Pam Moore

APRIL 29, 2019

From looks (impressions) to listens, comments, likes, follows, retweets, influence scores, views, demographics, insights, conversions and the list goes on. They provide a way for us to better communicate, share information, learn, grow, and help others do the same. Welcome to the Inspiration Age of Metrics.

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Metrics Social Media Marketing ROI 96

Keyhole.co

AUGUST 28, 2023

Since its inception in 2005, YouTube videos have reshaped how people consume content, build communities, and even market their brands. It shows metrics assessments and gives you direction to grow your YouTube channel. The number of comments viewers have left on your video. That’s why you need an effective YouTube analytics tool.

Metrics 52

Metrics Analytics YouTube Video 52

Sprout Social

JULY 30, 2019

From follower counts to post engagement percentages, the world of social media metrics can be confusing to wade into. On top of that, a new important metric seems to be created on a weekly basis. In this guide, we’ll take you through the most basic metrics that every company should be paying attention to based on your goals.

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Metrics Social Media Analytics Report 108

Webbiquity SMM

MAY 9, 2023

Each objective requires a different approach and set of metrics to track progress. These tools not only help in measuring brand awareness but also enable you to track metrics from multiple social networks, all in one place. This will not only solidify your brand voice but build community engagement as well. Or all of them?

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Social Media Tips Marketing HootSuite 267

Oktopost

MAY 12, 2021

It turns out that creating a brand community for your B2B company can give you that type of mouthwatering ROI. . B2B businesses need to foster a strong spirit of community to serve their clients and customers better. Let’s take a deeper look to learn how you can build a beneficial community around your B2B brand.

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B2B Communities Brands Loyalty 121

Waxing UnLyrical

AUGUST 24, 2015

This week’s roundup introduces you to some best practices for social media metrics. 5 Social Media Metrics You Can Stop Tracking Yesterday. From likes to leads: The new metrics for B2B social selling. Know the Difference Between Your Data and Your Metrics. 5 Shifts to Fix Your Social Media Metrics.

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Metrics Social Media B2B Consultant 100

Webbiquity SMM

NOVEMBER 15, 2022

Hone your ability to track and analyze metrics. A major component of a social media manager’s job is being attentive to numbers, tracking metrics like reach, engagement, click-through rates, and conversions. Focus on community engagement. Agility is vital.

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Social Media Management Skills Social Media Metrics 227

Waxing UnLyrical

JANUARY 5, 2015

5 Shifts to Fix Your Social Media Metrics. Why: Social media metrics aren’t about social media, they’re about business. The always brilliant Jay Baer shares excellent tips on improving social media metrics and the reporting thereof. PR Pro’s Guide to Metrics and Measurement: Q&A with Shonali Burke.

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Metrics Consultant Flickr Analytics 100

Pam Moore

FEBRUARY 24, 2018

Mark also highlights that engagement is a key metric. They may like to also talk with the people who work for the brand, use the brand's products or services or are simply part of the community surrounding the brand. Instead we look at different metrics that determine how engaged our audiences are.

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Feed Feedly Metrics News 167

Keyhole.co

MARCH 14, 2023

Let us know what you think in the comments below. This tool searches the entire internet for reviews, comments, and articles about your business. Iconosquare This tool shows you your community growth on Instagram over specific time periods — how far you’ve grown from period A to period B. Price: $39 per month 3.

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Metrics Analytics Instagram Tools 52

Jon Loomer

NOVEMBER 6, 2023

While not all of these accounts are problematic, many of them do it as a strategy to spam those communities. Join Group Requests Of course, link clicks and awareness aren’t particularly helpful metrics when promoting a Facebook group. Click the Customize Columns option in the Columns dropdown to add new metrics to your report.

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Groups Groups Facebook Metrics 184

Sprout Social

MAY 9, 2017

With social media sites like Facebook, Twitter and even Pinterest, you have plenty metrics to measure the success of your campaigns. Thankfully there are some Instagram metrics you can (and should) track to measure your efforts. Comments Received. What this metric tells you: How engaging is your content. Think about it.

