Sprout Social

NOVEMBER 30, 2023

Also follow social media hashtags related to your product or service. For example, if you run a home office furniture company, you might follow hashtags like #ergonomicchair or #homeoffice. Engagement: How many likes and comments does your competitor’s content get. Hashtags: What hashtags are your competitors using?

Analysis 104

Analysis Sentiment Marketing How To 104

Sprout Social

JANUARY 11, 2024

Is the influencer partnership driving more brand mentions and positive sentiment online? Tracking when social media engagements—comments, shares and mentions—spike reveals a lot about how customers perceive and interact with your brand. These are questions you might’ve asked yourself more than once.

Brands 109

Brands How To Sentiment Metrics 109

Sprout Social

JUNE 26, 2023

AI customer experience is the use of AI technologies like natural language processing (NLP), text analysis and sentiment analysis to delight customers wherever and however they interact with your brand. You’ll also see eight practical applications of AI for creating a memorable, personalized customer experience.

Sentiment 103

Sentiment Analysis Patterns Price 103

agora pulse

JUNE 13, 2020

Once purely a hashtag analytics tool, Keyhole is now a multi-feature platform allowing you to analyze your Twitter account, monitor your brand and your competitors on Twitter, and even identify influencers. This is great for Twitter event management when you want to keep an eye on your most active and influential participants.

Analytics 204

Analytics Tools Twitter Hashtag 204

agora pulse

JANUARY 6, 2021

Look for time-sensitive events like Facebook Lives or Twitter chats. For example, I use Todoist to schedule events at specific times throughout the day. After you’ve reviewed the day’s events and done any essential check-ins, open your social media dashboard. Monitor Hashtags.

Social Media Management 172

Social Media Management Social Media Curation UGC 172

Sprout Social

MAY 11, 2023

Brand safety tools can also track conversations about your company online: They monitor what people are commenting on your posts and ads, how your brand hashtags are being used and the discourse surrounding your brand. Social listening allows you to: Monitor brand sentiment to get ahead of a crisis.

Reputation 129

Reputation Tools Brands How To 129

Techipedia: Tamar Weinberg

AUGUST 17, 2011

Recently, I was asked if Social Analytics sheds light on the nature of online events like the Netflix Outrage , which happened a few weeks ago as customers voiced extreme disappointment at Netflix for imposing a $6 a month increase for customers who still wanted DVD delivery. Most commonly used hashtags during the August 15th downpour.

Analytics 164

Analytics Radian6 Eventful Sentiment 164

Sprout Social

SEPTEMBER 14, 2023

They regularly post UGC, and use their branded hashtag #AerieReal to find creators to reach out to. The content they share—from text posts to videos—and responses they leave in the comments demonstrate a deep understanding of their audience, down to how customers order in a drive-thru. Their team is also extremely engaged on social.

Strategy 123

Strategy Brands Content UGC 123

Keyhole.co

FEBRUARY 16, 2024

Let’s say you want to analyze your competitor’s brand sentiment on YouTube. For that, you need to capture positive, negative, and neutral words and phrases from all comments under YouTube videos of your competitors. Spy on hashtags Like keywords, hashtags also play a critical role in YouTube video optimization.

Analysis 52

Analysis YouTube Tools Strategy 52

Sprout Social

JUNE 7, 2023

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

Brands 113

Brands Sentiment How To Analysis 113

Oktopost

APRIL 21, 2022

Respond to Both Positive & Negative Comments. Monitoring social media sentiment and staying in active communication with your audience can make a big difference in your social media engagement. Some brands also provide hashtags that users can add to their posts in order to make them more visible to your team.

Content 118

Content FAQ Sentiment Hashtag 118

Sprout Social

OCTOBER 4, 2021

You could say that (in general) Twitter is more focused on pithy, short-form comments or conversations with a real-time cadence, while LinkedIn is focused on quality, long-form content targeted to a business-minded audience. the topic, format or hashtag) can help guide smarter content creation. Assess performance by network.

Data 124

Data Metrics Sentiment Analytics 124

Mindjumpers

FEBRUARY 3, 2011

Tweet Super Bowl is no longer just a sports event, but also an event where all the great brands advertise to get the attention of the viewers during the event. Therefore Mullen and Radian6 have created the site BrandBowl 2011 which uses Twitter to analyse people’s reactions and sentiment towards Super Bowl commercials.

