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How to Build a Community that Thrives

Spin Sucks

couple of weeks ago, I participated in the Content Marketing World Twitter chat. We talked a lot about engagement and networking and building community. In the early days of social media, everyone talked about community. Build a community. Talk to your community. Community is the bee’s knees. Everyone should have a community. What is Community?

Putting the “We” in Community

Waxing UnLyrical

In the social space, there’s a lot of talk about “community.” We ” We hear it all the time and, rightly so; because community is just that important. Like Rome, however, a community can’t be built in a day. But community is a funny thing; you’re either all in, or you’re out. Putting “we” in community.

How to Grow Your B2B Facebook Community

Waxing UnLyrical

Despite its uncertainty in the stock market, Facebook continues to be an excellent way to connect with your client base and potential customers. This struggle is even more difficult for business-to-business (B2B) marketers, who feel so lost trying effectively target business professionals on Facebook that they only put in half the effort or abandon the platform completely. Go Viral.

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Facebook LinkedIn Twitter in 2013

Ari Herzog

Of the three largest social networking sites in the United States, I plan to use Facebook the most, LinkedIn the second-most, and Twitter the least. Facebook in 2013. 1. As I seek out more teaching , community management, and consulting opportunities, LinkedIn is where I will share my thought leadership and build relationships with colleagues and peers. Twitter in 2013.

22 PR Tools From the #PRstack Community

Spin Sucks

In the past 12 months, the #PRstack community has  created an app that has characterized more than 250 third-party tools. It has published 48 how-to guides written by more than 35 community members covering different areas of the public relations workflow. lively community has developed and grown on  Facebook  and  Twitter. By Stephen Waddington. Anewstip.  Canva. 

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Optimize Your Posts on LinkedIn, Facebook, Twitter, Pinterest, and More

Pamorama

There are many tricks of the trade, such as including a shortened URL in your LinkedIn posts, using mobile-friendly images on Facebook, and applying the rule of thirds on Instagram. Optimize your Facebook posts. Provide a link: If you include a link, use a URL shortener such as Bit.ly so you can track how many people are clicking through from Facebook. Shorten URLs: Bit.ly

The Characteristics of A Community Manager

Mindjumpers

The Community Managers (CM). What kind of creatures are they and how can your brand benefit from having a CM on-board? I’ll try to give you an introduction to the benefits of having a CM – and what you should look for in a Community Manager. The corner stones of community management. Getting a community involved and engaged needs a lot of planning. Stay positive.

Do’s and Don’ts for Community Management [Infographic]

Mindjumpers

Tweet It is always important to draw up guidelines for how to manage your social media channels – both for the everyday community management and if your brand changes community manager. An example could be guidelines for editorial planning to strengthen the identity of your community, to create and plan content and to monitor feedback.

Riff App: Build Community and Have Fun

Spin Sucks

In fact, my mom will never let me live down the fact she is the one who first told me about Twitter and I brushed her off condescendingly, “Oh silly mother, that’s stupid. No one will use that Twitter thing.” Digging into your customer stories, employee stories, community stories. Once you publish it, any of your Facebook friends can contribute.

5 Community Management Tips on Community Manager Appreciation Day #CMAD

Waxing UnLyrical

In addition to being Community Manager Appreciation Day (#CMAD for all you hashtag fiends), today is also the day: Henry VIII died (1547, and women all over England breathed a sigh of relief). Now, definitions aside, I think community building (and, therefore, the management thereof) is one of the biggest differences between “old” and “new” PR. That’s ok.

How To Grow Your Facebook Community

Waxing UnLyrical

This post will depress all the Facebook Ninjas who’ve drunk the Facebook Koolaid. One that could have a vibrant Facebook community, if they could just get to that point. But their Facebook Page has just 23 fans so far. Three of those are my two Facebook accounts, and the third is that of my partner. Image via niallkennedy on Flickr, CC 2.0.