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Metrics Instagram Hashtag Engagement 109

Ignite Social Media

JULY 18, 2022

Secondly, likes, follows, and other low-effort KPIs are often what we consider as “ vanity metrics “ These are metrics that look nice but can’t gauge how engaged your audience is. . And a small, high-quality community is far more valuable than millions of fake accounts that don’t care about your brand. .

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Engagement UGC How To Metrics 183

Waxing UnLyrical

JULY 29, 2016

So many thanks for the comments, emails, DMs, etc. – though I really wish you’d leave them as actual comments on the blog. Last week I walked you through the first four steps (IMHO) on refocusing your measurement efforts on metrics that matter. Useful metrics may not be the most important metrics to your boss.

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Metrics Organization Banking Meeting 100

agora pulse

AUGUST 22, 2019

People are forming real relationships on this platform—but managing all those relationships within a community of peers, employees, potential job applicants, and potential clients can be tricky and overwhelming. Personal and Professional Profiles: Why Both Make Up Your LinkedIn Community. Enter Agorapulse.

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LinkedIn Communities How To Applications 105

Waxing UnLyrical

APRIL 24, 2015

At the heart of social PR lies community. So that’s what we focused on for the April #measurePR Twitter chat; how to measure community, how to tell when community-building initiatives are working (and when they’re not), and how community-focused metrics might change over time. Both Hoop.la

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Communities Tips Metrics Community building 100

Later

MAY 13, 2020

In this guide, we break down TikTok Pro analytics and how these metrics can help you set up your TikTok strategy in 2020! While TikTok’s insights may seem simple at first, once you dig deeper, you’ll uncover a helpful range of metrics and information to help you better connect you with your TikTok community. 1: Video Posts.

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Metrics Analytics Overview Trends 58

Sprout Social

FEBRUARY 15, 2024

That’s why likes and reactions are important metrics to consider when analyzing your content performance. Comments and replies Similar to reviews and mentions, comments and replies show that your target audience wants to engage in a conversation about you. Define the metrics How do you know what success looks like?

Engagement 106

Engagement Tips Loyalty Metrics 106

Convince & Convert

DECEMBER 15, 2023

It’ll help you create a loyal community of followers and promote your page and business. Invites engagement, opinions, and reviews : It encourages comments and engagement on your content, boosting your SEO. By the time you launch your first offer, you’ll have enough positive comments and word of mouth to drive initial sales.

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SEO Social Media Strategy Hashtag 154

Pam Moore

NOVEMBER 21, 2018

If the internet world were up to Mark Zuckerberg of Facebook, engagement would likely be the top metric. The more you click, the more you comment, the more you engage, the more content that gets seen. If I were to only look at engagement as top metric for content success we would fail. Why do advertisers love engagement?

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Metrics Engagement Social Media Training 60

Pam Moore

NOVEMBER 21, 2018

If the internet world were up to Mark Zuckerberg of Facebook, engagement would likely be the top metric. The more you click, the more you comment, the more you engage, the more content that gets seen. If I were to only look at engagement as top metric for content success we would fail. Why do advertisers love engagement?

Metrics 60

Metrics Engagement Social Media Training 60

Ignite Social Media

JUNE 14, 2023

These tactics often involve incorporating relevant keywords and hashtags, optimizing profile information, engaging with the audience, leveraging user-generated content, and analyzing performance metrics to refine the strategy. This principle holds true in the realm of social media marketing as well.

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Hashtag Social Media Strategy UGC 152

Ignite Social Media

NOVEMBER 27, 2023

In this video, Community Managers AnnE Ford and Dervon Thompson will explore how to identify relevant trends for your brand, when to join in on viral trend conversations, and tips for putting your unique spin on trending topics. Focus on trends within your industry’s niche communities. Adjust your approach accordingly.

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Trends Social Media Brands Meme 167

Sprout Social

JANUARY 31, 2024

The good news is that there are ways to increase your reach and move your video metrics in the right direction. This activity includes views, shares, “Likes,” comments and new subscribers. YouTube’s native analytics provide metrics to help channels understand how engaged your audience is. What is YouTube engagement?

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YouTube Engagement Metrics Analytics 100

Webbiquity SMM

OCTOBER 17, 2023

Per the report, “Social media and community building (17.8%) overtook blogs (14.7%) as the most popular type of content marketing.” Social listening and responding to comments are among the easier tasks, making all the more surprising that nearly 40% of brands fail at brand monitoring. Quantity still matters.

