Keyhole.co

AUGUST 10, 2023

For example, Erica Schneider, one of the most recognized voices in the content marketing field in recent years, has developed a reputation and a thriving business by offering writing and editing tips on LinkedIn. And by sharing your wins on LinkedIn, you showcase your achievements and build a positive reputation.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Hootsuite

JUNE 22, 2023

While you’re here, jump into our free webinar on Social Media in Health Care: Stories from the Front Lines. Brand representation Brand safety is especially important in healthcare, as a misplaced post or poorly handled comment can cause significant reputation damage. Best practices for posting and communication.

Policies 94

Policies Template Templates Examples 94

Ignite Social Media

MARCH 23, 2020

In Asia, which had significant impact from the virus before us, 53% of people reported browsing Facebook more often. If this is a good time for you to learn about TikTok, join our free 30-minute TikTok for Marketers webinar on March 24 th at 1:00 Eastern. Right behind Zoom is TikTok on the charts.

CPM 175

CPM Social Media CPC Sample 175

Sprout Social

AUGUST 22, 2023

Conversational analytics is actionable intelligence in the form of trends and reports derived from analyzing customer conversations using AI and machine learning. Track and manage brand health Measure and manage your brand reputation by regularly monitoring and engaging with customer conversations on social and review sites.

Analytics 83

Analytics Conversation Brands Sentiment 83

Waxing UnLyrical

AUGUST 14, 2015

We were excited to welcome four amazing guests: Nichole Kelly of Social Media Explorer, Sally Falkow of The Proactive Report, Tinu Abayomi-Paul , and Michelle Drifka Hinson , Chair of the Institute for Public Relations’s Measurement Commission. A6: The webinar with full walk through of the dashboard is next week [link] #measurepr.

Analytics 100

Analytics Consultant Survey Reputation 100

Sprout Social

SEPTEMBER 14, 2023

#PajamaOutfit #PajamaStyle #PajamaFashion ♬ original sound – aerie Makeup brand Glossier also turned to UGC to build their “Dew it Yourself” series based on content their community was already organically posting about. You can easily create a community space where you have an existing audience—like creating a Facebook Group.

Strategy 118

Strategy Brands Content UGC 118

Hootsuite

MAY 7, 2020

Kwau, a Tencent-backed video app, has a reported 7 million daily active users in Brazil. AppAnnie reports 375% growth in the U.S., TikTok has a reputation for being popular with teens. According to ByteDance’s annual report , some 14 million “knowledge-based content” videos were shared on the platform in 2019.

Marketing 145

Marketing Statistics Hashtag Startup 145

Small Business Mavericks

FEBRUARY 6, 2011

What may surprise many small business owners is that social media marketing is so far down the list, especially when it comes to two-way communications. At least, that’s according to data reported on WebProNews recently. About Us What’s a Maverick?

Social Media 187

Social Media Marketing Small Business Case Study 187

Webbiquity SMM

DECEMBER 12, 2012

“Ghost town” or not, many experts agree that Google+ is here to stay, and it’s valuable for b2b marketing, SEO , personal branding, and reputation management. Reputation Management: How Google+ Can Be Your Best Friend or Your Worst Enemy by Business2Community. So what makes Google+ special?

Google 216

Google Tips Bookmarklet SEO 216

Small Business Mavericks

MAY 6, 2011

A recent announcement that Google Analytics can now track and report page load speed should put any doubt to rest. About Us What’s a Maverick? It is almost near consensus that Google finds page load speed important.

Small Business 150

Small Business Case Study Press Release Adwords 150

Sprout Social

JANUARY 6, 2021

YouTube reports one billion hours of video are watched every day and research estimates social video ad spend will grow 44% from 2019 to reach $14.89 People may know about Peloton ’s stationary bike and workout classes but what people may be surprised and delighted to find out is that it also has a tight-knit member community.

Video 129

Video Social Media Wireless Marketing 129

Small Business Mavericks

FEBRUARY 13, 2011

Customer service is one of the most important issues when it comes to reputation management. There have been several reported news stories in recent months related to employees of one company pretending to be a customer of a competitor, and making disparaging remarks about that competitor. About Us What’s a Maverick?

Reputation 87

Reputation Case Study Press Release Small Business 87

Webbiquity SMM

MAY 10, 2011

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. Promote white papers / eBooks / reports for lead generation. Generate webinar registrations. What should they promote?

