Remove Communities Remove Forums Remove Reference Remove Survey
article thumbnail

Dark Social in 2023: Here’s Why (and How) You Should Track It

Hootsuite

People join private Facebook Groups or forums to meet and talk with other like-minded people. In an era when you can watch 700 review videos for a product on YouTube, we still turn to people we consider experts — friends, family, or niche communities — for purchasing advice. A lot of that talk centers around advice.

HootSuite 120
article thumbnail

Social Media Intelligence: What It Is & Why You Need It

Hootsuite

For example, if you’re an airline trying to assess customer satisfaction, it might be hard to discern customers’ true feelings through surveys or customer service interactions. Durex used social media intelligence tactics, including surveys and social listening, to collect data on its wider customer base.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Use Social Media to Generate More Leads for Your Business

Oktopost

While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions. Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies.

article thumbnail

5 Ways To Use Social Listening For Competitive Analysis

Keyhole.co

This doesn’t just refer to sales and revenue; businesses also compete within the social space, whether they are small or big brands. Don’t forget industry forums and communities Participate in relevant forums and online communities to stay abreast of trends and discussions. Competition is fierce in today’s markets.

article thumbnail

How to recruit more talent for your social video content

Sprout Social

As Orangetheory’s Associate Director of Social Media Anthony Yepez tells us, “We really like to feature stories that are relatable, and can truly connect with others in our community and outside of it.” References: What examples can you include to express how you want to bring your creative vision to life?

Video 93
article thumbnail

Wired Campus: Computer Literacy Doesn't Mean Information Literacy, Report Says - Chronicle.com

Buzz Marketing for Technology

Salary surveys. Community Colleges. Community Colleges. Opinion & Forums. Leadership Forum. Technology Forum. I retired almost ten years ago after many years of reference work. Current issue. The Faculty. Research & Books. Government & Politics. Money & Management. International.

Report 130
article thumbnail

5 Content Marketing Strategies to Increase Blog Traffic

Kikolani

A statistic in DemandGen’s 2015 content marketing survey report shows that over 75% of B2B (business to business) purchasers base their decisions on content the use for research. Participate in the communities where your audience already gathers. Reference not only other’s posts, but yours as well.