Mindjumpers

JUNE 24, 2011

Tweet At the moment, we are beginning to see more and businesses running a company blog after having established a presence on social media platforms like Facebook and Twitter. However, I think that a lot of marketers still might wonder whether it’s actually effective to run a company blog. Improve your image.

Company 206

Company Hubspot eBook Diagrams 206

Convince & Convert

APRIL 25, 2014

jtroyer Tweet This Giving Back to Your Top Influencers Back in 2003, VMware ‘s online community was centered around a forum. Today, despite the fractured social media landscape, their community still has one central home on the web: the VMware Community site. See you next week!

Communities 135

Communities B2B How To Forums 135

Mindjumpers

SEPTEMBER 17, 2012

In a previous blog post , Jonas made a summary of a report called “The State of Social Media Marketing” from January 2012 in which he outlined the key points and conclusions drawn from the report. 45% report 2+ accounts on Twitter, with 11% reporting over 5 profiles. Monitoring.

Survey 225

Survey Report Social Media ROI 225

Oktopost

MARCH 26, 2024

That is why we’re excited to share we’ve joined forces with LinkedIn to provide mutual Oktopost and LinkedIn customers the ability to channel messages directly from their LinkedIn Company Page into Oktopost’s Social Inbox.

B2B 62

B2B LinkedIn Authentication Loyalty 62

Buffer Social

JANUARY 22, 2024

He says, “With new and emerging to established creators building up audiences on LinkedIn, thanks to its strong organic reach, this year, we will see more brands looking to capitalize on this and tap into this pool of talent for influencer marketing campaigns, especially companies wanting to get in front of B2B audiences.”

Social Media 101

Social Media Authentication LinkedIn B2B 101

Hootsuite

NOVEMBER 28, 2022

Reddit isn’t often mentioned alongside the “big” social networks, though it’s one of the most influential. That growth, combined with 40% of Gen Z searching social platforms for info instead of Google, makes Reddit a unique opportunity for brands. But Reddit isn’t the best place for every company. What is Reddit?

Reddit 100

Reddit Brands Meme Forums 100

Buffer Social

MAY 12, 2016

Instagram changed its logo on Wednesday, and as with almost any significant change to a popular social network, the internet was split. The Facebook-owned company moved on from its old-fashioned camera icon and embraced a new, minimalist design across its suite of products: Instagram, Layout, Boomerang, and Hyperlapse.

Social Networking 75

Social Networking MySpace Study Instagram 75

Ignite Social Media

MARCH 16, 2021

As one of the world’s top 5 most popular social networks, Twitter has long been an important platform for brands to include in their marketing plans. Not only does the platform boast 192 million daily active users , but 40% of those users have reported purchasing something after seeing it on Twitter. Communities.

Features 171

Features Twitter Strategy Newsletter 171

The Marketing Blog

MARCH 8, 2010

39 pm Indian Companies on Twitter – A Usage Study Jump to Comments We recently did a study to understand how the businesses in India are using twitter. For this study we profiled 66 companies from ’9′ verticals and analysed them on different quantitative & qualitative parameters like no. anyways, great job Daksh.

Study 180

Study Company Web 2.0 Twitter 180

Sprout Social

FEBRUARY 15, 2023

Fifty-three percent of consumers say brands that issue statements in support of racial equality need to follow it up with concrete action , according to an Edelman report. HOORAE Late last year, HOORAE—a media company led by Issa Rae—announced its partnership with Walmart: The Black & Unlimited Digital Development Program.

Collaboration 99

Collaboration Brands Press Release Communities 99

Sprout Social

JANUARY 31, 2024

Off-platform activity such as traffic from search engines or social networks can help you here, too. A SaaS company or niche channel will likely have a lower ceiling of potential viewership. Prioritize platform and community engagement Marketers love to debate YouTube’s status as a social network.

YouTube 100

YouTube Engagement Metrics Analytics 100

Buffer Social

OCTOBER 1, 2018

For example, in the first half of 2018 alone, Facebook reported five major changes to the News Feed (and there are probably many more small tweaks that were not reported). So how does each of the social media algorithms work? And social media groups could become the next top channel for organic reach on social media.