Why the Future of Social Community is Omni-Social

Convince & Convert

The online community pendulum is swinging back. It’s no longer enough to rely on social networks for community infrastructure. Smart companies are now combining owned and rented community functions into a 1+1=3 scenario I call Omni-Social. But this, of course, makes social community more expensive and less efficient as brands are forced to pay for Reliable Reach.

Monday Roundup: Building Your Business Community

Waxing UnLyrical

Having a strong community is one of the most important aspects of business. This week’s roundup includes seven posts that are good reads on both maintaining as well as building your business community. How To Be A Better Facebook Community Manager. Why: An inside view on what community management actually entails. Happy Monday! Enjoy! 1. 

Content Marketing: Without Community, It’s Only Half the Equation

Waxing UnLyrical

Then you started distributing said content through Facebook, Twitter, Pinterest… maybe other platforms as well. You may have created great content, and you may have a good distribution plan, but shares and engagement are unlikely to come unless you have also focused on community building. Twitter chats). Content Marketing: a scenario. So you put it together. S.E.O.

Building Your Online Community

Spin Sucks

One of the questions he asked me is what new bloggers can do to find and attract readers and build community. And, without asking people to revisit the blog, it encouraged them to do so because they began to feel like they knew me…on the blog, on Twitter, on Facebook, and via email. He has a seriously engaged community. used Drew Odom as an example. Via email.

Are you a community manager?

SocialFish

Are you an association/nonprofit community manager (or association exec with community management newly thrust upon you?). Join us for an 8-week online certificate program , providing 15 hours of CAE credit , where you will: learn from experienced community managers about the fundamentals of community management strategy. WEEK 2: Launching your new community

Facebook Video and Facebook Live: The Future for Marketers

SocialTimes Facebook

Believe it or not, Facebook is the answer for marketers. Creating an effective Facebook strategy needs to be an essential focus, and with influencer marketing  now becoming a staple, huge opportunities exist for brands that invest at the intersection of these two complementary approaches. So what is Facebook video anyway? And what about Facebook Live?

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Tips on Measuring Community [April #measurePR Recap]

Waxing UnLyrical

At the heart of social PR lies community. So that’s what we focused on for the April #measurePR Twitter chat; how to measure community, how to tell when community-building initiatives are working (and when they’re not), and how community-focused metrics might change over time. Experts in measuring community. Now, especially if you work in the PR field, you may be familiar with #soloPR (and the excellent Twitter chats); you may not be as familiar with Hoop.la , but it’s a really excellent online community software platform.

“Community Manager” Confusion

Waxing UnLyrical

about what the difference is between “community manager&# and “social media manager?&# Or whether the two terms are synonymous? know I am – and I am both a community manager and a social media manager! Likewise, a lot of job seekers who want to “do&# social media for a company are thinking that they want to go into community management. Are you confused.

Social Media Marketing Tips and Tricks for Facebook, Twitter, Google+, and More

Pamorama

The team at Vocus has researched the latest and greatest trends in marketing on Facebook, Twitter, Google+, Flickr, Pinterest, Instagram, Vine, LinkedIn, and YouTube. Here’s what they found: Facebook. Facebook users like photos. Twitter. Implement Twitter cards so that any tweets of your content include applicable visual media. Google+. Flickr.

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Monday Roundup: Celebrating Your Community

Waxing UnLyrical

” Talk about a religious celebration that’s gone mainstream… and one that engenders a feeling of community among those who celebrate the day. While our roundup today isn’t (all) about SPD, it is about celebrating your community… which is one of the gifts of an event like SPD – that, even if just for a day, you feel part of a community.

Can Facebook Communities Replace Company Websites?