ROI 191

ROI Case Study Bazaarvoice Klout 191

Small Business Mavericks

FEBRUARY 28, 2011

Mashable reports that Facebook has updated its Like button to include the features and functions of the old Share button. About Us What’s a Maverick? Relevancy: Why Search Is Unreliable » Is ‘Like’ The New Share? Does that require a big “so what?&# Actually, this could be a big boost to your content on Facebook.

Case Study 87

Case Study Press Release Adwords Small Business 87

Convince & Convert

JANUARY 3, 2024

The 39-page research study, The 2023 B2B Influencer Marketing Report , surveyed 425 B2B marketing decision-makers in management or higher roles. All who use influencer marketing report key benefits like increased sales revenue, more brand awareness, and improved brand reputation.

B2B 144

B2B Research Influencer Marketing 144

Waxing UnLyrical

JANUARY 2, 2011

Be a social business: PR trends in 2011 , from Sally Falkow’s The Proactive Report. Leveraging your reputation: PR 2.011 , from Around the Water Cooler. Why: social media has become the touch point by which many business functions converge. What not to do in 2011 , from Lauren Novo’s Gen-Y Progress.

Postrank 124

Postrank Tourism Blogroll Creative Commons 124

Small Business Mavericks

MARCH 12, 2011

What’s the reported price? $5 About Us What’s a Maverick? The latest is around the social bookmarking site Delicious. Yahoo had originally said it was going to fold the site, but then the groans started. Now, the rumor is they have sold it. 5 million. Nevertheless, if it’s true, it could be a big boon to Yahoo.

Delicious 79

Delicious Yahoo Small Business Social Bookmarking 79

Small Business Mavericks

FEBRUARY 25, 2011

If this report is true, you might have to. About Us What’s a Maverick? A nasty rumor is spreading, according to WebProNews , that YouTube is considering paying celebrities to provide video content channels. If true, what will that do to your channel?

YouTube 79

YouTube Compete Case Study Press Release 79

Oktopost

AUGUST 24, 2021

As Statista reports, 79% of US marketers generate revenue using this strategy. . Endless Events reports that a staggering 87% of C-suite executives trust in the influence of live events moving them to invest more in this marketing strategy moving forward. Why Is B2B Event Marketing Important? In a nutshell, B2B events improves: .

B2B 118

B2B Eventful Marketing Conference 118

The Realtime Report

JANUARY 28, 2017

While social media is a great way to build a brand’s reputation, it can also be a powerful driver of demand. By posting high quality, educational, engaging content, you can grow a community of prospects and influencers who amplify your messages and help you grow your social media presence. ” Click To Tweet. Lead Scoring.

B2B 91

B2B ROI Social Media Hashtag 91

Hootsuite

JULY 13, 2023

Gated content (like this McKinsey report!) Who has clicked through on your profile link to your website… and did they sign up for access to your gated 2023 Report on the Caramel Corn Industry? Cultivate community and encourage interaction. What are people saving? How many new followers are coming in?

Social Media 98

Social Media HootSuite Analytics Newsletter 98

Techipedia: Tamar Weinberg

JANUARY 5, 2012

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports.

Marketing 264

Marketing SEO Case Study Small Business 264

Waxing UnLyrical

SEPTEMBER 28, 2010

Image: Geoff LMV via Flickr , Creative Commons These included sentences like On what Pepco’s crisis communication plan is: “Pepco takes its responsibility to keep customers informed seriously. Our crisis communications plan consist of pre-event, event, and post-event reporting guidelines and information.

Social Media 153

Social Media Postrank Energy Tourism 153

Almost Savvy

JUNE 18, 2010

I realized that I might have had some legal entanglements to deal with along the way, but there were still those moments when I wondered “what if…&# It’s Scary Out There Before you call the authorities to report me, there are two important things you should know: No, I never really did this – not even for a second.

MySpace 232

MySpace Review LinkedIn Comments 232

Waxing UnLyrical

NOVEMBER 28, 2010

I thought Richard’s report of his experiment was fascinating. Chipotle mishap highlights importance of clear communication with customers , by Becca Caddy for Reputation Online. Why: This is a question teachers are always being asked (and asking themselves). Why: Robert Frost come to mind, anyone? These fine folk did: Jan.

