Sprout Social

JULY 30, 2019

From follower counts to post engagement percentages, the world of social media metrics can be confusing to wade into. On top of that, a new important metric seems to be created on a weekly basis. In this guide, we’ll take you through the most basic metrics that every company should be paying attention to based on your goals.

Metrics 107

Metrics Social Media Analytics Report 107

Waxing UnLyrical

AUGUST 24, 2015

This week’s roundup introduces you to some best practices for social media metrics. 5 Social Media Metrics You Can Stop Tracking Yesterday. From likes to leads: The new metrics for B2B social selling. Know the Difference Between Your Data and Your Metrics. 5 Shifts to Fix Your Social Media Metrics.

Metrics 100

Metrics Social Media B2B Consultant 100

Pam Moore

FEBRUARY 24, 2018

Mark Zuckerberg recently announced that the news feed algorithm will be changing in a way that impacts brands and publishers. Mark also highlights that engagement is a key metric. Instead we look at different metrics that determine how engaged our audiences are. However, they do not comment on our Facebook posts.

Feed 167

Feed Feedly Metrics News 167

Keyhole.co

MARCH 14, 2023

Let us know what you think in the comments below. This tool searches the entire internet for reviews, comments, and articles about your business. Hootsuite Besides helping you publish Instagram content directly, Hootsuite also lets you see critical analytics about your audience on Instagram. Price: $39 per month 3.

Metrics 52

Metrics Analytics Instagram Tools 52

Webbiquity SMM

OCTOBER 17, 2023

Per the report, “Social media and community building (17.8%) overtook blogs (14.7%) as the most popular type of content marketing.” Affiliate sales support independent publishing. Leave a comment below or reach out on X/Twitter. The economy (16%) and analytics (12%) trail considerably at second and third.

Research 257

Research Report Social Media CPM 257

Waxing UnLyrical

JULY 29, 2016

So many thanks for the comments, emails, DMs, etc. – though I really wish you’d leave them as actual comments on the blog. Last week I walked you through the first four steps (IMHO) on refocusing your measurement efforts on metrics that matter. Useful metrics may not be the most important metrics to your boss.

Metrics 100

Metrics Organization Banking Meeting 100

Sprout Social

JANUARY 31, 2024

The good news is that there are ways to increase your reach and move your video metrics in the right direction. This activity includes views, shares, “Likes,” comments and new subscribers. YouTube’s native analytics provide metrics to help channels understand how engaged your audience is. What is YouTube engagement?

YouTube 96

YouTube Engagement Metrics Analytics 96

Waxing UnLyrical

APRIL 24, 2015

At the heart of social PR lies community. So that’s what we focused on for the April #measurePR Twitter chat; how to measure community, how to tell when community-building initiatives are working (and when they’re not), and how community-focused metrics might change over time. Both Hoop.la

Communities 100

Communities Tips Metrics Community building 100

Twist Image

JULY 9, 2013

What is the true value of a comment on a blog? If you go back in time (a little over a decade ago), the mainstreaming of blogging as a publishing platform brought with it a couple of unique features. Initially, these instant publishing platforms were seen as simple online journals for those who wanted to keep them.

Comments 105

Comments Syndication RSS Metrics 105

Jon Loomer

SEPTEMBER 27, 2023

In one year since I started, I am quickly approaching 500 videos published. When I first started blogging, I published a new blog post nearly every day for two years. I now publish two posts (or more) per week. I also publish at least one short-form video every day. You can still publish a video every day.

Content 180

Content Metrics Video Publishing 180

agora pulse

MARCH 29, 2018

The community management is amazing. You won’t miss a comment and you can engage with all comments very easily. As well as enabling them to more easily impress clients with all the metrics that matter, TravelMedia.ie We also LOVE the publishing tool. The reports are also slick and informative.”.

Communities 90

Communities Travel Airlines Hotels 90

agora pulse

MARCH 29, 2018

The community management is amazing. You won’t miss a comment and you can engage with all comments very easily. As well as enabling them to more easily impress clients with all the metrics that matter, TravelMedia.ie We also LOVE the publishing tool. The reports are also slick and informative.”.

Communities 90

Communities Travel Airlines Hotels 90

Buffer Social

APRIL 19, 2017

In this guide, we’ll go through everything about Instagram analytics — from what metrics and insights are available to how to get all them for free to what you can do with them to boost your Instagram marketing. Chapter 1: 28 Instagram metrics and insights to measure and improve your performance. Chapters in This Guide.