Firebelly

Many brands now opt to put “Find us on Facebook” next to or even in place of their own web address as they hope to build a community around their brand. Of course, as long as the Facebook page is managed properly –. For one, effort should be taken to make the Facebook page effective as a community tool. Blog community Facebook statistics websites

10 Ways Strengthen Your Twitter Community with Commun.it

Kikolani

Twitter is one of my favorite networks to engage upon, primarily because you don’t have to wait until someone follows you to communicate with them and updates are fast to read as well as send at only 140 characters long. Plus, there are a ton of great tools for Twitter. Who Needs a Twitter CRM Tool. Do you want to get more out of Twitter? Why I Use Commun.it.

Community management and content creation

Janet Fouts

I was part of a discussion on Twitter this morning around this post of George Snell’s.” ” Community Management Isn’t Content Creation. (go read it now and come back). Now,  I don’t 100% disagree with him that not all community managers are suited to create content. That just shows how little respect they have for the community. Really??

How to Use #PRStack to Create a Community of Action

Spin Sucks

Here I lay out five significant steps #PRStack took that blog post rant into a positive community of action that is helping to change the modern workflow for the public relations industry. Define Your Community. So, you’re thinking about forming a community. What sort of community will it become? It became a community dedicated to change…a community of action.

Interview with Community Manager: Emma Gannon

Social Media Citizens

Emma Gannon is currently a global  community manager of Dove Facebook. Emma has experience of community managing blogs, Twitter and Facebook pages for international brands. The best resources can be found by looking simply around online and seeing what other brands are doing with their communities. It should always be organic).

How Instagram Makes Communities Better

Spin Sucks

Jarvis writes: Please, the publisher beseeched him, how can my publication start a community like yours? We should own a community, shouldn’t we? You don’t start communities, he said. Communities already exist. Instagram is thriving because their service makes existing communities better. In this example, Instagram has improved a facet of the Facebook platform.

How Much Do You Know About Your Consumers’ Cultural Communities?

Convince & Convert

Social media engagement and community building is such an important piece of growing consumer advocacy. Starting on Twitter, hashtags have been used since 2007 to make conversations about similar topics or events easy to find and participate in. There are many different cultural communities who use Periscope’s live streaming service. Image via Unsplash. Keep ‘em short!

Open Community Case Study – Food Bank

SocialFish

Community: Food Bank of Central & Eastern North Carolina. She’s done a great job using social media to create a very supportive community of donors and fans, so I immediately thought of them when planning the first case study for Open Community. Jen and her Wilmington-based colleague, Jen Caslin, have been adopted by their local “plugged in” social media communities.

Meet Joseph Mwakima, the Ultimate Community Manager

Geoff Livingston

In online circles we believe a community manager is someone who cultivates and activates a group or a brand following on a social network. But unlike his American counterparts, Joseph doesn’t use a Facebook Group, Instagram or Twitter as primary tools of his job (though he is on those networks ). His community needs him, as does the overall Wildlife Works effort.

It’s Time to Own Your Social Community

Convince & Convert

The days of the leased social community are fading, and it’s time to re-embrace owned social. Before the rise of MySpace and Facebook and Twitter and Tumblr, the “original” social media was created in the unglamorous yet impactful world of discussion boards and forums. Why not use the mass reach of Facebook, et al, to also try to CREATE new customers and fans, from whole cloth?

Timehop Helps You Build Community with Nostalgia

Spin Sucks

For those of you who aren’t familiar, Timehop is an app that sends you a daily recap of what you posted on all of your connected social networks (Facebook, Twitter, Instagram, Foursquare, and now Pinterest and Flickr) on that same day during the past several years. Timehop Builds Community around Nostalgia. Why do these memories mean so much to us? The Science of Nostalgia.

How to Optimize Your Brand’s Twitter Presence [infographic]

Mindjumpers

And like Facebook users, 50% of the Twitter users access the network via mobile. This means that your Twitter followers will tweet and RT anywhere, anytime – and they’ll expect you to be ready. In the following blog post, I will share some pointers on the basics that brands will have to understand in order to engage successfully on Twitter. Just imagine that!

