marketing Authentication 73

Adam Cohen

JULY 12, 2010

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. Do your customers have a need for community, convenience, or collaboration? The CMO will also want to know the data. More about this blog here.

Research 265

Research Social Media Marketing Retail 265

Pixlee

JANUARY 8, 2018

We’re fascinated with how prominent athletes, not to mention teams and leagues, are using social media as a platform to drive social change and build community. Travel and Hospitality Transforming with Technology. The travel/hospitality tech revolution is another area in which we have a keen interest. January 10th, 1-2 PM.

Conference 40

Conference Retail Sports Travel 40

Twist Image

JANUARY 5, 2012

Not the usual business travel, but a luggage set for the family. really, really care about travel and their consumers. business travel. community manager. A post Christmas story that is worthy of your attention. I was in the market for luggage. We decided that we were looking to invest to get something of quality.

Travel 89

Travel Retail YouTube Buy 89

Adam Cohen

JULY 19, 2010

Adam has over 15 years of experience leveraging technology to drive and sustain business value for clients in the Consumer Product, Retail, High Tech, Healthcare and Financial Services industries. This post was mentioned on Twitter by prblogs, twitips MV. More about this blog here. Thanks for dropping by.

Social Media 219

Social Media Disqus Web 2.0 Badge 219

Later

SEPTEMBER 1, 2020

For example, Instagram is a major destination for social commerce, whereas Facebook is best for community-building, and Pinterest for inspiration and brand affinity. Instagram has become one of the most important platforms for businesses in recent years — especially for those in the e-commerce and retail space.

Platform 78

Platform Social Media Small Business Instagram 78

Later

MAY 29, 2020

Plus, Instagram is finally letting creators earn money from the content they share on IGTV — a longtime requested feature from Instagram’s creator community. This could make Instagram a one-stop-shop for retailers and e-commerce brands! . There’s a new way to bring communities together on Instagram — Messenger Rooms!

Features 109

Features Instagram Badge Influencer 109

Techipedia: Tamar Weinberg

JANUARY 15, 2013

Facebook isn’t just a social networking site; it is a way of staying on touch with people around the world, a place to bring people together and building communities, and a tool for sharing information. Whether it is investors, a management team, suppliers, distributors or retail partnerships, partnering with the right people is vital.

Press Release 192

Press Release Airlines Skills Retail 192

Sprout Social

APRIL 19, 2022

Use video chats as a chance to poll your community, answer common questions and show your product or service in action. Amtrak is doing everything they can to make customers feel supported while they travel. The big box retailer was the first to bring live TikTok shopping to the US in December 2020. Conversational commerce.

Conversation 101

Conversation Strategy Social Media Marketing 101

Talkwalker SM

SEPTEMBER 7, 2016

Condé Nast Traveler (@cntraveler). We all need accounts in our Instagram feed that make us feel like we are traveling, even though we’re still sitting in the same office under the same neon light. Screenshot from the Instagram account of Condé Nast Traveler. Screenshot from the Instagram account of Callaway Golf.

Instagram 60

Instagram Brands Sports Travel 60

Pixlee

FEBRUARY 26, 2019

If you’ve ever traveled outside of your home country, you’ve likely noticed differences beyond language barriers. Some brands are even using influencer marketing and community-driven tactics as a method for expansion. For example, each country’s version of its main website offers content that relates to people from those countries. .

UGC 45

UGC Brands Travel Review 45

Adam Cohen

JULY 16, 2010

Adam has over 15 years of experience leveraging technology to drive and sustain business value for clients in the Consumer Product, Retail, High Tech, Healthcare and Financial Services industries. More about this blog here. Thanks for dropping by.

Badge 201

Badge Disqus Web 2.0 Retail 201

Later

MAY 29, 2020

Plus, Instagram is finally letting creators earn money from the content they share on IGTV — a longtime requested feature from Instagram’s creator community. This could make Instagram a one-stop-shop for retailers and e-commerce brands! . There’s a new way to bring communities together on Instagram — Messenger Rooms!

Features 82

Features Instagram Badge Influencer 82