Organization 108

Organization Flipboard Social Media Company 108

Dave Fleet

NOVEMBER 9, 2016

In essence, Richard argues that while Hillary Clinton took a top-down, hierarchical approach to communication (via the mainstream media), Trump’s use of social media enabled him to go direct to his base and to communicate without the filter of the media. Corporate Social Media ≠ Personal Social Media.

Analytics 305

Analytics Google Reader Social Media Sentiment 305

Hootsuite

SEPTEMBER 25, 2023

So you’ve planned and launched a social media campaign, and waited patiently for the likes, comments, and conversions to roll in. Now you’re looking at your performance report, wondering what the numbers actually mean. Without social media benchmarks (a.k.a. 1 Analytics Tool for Growth Beautiful reports. Clear data.

Industry 125

Industry Engagement HootSuite Analytics 125

Sprout Social

FEBRUARY 2, 2023

In this piece, the team behind Figo’s social media presence shared their tips for maintaining a regular social cadence and translating results to larger company goals. Why social media consistency matters for brands Consistency on social media isn’t just nice to have: it’s a non-negotiable for long-term success.

Social Media 110

Social Media Insurance ROI Meme 110

Hootsuite

NOVEMBER 28, 2022

They can boost your visibility by: Showing off your products on social media. In short, an engaged community leads to better sales outcomes. Keep reading for our guide to building a strong social media advocacy program. What is social media advocacy? How to set up a social media advocacy program. Use the S.M.A.R.T

Social Media 122

Social Media UGC How To HootSuite 122

Sprout Social

JUNE 17, 2021

For businesses wondering when to start making greater investments in social, the time is now. The sooner you start embracing social media as a critical business function, the farther the strong social current will take you. Companies that fail to do so risk being left behind. I love when brands engage with you on social.

Statistics 145

Statistics Social Media Marketing Survey 145

Hootsuite

JANUARY 4, 2023

At its core, social media marketing is about building relationships with your audience in the places they already spend their time online. Unlike traditional advertising, social media marketing allows for two-way communication between individuals and brands. Social marketers do a lot more than scroll through TikTok all day.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Buzz Marketing for Technology

MAY 7, 2013

Posted in Blogging Business Intelligence Communities Content Marketing Conversational Marketing Enterprise 2.0 Facebook Lead Generation Lead Nurturing People Sales Social Business Intelligence Social Media Social Networking Strategy Thought Leadership Twitter. So here are 3 reasons why ….

Social Media 257

Social Media Radian6 HootSuite Team 257

Hootsuite

JUNE 28, 2023

Welcome to dark social. Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication. Source: Hootsuite’s Digital Trends report 2. What about in 2023?

HootSuite 120

HootSuite URL Analytics Forums 120

Sprout Social

SEPTEMBER 30, 2022

Along with David Sullivan , a Strategic Business Development Representative for Sprout Social, we reached out to our friends at Chili Piper to help us break down the art of social selling from the brand account. We’ll also explore 10 tips and tactics you can use to execute social selling like an expert. What is social selling?

Tips 133

Tips Authentication LinkedIn Groups 133

Sprout Social

JUNE 7, 2023

That is a lot of information to keep track of and social listening data is often a crucial partner in this endeavour. According to The 2023 State of Social Media Report , 91% of business leaders say social listening impacts their critical customer insights.

Brands 114

Brands Sentiment How To Analysis 114

Laurel Papworth

APRIL 8, 2010

Online Marketing & Social Networking Guru. Build our Social Networks. Contribute to the success of this growing company and work within a friendly and customer focused team. High-level experience with Facebook, Twitter and other social networking media. Monitor and report on website statistics.

Social Networking 65

Social Networking Web 2.0 Technorati Skills 65

Laurel Papworth

JUNE 26, 2011

Etsy is a funky boutique of an online community, an independent online marketplace for handmade products and vintage goods where hand made jewellry, with tailor made skirts and vintage jackets live side by side with chocolates and photography. The company is generating over $1 million/month in revenue, Kalin told me. November 2009: 3.4

Communities 109

Communities Report Industry List 109

Waxing UnLyrical

MAY 13, 2019

However, most SMBs haven’t a clue how they can profit from this proximity which gets even better with social media via social listening. 2018 SBA reports show there are 30.2 Continuous customer feedback is the bedrock of innovation because companies that listen innovate. Identify Relevant Groups, Communities.