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Copa América Centenario 2016 on Facebook, Instagram, Twitter, Vine, Periscope

SocialTimes Facebook

Copa América Centenario 2016  kicks off Friday, and Facebook, Instagram, Twitter, Vine and Periscope are suited up for the soccer tournament’s U.S. Facebook and Instagram teamed up with the event’s broadcasters— Fox Sports  in the U.S. Other Twitter-run accounts to follow include @TwitterLatam , @TwitterData  and @TwitterSports. debut. Bolivia: @FBF_futbol. Peru: @TuFPF.

How Nonprofit Pros Use Twitter

SocialFish

————— According to the most recent Nonprofit Communications Trends Report , 76% percent of nonprofits are now using Twitter. It’s the second most popular social network used by nonprofits, after Facebook. Twitter can be used to distribute news about your organization and your stories. Twitter is like looking out the window of a fast moving train.

Infographic: Twitter facts

Sherrilynne Starkie

Twitter is now truely mainstream; it’s not just for the cool kids anymore.  VISIT MY FACEBOOK PAGE. Featured Headline Social Media Twitter infographic Information graphics Online Communities Social networkHere’s a round up of some recent facts and figures about one of the world’s most popular social networks from the folks at Infographics Archive.

Facebook: Improving Employee Communications?

Waxing UnLyrical

Whether you want to go for coffee, meet a friend or keep yourself posted on your friends’ birthdays, Facebook is where today’s generation updates each other by sharing the minutest details of their lives on the platform. Today, though, Facebook isn’t so much about friends, family or clients who are trying to connect with today’s generation. bridge too far?

Facebook and Twitter: Out With the Old, In With the New

The Realtime Report

At the turn of the decade, Facebook and Twitter were the two giants in social media. The challenges each site faced were essentially different; Mark Zuckerberg and Facebook were out to show that his “social network” was more than just an experiment; meanwhile, Twitter was looking to prove that it could be a platform more meaningful than trending topics and celebrity gossip.

How To Use Twitter For PR

Waxing UnLyrical

When I first started writing this post, I was going to call it “How I Use Twitter.” ” Then I thought again, because a) I’m not as frenetically active on Twitter these days as I used to be, and b) who the heck cares how I use Twitter? Where Twitter for PR usually begins… and ends. Pitching journalists on Twitter. ” 3.

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16 Random Facts My Community Taught Me

Waxing UnLyrical

The other day, I asked this on Facebook: Boy, do my peeps know a lot of random facts! There’s a ton more over on my Facebook Page, if you want to go have a look-see. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn 16 Random Facts My Community Taught Me.

10 Easy Tips to Build Your Fan Base on Facebook & Twitter

yMarketingMatters

Your business has a great Facebook and Twitter page.  I take it that: You are creating and posting good, if not great, interesting, compelling content and your Facebook page and Twitter feed are full of information, news, reviews and links. Facebook Marketing Social Media Marketing Tips Twitter Facebook Community Facebook content Facebook fan Facebook fanbase Facebook posting Facebook sharing Facebook username marketing for small business Twitter followersYou have acquired a short.

6 Science-Backed Strategies to Get More Followers on Twitter, Facebook, Instagram, and More

Buffer Social

Follower count is often considered one of the vainest of vanity metrics. I can relate. I’ve had my fair share of ego tied to that golden number on Twitter, Facebook, Instagram, and LinkedIn—one day I’ll point out my follower growth to a friend and the next I’ll feel all insecure about the number not being big enough. Quantity can’t be forgotten. Takeaway.

Five Observations Gained from Starting an Online Community

Waxing UnLyrical

In October of last year, I launched an online community called Agree, Disagree, or Qualify. Building an online community doesn’t happen overnight. Discussion builds communities. ADQ started as an extension of a Facebook page experiment on my own personal wall. The community builds upon itself by testing claims and commenting on those claims. The more discourse that takes place, the more others engage and the larger the community becomes. 2. Communities co-create their own culture. Photo: Provided by ADQ Community. Hey there, #WUL.