Radian6 237

Radian6 Sentiment Sports Eventful 237

Convince & Convert

AUGUST 29, 2017

If you’re behind when it comes to the engagement metrics that matter to your brand, whether those are shares, replies, likes, comments, and/or interactions on a specific social network, set a goal for percentage growth over the next quarter and year. Know Who Is Receiving More Positive (and Negative) Sentiment. Click To Tweet.

Compete 160

Compete Analytics Analysis Sentiment 160

Ignite Social Media

JANUARY 25, 2018

Facebook is experimenting with letting brands study people’s posts and comments on the platform. Behaviors include everything from life events, payment and device preferences, and retail spending. Metrics can be evaluated based on Posts, Comments, Likes or Shares. Top hashtags. Bacon has an 84% positive sentiment.

Facebook 107

Facebook Sample Samples Sentiment 107

Keyhole.co

JANUARY 20, 2024

Screenshot taken from Instant Pot’s Facebook page You can use a Facebook group to start discussions, add events, upload media, and provide instructional guides. A Facebook community is a powerful tool for user-generator content, because it’s full of real people uploading real comments, videos, and pictures.

Small Business 100

Small Business Engagement Strategy Facebook 100

agora pulse

JANUARY 3, 2020

Retweet and comment on relevant posts. First, tweets with hashtags get 100% more engagement, so don’t forget to use them in your posts. To get your brand seen and grow your Twitter profile in 2020, encourage engagement such as likes, retweets, and comments. positive sentiment around the conversation.

Twitter 129

Twitter Tips Influencer Hashtag 129

Keyhole.co

SEPTEMBER 12, 2023

Keyhole Social media marketing is much more than fun posts and replying to comments. The platform lets you generate practical content ideas and hashtags to escape the creative block. A social listening tool can monitor millions of online conversations and notify you when someone talks about your business.

Tools 52

Tools Social Media Curata Price 52

Sprout Social

AUGUST 10, 2022

Track trending hashtags, topics, music, challenges and more to create viral content with the right influencers. Analyze consumer sentiment and brand health. Engage with brand advocates by responding to comments. You can use it across multiple online channels to keep an eye on specific keywords, phrases and hashtags.

Influencer 112

Influencer Tools Marketing Software 112

Oktopost

DECEMBER 22, 2019

Social listening also helps you keep tabs on the social media sentiment toward your company and products. As the top hashtag tracking and hashtag analytics platform in the world, Keyhole is a great resource for determining the effectiveness and value of your online marketing campaigns. The Benefits of Listening. Meltwater. .

Tools 116

Tools B2B Sentiment Notification 116

Convince & Convert

AUGUST 29, 2017

If you’re behind when it comes to the engagement metrics that matter to your brand, whether those are shares, replies, likes, comments, and/or interactions on a specific social network, set a goal for percentage growth over the next quarter and year. Know Who Is Receiving More Positive (and Negative) Sentiment. Click To Tweet.

Compete 109

Compete Analytics Consultant Analysis 109

Ignite Social Media

AUGUST 23, 2016

Are all your Facebook friends talking about the next big sporting event, upcoming holiday, or election? What is the sentiment behind the trend? Some hashtags, trends and memes, while popular, have the potential to be lost on – or offend – your brand’s audience. We’d love to hear in the comments!

Trends 60

Trends Social Media Brands Hashtag 60

Sprout Social

OCTOBER 22, 2019

Leverage the right hashtags. The right hashtags can get you in front of the right audience. This also means that they would use or follow hashtags relevant to the industry. It’s your job to make sure that you use those hashtags so that the right people can discover your content. Use location tagging.

Instagram 96

Instagram How To Hashtag Influencer 96

Hootsuite

JUNE 28, 2023

Understanding your audience’s generational differences goes a long way toward finding out where they spend time, both online and offline, and how to reach them on their favorite dark social channels, such as in-person events or private groups. Dark social provides valuable information Dark social is all about connection.

HootSuite 120

HootSuite URL Analytics Forums 120

Convince & Convert

NOVEMBER 16, 2015

Traditionally, marketers would search hashtags and keywords to see what is being said about their brand. Geofeedia found that 74% of location-tagged posts don’t include your keyword or hashtag (see more shocking stats in our eBook below). Social media is a popular channel for consumers to post those reviews, comments, or complaints.