Metrics 109

Metrics Analytics Instagram Tools 109

Buffer Social

OCTOBER 9, 2023

In this article, we’ll walk through the key metrics made available in YouTube Shorts analytics and how to interpret them to optimize your content for better performance and growth. This will lead you to a page displaying various metrics specific to that video, giving you a snapshot of its performance.

Analytics 85

Analytics YouTube Overview Metrics 85

Pam Moore

NOVEMBER 21, 2018

If the internet world were up to Mark Zuckerberg of Facebook, engagement would likely be the top metric. The more you click, the more you comment, the more you engage, the more content that gets seen. If I were to only look at engagement as top metric for content success we would fail. Why do advertisers love engagement?

Metrics 60

Metrics Engagement Social Media Training 60

Pam Moore

NOVEMBER 21, 2018

If the internet world were up to Mark Zuckerberg of Facebook, engagement would likely be the top metric. The more you click, the more you comment, the more you engage, the more content that gets seen. If I were to only look at engagement as top metric for content success we would fail. Why do advertisers love engagement?

Metrics 60

Metrics Engagement Social Media Training 60

Sherrilynne Starkie

FEBRUARY 23, 2013

Technorati is not the voice of blogging authority that it once was, but each year the advertising network publishes a report that is required reading for internet marketers. This disconnect is a result of a lack of uniform metrics used to measure the success of influencer marketing campaigns.

Blogger 389

Blogger Brands Technorati comScore 389

Hootsuite

NOVEMBER 24, 2021

YouTube Studio is where you manage videos, analyze the performance of your channel, respond to comments you’ve received, and start to make money from your channel by adding ads to your content. Playlists play an important role in your growth strategy because they impact watch time, a value metric that YouTube uses to rank video content.

YouTube 137

YouTube How To Metadata Metrics 137

agora pulse

JULY 17, 2020

Creating a community. Nurturing a community of followers can be a substantial asset for companies of all sizes, especially when launching new products or striving to increase the rate of return customers. Select the Right Metrics. Some metrics that align with common social media goals are to: Build brand awareness.

Report 147

Report Social Media Metrics Aggregator 147

Hootsuite

JUNE 17, 2021

The new Instagram Live metrics. In May 2021, Instagram wrote on their blog : “We have been inspired by the ways our community has embraced these content formats [Instagram Live and Reels] and want to make sure creators and businesses can understand how their content is performing.”. Instagram Live metrics explained.

Analytics 144

Analytics Data Instagram How To 144

Waxing UnLyrical

JULY 22, 2016

How do you start to soothe your panicky conscience that is having an anxiety attack over being pulled into the AVE graveyard despite its best efforts, and start to complement your meaningful work with equally meaningful metrics? 4 steps to start refocusing PR measurement on metrics that matter. Stop fighting AVEs… for now.

Metrics 100

Metrics URL Campaign Influencer 100

Buffer Social

AUGUST 29, 2023

At Buffer, not only are we writing and publishing blog and social media posts every day, we’re also a fully remote and distributed company. Our Content team publishes at least four articles a week, one for Monday through Thursday, plus we regularly refresh older content and send a weekly newsletter. Enter our content calendar.

Collaboration 85

Collaboration Template Templates Team 85

Sprout Social

OCTOBER 4, 2023

How 3 standout brands use a Tagging strategy for marketing campaigns, and beyond To get you up to speed, Tags are a Sprout feature that act as labels you can attach to any piece of content you plan to publish. They can be the name of a campaign, the name of a creator partnership, a content bucket, a goal—whatever helps you organize content.

Strategy 119

Strategy Brands UGC Marketing 119

Ignite Social Media

MAY 25, 2021

Another obvious but worth the mention callout is to follow Instagram’s Community Guidelines. One thing we’ve noticed through creating and publishing Reels for our own clients is the power of a CTA. Instagram Reels Metrics and Insights. Another way to standout within the discover feed is to have a call to action.

Instagram 172

Instagram Engagement Content Tips 172

Keyhole.co

AUGUST 22, 2023

As the control center for your YouTube channel, it offers a range of features that allow you to manage your videos, interact with your community, and analyze your channel’s performance. Key metrics include your total subscribers and channel analytics showing watch time, views, and subscribers over the last 28 days.

