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Is SMS Marketing Still a Viable Strategy?

Techipedia: Tamar Weinberg

As most brands and organizations now have a mobile optimized version of their website, the focus is now on encouraging users to travel to your site and interact with the brand itself in order to push increased revenue. Here a few examples: 77% of the population of the world own a mobile phone. This is a guest post from James Bentham.

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How to Deal with Brand Controversy on Social Media

Convince & Convert

From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. The RSS feed is: [link]. Is it a systemic failure? If it’s systemic, fix the system. From Cision , a free online content marketing kit. Listen Now . A repeated failure?

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Four Free Digital Marketing Tools for Non-Profits

Waxing UnLyrical

Mobify Given the huge uptake in mobile web use , you know by now that if your site isn’t optimized for mobile devices, you are likely missing out on opportunities left and right to connect with your audiences. Donor Tools Donor Tools is one of many, many non-profit fundraising and outreach donor management systems.

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50 Ways Marketers use Social Media to Improve Their Marketing

Harp Interactive

Build community platforms around real communities of shared interest. Start a community group on Facebook or Ning or MySpace or LinkedIn around the space where your customer does business. Example: what Jeremiah Owyang did for Hitachi Data Systems. Consider the value of hiring a community manager.

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Learning via the Social Media Game

Bare Feet Studios

It just shows you how much app and platform development continues in the sphere of online social networks and mobile options. Customized content management systems (CMS) where your staff can access and edit the website and users can create their own blogs within your main site. Web and mobile updates. Mobile Texting.

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Micro Persuasion: Three Little Tips for Capturing Info Bits Quickly

Buzz Marketing for Technology

I continue to use Gmail as a nerve center - my primary capture system. The feature is great on many levels, but its especially handy as a private info trapping system. In addition, all rooms can be accessed on a mobile device via FFtoGo. The second way to use this is to start importing RSS feeds into a private room.

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How To Create A Know-It-All Company - CIO.com - Business Technology Leadership

Buzz Marketing for Technology

Operating Systems. RSS Feeds » LEADERSHIP. With a straight salary-based compensation scheme accompanying a bonus system based in part on how many valuable contributions each employee makes to the knowledge-sharing network, people have more incentive to help each other. src = [link]. }. White Papers |. Webcasts |.

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