Data 60

Data Conversation Case Study How To 60

Sprout Social

DECEMBER 5, 2022

Now, social media has gone from a “nice to have” to a “must-have” for businesses, as it has become a core place for audiences to connect, get updates on current events and capture moments. Book lovers go to this hashtag to find new book recommendations, relatable content for bookworms and connect with other readers.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Sprout Social

DECEMBER 16, 2019

Likes and comments. Likes and comments are perhaps the most straightforward engagement metrics to measure and assess. They’ll leave a comment. Plus, Likes and comments are front and center on any given post. The same rings true for comments, especially when put into context. A few comments versus a few dozen?

Social Media 99

Social Media How To Metrics Analytics 99

Oktopost

MARCH 16, 2022

Here’s when social media sentiment analysis comes into play. In this piece, we’ll cover what a sentiment analysis is, how to track it, and what the benefits are for B2B brands. Jump to a section: What is a Social Media Sentiment Analysis? How Does a Sentiment Analysis Work? Why is a Sentiment Analysis important?

Sentiment 109

Sentiment Analysis Social Media How To 109

Almost Savvy

OCTOBER 4, 2012

As is the norm these days during large events, people were sharing their thoughts and observations during the Presidential Debate which took place in Denver, Colorado last night. Additionally, the #nbcpolitics hashtag is included, as it was in the offending tweet, to make sure that the apology is visible to the same audience.

Social Media 243

Social Media Brands Reputation Authentication 243

Likeable

SEPTEMBER 3, 2019

76 percent of marketers report that it has heightened audience engagement, and 56 percent say it has increased customer satisfaction and positive brand sentiment. So, plan ahead, but recognize that you never really know what’s coming next—so be ready to react quickly to current events, memes, and the like.

Content 65

Content Meme How To Trends 65

Hootsuite

MAY 1, 2023

Community management and customer service: Responding to comments and messages, routing customer service inquiries. Community manager: Community managers interact with the audience, respond to comments and messages, monitor for negative sentiment, and answer customer questions. Optimization : Making daily content adjustments.

Template 134

Template Templates Social Media Tips 134

Almost Savvy

OCTOBER 4, 2012

As is the norm these days during large events, people were sharing their thoughts and observations during the Presidential Debate which took place in Denver, Colorado last night. Additionally, the #nbcpolitics hashtag is included, as it was in the original offending tweet, to make sure that the apology is visible to the same audience.

Social Media 190

Social Media Brands Reputation Authentication 190

Almost Savvy

OCTOBER 4, 2012

As is the norm these days during large events, people were sharing their thoughts and observations during the Presidential Debate which took place in Denver, Colorado last night. Additionally, the #nbcpolitics hashtag is included, as it was in the original offending tweet, to make sure that the apology is visible to the same audience.

Social Media 163

Social Media Brands Reputation Authentication 163

Sprout Social

FEBRUARY 21, 2019

It’s likely you’re already doing this and responding in real-time to public comments. Instead of individually searching each term, you can keep a pulse on conversations, sentiment and themes around: Chicago pizza. In the Trends Report, you’ll find topics and hashtags that are frequently mentioned with your brand on Twitter.

Twitter 79

Twitter Sentiment Hotels Influencer 79

agora pulse

SEPTEMBER 21, 2019

One of the most viral photos from the event is one of a cheese sandwich that was served to party-goers instead of the celebrity chef-made food that was promised. Social media manager tip: Invest in social listening and monitoring tools to stay on top of any negative customer feedback and comments. Your competitors are changing tact.

Influencer 116

Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

One of the most viral photos from the event is one of a cheese sandwich that was served to party-goers instead of the celebrity chef-made food that was promised. Social media manager tip: Invest in social listening and monitoring tools to stay on top of any negative customer feedback and comments. Your competitors are changing tact.

Influencer 116

Influencer Social Media ROI Social Media Management 116

Sprout Social

OCTOBER 23, 2019

Don’t overlook instances where a customer isn’t asking a specific question, but just mentioning your product or offering positive comments. Acknowledging them by responding to their comment will build trust. SoulCycle instructors and local studios regularly bring their community together through different events.

Loyalty 88

Loyalty Brands How To Discount 88