Small Business 216

Small Business Pharmaceuticals HootSuite Startup 216

SocMed Sean

JANUARY 8, 2012

There’s a lot of confusion about social media these days, and marketing professionals aren’t making it any easier. As a result, agencies and marketing professionals are being asked more frequently by executives how they can “use social” or get social” by engaging in the social space.

Social Media 235

Social Media Marketing Social Networking Nielsen 235

Oktopost

NOVEMBER 16, 2023

Track follower demographics such as location, company, gender, title, and industry to ensure you are attracting the right audience and to identify if any of your current followers are potential prospects. For a competitive edge, benchmark against competitors’ social media data to reveal where your content may fall short.

Analysis 69

Analysis Data Sentiment Metrics 69

Social Media Strategery

JANUARY 23, 2012

Unfortunately, as many have already discovered and many more will continue to discover, successful communities are dependent on many variables, from the accessibility, speed, and reliability of the technology to your community managers. What group/community receives the most visits and/or posts on a particular day? 10% to 49%.

Communities 121

Communities Wiki Microblogging Press Release 121

Laurel Papworth

APRIL 26, 2011

How do you respond to a negative comment in an online community, on Facebook? Many social media guidelines have a one-size-fits-all approach when it comes to addressing negative criticism in social networks, but assessing the situation and the potential positive vs negative outcomes of responses is a skill that comes from experience.

Communities 112

Communities Comments Badge Airlines 112

Mindjumpers

AUGUST 31, 2012

The SoLoMo (Social, Local, Mobile) revolution is taking over, which means that mobile and location-based social networks are becoming increasingly popular, while desktop based social media platforms are constantly working on optimising mobile access. The number’s don’t lie , mobile is the future.

Tools 228

Tools Foursquare Brands Sentiment 228

Unmetric

OCTOBER 25, 2019

In 2011, we set out to elevate the way marketers create and analyze their social media strategies. It began when I was at my previous company in the enterprise peer-to-peer data backup space. The challenge: No one was excited to learn more about IT solutions on social media where cat videos dominated. Stay well, Lux Narayan.

Social Media Management 114

Social Media Management Class Compete Social Media 114

Sprout Social

JULY 19, 2022

That’s the question frustrating social media marketers today. According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. Using hashtags on different social networks. I designed the hashtag to thwart any one social network from becoming the dominant gatekeeper.

Hashtag 122

Hashtag How To Guidelines Telecommunications 122

Hootsuite

DECEMBER 12, 2023

Why should execs be on social media? Build a (human) personal brand Being on social media benefits your company and also has big perks for you. Or, share your genuine excitement about a new product or feature your company is launching and geek out alongside your customers. Not for execs on social media.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Buffer Social

DECEMBER 15, 2021

For any company, building and maintaining a social media presence is a key marketing strategy for reaching more potential customers. A company’s social media profiles also act as a space where anyone can get to know your company much better, helping to build a stronger online brand.

Social Media Management 82

Social Media Management Process Social Media Applications 82

Sprout Social

APRIL 4, 2023

Why brand advocacy matters for your company How to determine if brand advocacy is effective What is a brand advocate? It’s about the relationships brands develop with their customers through engaging with them on social media or other customer care channels. Table of Contents What is a brand advocate? Is brand advocacy right for you?

Brands 129

Brands ROI Authentication UGC 129

Hootsuite

SEPTEMBER 14, 2023

All of this information can then be used to inform campaigns, create more effective content, and increase the ROI of your social media efforts. 4 main components of social media intelligence Social media intelligence is composed of four main components: monitoring, collecting, analyzing, and taking action. Hootsuite does it all.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Hootsuite

AUGUST 19, 2021

A freelance social media manager is a social media marketing expert who provides on-demand services. They are usually a team of one, are registered with their local Chamber of Commerce, and work with multiple companies and clients. Community management (engaging with followers, answering DMs and comments). Copywriting.

Social Media Management 136

Social Media Management Social Media How To Template 136