YouTube 52

YouTube Overview Metrics Analytics 52

Sprout Social

NOVEMBER 4, 2016

Building up a loyal community is an important aspect of any marketing strategy. On Instagram you have an unique opportunity to create a community that can extend beyond your brick-and-mortar store. The most important part of building an Instagram community is to talk with your community, not at your community.

Communities 97

Communities Instagram Analytics Exercises 97

agora pulse

JUNE 13, 2020

This section presents you with the full list of your tweets together with key metrics (impressions, engagements, and engagement rate) for each one. Tweets, mentions, retweets, and favorites are all included, in addition to top publishing and engagement stats. Union Metrics. If you want to test out Agorapulse, you’re in luck!

Analytics 204

Analytics Tools Twitter Hashtag 204

Hootsuite

JULY 20, 2023

Understanding social media metrics from a healthcare perspective is also key to creating an effective social media strategy for your organization. These metrics can help healthcare organizations gain valuable insights and make informed decisions. The Most Trusted Social Media Tool for Healthcare Create and publish posts.

Analytics 84

Analytics Social Media HootSuite Metrics 84

Hootsuite

FEBRUARY 24, 2023

Social Studio supports publishing on Facebook, Twitter, LinkedIn, YouTube, Instagram, and Pinterest. With some plans, you’ll also have to pay extra to publish on your social media networks. On top of that, all Hootsuite accounts let you publish on social media with no extra fee. 1 Social Media Tool Create.

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

agora pulse

JULY 28, 2020

No matter where you work as a social media manager , you must make sure that the content you publish speaks to your audience. For example, if your current event-focused posts went viral, consider publishing more timely content that explores hot topics. You might publish content you know your fans or theirs will love.

Report 121

Report Data Social Media Content 121

Hootsuite

MAY 1, 2023

Community management and customer service: Responding to comments and messages, routing customer service inquiries. Ad-hoc posting: Even the best-laid content plans are rarely perfect, so ad-hoc posting allows you to respond quickly to trends and publish timely content when necessary. Not your usual creative self?

Template 135

Template Templates Social Media Tips 135

Buffer Social

SEPTEMBER 20, 2023

So first and foremost—and on those days when there’s just tons going on, perhaps the most important to-do item of the day and the one we’d recommend for sure making time for—reply to your brand mentions, comments, and messages. You can also use Buffer’s engagement features to reply to Instagram comments.

Social Media 93

Social Media Notification Social Media Management Metrics 93

Ignite Social Media

JANUARY 27, 2021

We decided to go dark for the day as we didn’t want our clients to waste dollars or publish content that wouldn’t resonate as there were other things on the minds of the audience. However, a key step, evaluate all of the content that you’re planning to publish in the days after being dark.

Social Media 155

Social Media Feed Feedly Eventful 155

Hootsuite

JUNE 20, 2022

Understanding your audience and the type of content they like will help you publish more engaging content. Create a community for like-minded customers. Knowing this, it’s a good idea for businesses to tap into the platform’s community features. Facebook tricks for publishing. Find user-generated content (UGC).

Tips 145

Tips HootSuite Badge Facebook 145

Oktopost

SEPTEMBER 28, 2020

So when it comes to publishing on LinkedIn, what can marketers do better to pump life back into their LinkedIn presence? Engage with questions and comment on other’s content. If they are hanging out in discussion forums and smaller niche communities, leverage those channels. Keep KPIs and measurement of social media simple.

LinkedIn 109

LinkedIn B2B How To Metrics 109

Social Media Strategies Summit

SEPTEMBER 14, 2021

Jennifer Davies explains that the City of Las Vegas’ brand voice is mainly about building a feeling of community. That’s particularly the case for the All of Us Research Program , which works with many underrepresented communities. Information overload is a genuine concern in a world where we publish over 9,500 tweets every second.

Brands 286

Brands Meme Research Social Media 286

Sprout Social

MAY 15, 2020

You may have reports set up to measure your own key metrics, but in the course of trying to prove the value of social to your larger organization, you’ve likely run into questions about how you stack up to competitors or how your social presence “should” be going compared to your industry. How social stacks up across industries.

Industry 121

Industry Real Estate Social Media Sports 121