Remove Communities Remove Mobile Remove Trends Remove YouTube
article thumbnail

9 YouTube trends for your content strategy in 2022

Sprout Social

More than half of consumers anticipate using YouTube in the coming year , trailing only Facebook, according to the latest Sprout Social Index™. One of the most compelling reasons for marketers to incorporate YouTube into their strategies is that a huge number of people spend a great deal of time there. This list will help.

YouTube 139
article thumbnail

5 Top Social Media Marketing Trends for 2023

Social Media Strategies Summit

We’ve rounded up five key social media trends for 2023 to help you do that. Traditionally, viewers watch videos horizontally — think YouTube and Netflix. But consumers are increasingly using smartphones to watch online videos, with almost two-thirds of YouTube viewing time stemming from mobile devices. Image source.

Trends 297
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

YouTube At A Crossroads: Social Media Network or Streaming Service?

Ignite Social Media

As our teams dove into Q4 research at the beginning of the year, we notice that our data partner, GWI (formerly known as GlobalWebIndex), recently moved YouTube out of the ‘social media network’ category and into the ‘streaming service’ category. YouTube As A Social Media Network. Community Tab.

YouTube 154
article thumbnail

The Creator’s Guide to YouTube Shorts Analytics

Buffer Social

Everyone is focused on the YouTube Shorts algorithm as the key to growing as a creator on the platform. YouTube offers different content types, each with robust analytics. How to find your YouTube Shorts analytics Whether you prefer analyzing data on a desktop or on the go via mobile, YouTube has got you covered.

article thumbnail

The complete guide to YouTube Live in 2021

Sprout Social

With social distancing continuing as the norm, an increasing number of businesses are using YouTube Live to host events, workshops, Q&A sessions and more. In 2020, 70% of people used YouTube to watch online replacements of live events. What is YouTube Live? What are the benefits of YouTube Live? What is YouTube Live?

YouTube 132
article thumbnail

YouTube Exec Predicts the Evolution of Creators on the Platform

Hootsuite

Such a close eye, in fact, we’ve made it one of the top trends in our Social Trends 2022 report. It’s also what led us to our conversation with Jamie Byrne, YouTube’s Senior Director of Creator Partnerships. If you went back two years… you were a YouTuber or you were on Musical.ly Dedicated short-form creators.

YouTube 95
article thumbnail

How the YouTube Shorts Algorithm Actually Works in 2023

Hootsuite

How do YouTube Shorts say hi? Kidding — actually, they use the YouTube Shorts algorithm to meet and greet you. In this blog, we’re going to shrink ourselves down and head into the mini-world of the YouTube Shorts algorithm. and “Should you wear YouTube shorts to your next BBQ?” (yes). They micro-wave!

YouTube 87