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Research Report Social Media CPM 257

The Realtime Report

NOVEMBER 1, 2023

The Existing Status Quo for Fan Engagement Social media gurus may argue which metric best defines success when it comes to content performance across digital platforms. The engage-to-earn model not only allows creators to continue their creative endeavors but also provides fans and advertisers more for their engagement within the community.

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Proposal Metrics YouTube Advertising 170

Waxing UnLyrical

JULY 22, 2016

How do you start to soothe your panicky conscience that is having an anxiety attack over being pulled into the AVE graveyard despite its best efforts, and start to complement your meaningful work with equally meaningful metrics? 4 steps to start refocusing PR measurement on metrics that matter. Stop fighting AVEs… for now.

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Metrics URL Campaign Influencer 100

Twist Image

JULY 9, 2013

What is the true value of a comment on a blog? Eventually, additional features like the ability for a reader to comment on a post and the introduction of RSS (a syndication feature that would notify readers by email or web-based readers when the blogger updated or published to the blog) helped to propel the platform to the mainstream.

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Comments Syndication RSS Metrics 105

Oktopost

JANUARY 31, 2024

This blog post will delve into some of the metrics you should measure to demonstrate the business impact of employee advocacy. Every organization embarking on an advocacy program should recognize the importance of metrics. However, these metrics may differ based on your organization’s unique business goals.

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ROI Engagement Metrics How To 62

yMarketingMatters

JUNE 20, 2014

Community Growth & Sustainability. Engagement, Shares, Comments. Community Growth & Sustainability. This is the classic social media metric that is SO important, but get’s a lot of question for not being as easy to attribute to quantifiable business growth and direct indicator of sales increase. Increased Sales.

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Small Business Social Media How To ROI 263

Sprout Social

NOVEMBER 4, 2016

Building up a loyal community is an important aspect of any marketing strategy. On Instagram you have an unique opportunity to create a community that can extend beyond your brick-and-mortar store. The most important part of building an Instagram community is to talk with your community, not at your community.

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Communities Instagram Analytics Exercises 98

Ari Herzog

SEPTEMBER 26, 2011

Old content is especially helpful when one sees lots of comments, tweets, and other social sharing metrics reflecting the value of whatever is written. 90 is the number of comments about blog lurking , illustrating why you choose not to comment. Why Do You Subscribe to Blog Comments? Thank you for reading!

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Comments Lurker Foursquare Engineering 115

Buffer Social

OCTOBER 9, 2023

In this article, we’ll walk through the key metrics made available in YouTube Shorts analytics and how to interpret them to optimize your content for better performance and growth. This will lead you to a page displaying various metrics specific to that video, giving you a snapshot of its performance.

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Analytics YouTube Overview Metrics 85

Buffer Social

OCTOBER 23, 2023

Engage with your audience for community building We all know that engaging with your community on social media is one of the many keys to success. Here’s how to engage with your audience: Respond to comments on your Shorts. Use the Community tab to post updates, create polls, or share behind-the-scenes content.

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YouTube Tips Collaboration Trends 113

Oktopost

MARCH 25, 2024

Utilizing both can dramatically enhance engagement in advocacy programs, expanding participation and cultivating a community of passionate brand ambassadors. Strengthens community: Gamified advocacy fosters a positive work culture, promoting teamwork and collaboration among employees.

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Metrics Training iPad Meeting 75

Jason Yormark

JULY 22, 2009

While community is a hot buzz word these days, it’s still quite a ways before most businesses truly embrace the idea. Companies like Starbucks , Dell , even my previous employer Microsoft Advertising , all do community incredibly well and it has paid off for all of them many times over.

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Communities Tools Strategy Message Boards 190

Janet Fouts

DECEMBER 9, 2012

I don’t know about you but I’ve gotten more than a dozen invitations to Google+ communities in the last couple of days. In case you’re not aware of what that means, Google+ launched a new feature, Google+ Communities on Dec 6. Add to that the very important fact that anyone can create a Google+ Community.

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Communities Google API HootSuite 131