Class 105

Class Postrank SEO Flickr 105

Waxing UnLyrical

NOVEMBER 18, 2010

Traditional and social media monitoring vendors often report the quality of their sentiment analysis in terms of “accuracy;” that is, the percentage of stories or posts that the tool’s algorithm and a human reader agree on. Vendors often report “accuracy” percentages around the 70%-90% range, but these numbers are deceptively high.

Crimson Hexagon 200

Crimson Hexagon Sentiment Analysis Sample 200

Almost Savvy

NOVEMBER 11, 2008

Manage your online reputation. ………………………………………… Update: I’m excited to report that I was just interviewed by Joanna Ossinger with Fox Business News on this topic. Complete your profile – jobs, school, non-profit work, whatever.

Apple 145

Apple LinkedIn Skills Reputation 145

Rebekah Radice

FEBRUARY 1, 2016

Staying consistent with your blogging efforts is the only way to establish your reputation and build blog credibility. Write down why you love to help your community and then share that within your blog. Unless the vendor is highly reputable, purchasing an email list is worse than a waste of time. Probably never.

How To 114

How To List Social Media SMS 114

Techipedia: Tamar Weinberg

MARCH 17, 2010

Every time I tell someone I’m a Community Manager , I get a varied response. &# That last one might be the most honest of the three, since asking a Community Manager whether they tweet for a living is like asking a construction worker if they cat-call for a living, or a doctor if he asks people to say “ah!&# for a living.

Communities 237

Communities Twitter Web 2.0 ROI 237

Waxing UnLyrical

OCTOBER 14, 2010

Or “Turn your articles into downloadable reports/ebooks.&# This cultivates a thinking community where information is evaluated, and then adapted and built upon. While there are plenty of other posts on TheWWWObserver and Lifehack that do provide me with value, the two I highlighted above only provide me with directions.

Class 178

Class Flickr WordPress Template 178

Techipedia: Tamar Weinberg

JUNE 23, 2010

If you do so on Facebook, your account will likely be terminated especially if Facebook receives reports of misrepresentation. Community Pages are the most annoying thing Facebook has given us , but I see their point. There you have it: personal profiles versus Fan Pages versus Community Pages versus Facebook Groups.

Facebook 268

Facebook SEO Policies Groups 268

Convince & Convert

AUGUST 16, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Why You Should Use a Content Rationale Report Build Your Brand a Social Content Ladder in 5 Steps 5 Step Process for Social Media Success [link] Santi Chacon Blastoff for My New Social Media Newsletter: Last (..)

Newsletter 114

Newsletter Social Media Alltop Social CRM 114

Convince & Convert

MARCH 25, 2010

Thus, they have a built in “Events&# tool where you can plug in anything out of the ordinary, and that occurrence will show up in your integrated Swix reporting. Social media statistics and reporting, without the hassle. Social media statistics and reporting, without the hassle. A new product launch. A write up on a blog.

Social Media 117

Social Media Strategy Statistics Metrics 117

Waxing UnLyrical

DECEMBER 4, 2010

And when I looked at some of the comments on reports of the campaign, that seemed to be a frequently-expressed sentiment, like this one on PopWatch: Hmm. And is that awareness beneficial to the nonprofit, or is it going to see its reputation somewhat diminished because of the ridicule this campaign received. Makes sense to me.

Class 233

Class Campaign Klout Influencer 233

Convince & Convert

JUNE 17, 2010

I love the Twitter culture and community, and I spend quite a bit of time using Twitter. As I’m writing this, my Followers per Tweet (FPT) is 2.46 (21,395 follower, 8,687 tweets sent – note that some Twitter weirdness has been massively reducing number of tweets sent reported in some cases).

Twitter 126

Twitter Metrics Social CRM Consultant 126

Convince & Convert

SEPTEMBER 20, 2010

This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. Private brand communities vs. Facebook. Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company.

Social Media 150

Social Media B2B Strategy Consultant 150

Convince & Convert

FEBRUARY 19, 2010

I haven't used it, but looks interesting [link] [link] Meylah Community Anyone use NutshellMail? As I am starting to preach more and more in email marketing – there is no such thing as best practices, only practices that are best for YOU. link] [link] Tom Schneller Is anyone using NutShellMail to manage their social media?

Social Media 116

Social Media Social CRM MySpace TweetBeep 116