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The Social Media Venn Diagram

Jeff Esposito

They are beautifully displayed in this social media Venn diagram from the folks at Despair.com under the headings narcissism, stalking and ADHD (their words, not mine). One downside to oversharing is that communities like Twitter seem to self police themselves. Image - Despair.com. Chances are that it’s not as good as you thought.

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5 Steps to Thinking More Socially About Communications

Dave Fleet

Identify problems early – by monitoring what people are saying online, you can identify many issues in niche groups before they escalate to a broader audience. Social media outposts don’t come with a built-in, ready-to-go audience – you need to build your community over time. Nowadays, the rifle can work.

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Social Media for Training Departments in Companies

Laurel Papworth

I was invited to speak on social media in the Enterprise by Cadre eLearning to a group of corporate training people. The diagrams I used are on Flickr. Here are the slides for them. Training departments and social media. View more presentations from Laurel Papworth.

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How to Create Traffic Generating Content

Kikolani

Social media and niche communities are always full of content ideas either. Keep an eye on niche social media communities (e.g. as well as local communities ( Dir Journal , Patch , etc.) I use MyBlogU to generate more answers for my group interviews. Here are more resources to help you come up with a catchy title.

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Anecdote: What's real work at your work?

Buzz Marketing for Technology

Communities of practice. Last week I ran a half day workshop to get a group thinking about their knowledge strategy. Search for these behaviours by seeking out people and groups who are already great at incorporating knowledge-related practices and observe them, collect stories about how they get things done. Keynote Speaking.

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Donations as Revenue: Social Media Business Podcast

Laurel Papworth

Episode 2 of monetizing online communities looks at donations – an overlooked revenue stream and the social media tools that enable donations online. Currency has no inherent value itself – only what we, the community, say it’s worth. Ripple Effect diagram showing that social media works opposite to traditional media.

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Lifestyle Marketing 101

Pixlee

It’s a set of interests, opinions, or ideas that people adhere to and use to reflect a particular group or culture. First, make a generalized lifestyle brands list: a listing of top lifestyle brands that succeed at activating and uniting communities. Grow Your Community. Marketing Your Lifestyle Brand in the 21st Century.