Sprout Social

AUGUST 24, 2022

If you’ve seen her online, you might wonder how she got here and what skills are required to become a social media manager like her. For Jepson, the path to social was indirect. “I Are you considering a career as a social media manager, but don’t know where to start? Why become a social media manager?

Social Media Management 102

Social Media Management Social Media Tips Skills 102

Buffer Social

JULY 18, 2023

In this blog, I uncover unique tips from top social media managers who’ve revived defunct accounts and increased their clients’ reach to thousands of followers within a few days of working with them. Conduct in-depth research : Find industry trends, news, and topics that interest your target audience.

Social Media Management 79

Social Media Management Social Media Tips LinkedIn 79

Sprout Social

MARCH 26, 2020

In the last decade, social media has rapidly evolved and become a major element of marketing in all industries. As a result, social media practitioners now play a role in more business initiatives than ever. Those demands coupled with the “always on” nature of social media make burnout a very real challenge. .

Social Media Management 144

Social Media Management Social Media Comparison Energy 144

Sprout Social

AUGUST 24, 2022

The nature of social media and marketing has transformed the public relations industry. Similar to marketers and social media managers, public relations professionals must wear several hats while balancing collaboration. Why our social and comms teams collaborate at Sprout.

Collaboration 82

Collaboration Brands Team Project 82

Sprout Social

JANUARY 14, 2020

Social media managers wear many hats, filling necessary and strategic roles ranging from marketing specialist to customer care provider. Fortunately, working in social media builds a broad range of transferable skills. Fortunately, working in social media builds a broad range of transferable skills.

Social Media Management 132

Social Media Management Social Media Skills Consultant 132

Sprout Social

NOVEMBER 11, 2021

The social media market is saturated with different integrations, which is why Sprout is thoughtful about our approach. We heard many of our customers’ challenges around integrating with social media management tools and took notes. Q: How do your social team and customer care team collaborate today?

Social Media Management 120

Social Media Management Social Media Platform Review 120

Buffer Social

DECEMBER 15, 2021

While we know a lot of small business owners who manage their own social media profiles and love doing it, for some it makes more sense to bring on a dedicated social media manager to free up their time and creative energy. What do you think is the future of organic social media? (In

Social Media Management 82

Social Media Management Process Social Media Applications 82

Later

FEBRUARY 18, 2020

Want to know what free social media management tools the top industry pros can’t live without? Everything on this list will help you with fun things like Instagram Stories and hashtags, as well as managing the nitty-gritty data side of running a business on social. 2 Free Social Media Management Tools: Over.

Social Media Management 104

Social Media Management Social Media Tools URL 104

Social Media Strategies Summit

FEBRUARY 18, 2021

One day everyone is obsessed with a silly social media challenge and the next day everyone forgets about it and moves on to something else. Given that social media trends keep changing constantly, it is important to keep up with the latest ones to stay at the top of your game. Ready to learn more? Keep reading.

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Trends Social Media Authentication Instagram 193

Keyhole.co

SEPTEMBER 13, 2023

Maybe you’re not using trending hashtags — or at least the relevant ones. Adding trending hashtags in your posts can make you a part of the popular conversations and a relevant brand in the Instagram community. To help you, we compiled a guide on how to find and use trending hashtags on Instagram for better visibility.

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Hashtag Trends Instagram UGC 52

Sprout Social

MARCH 5, 2024

I was surprised to learn the team behind Nelnet’s vast social presence is only a team of two (who work with customer care and marketing groups across the company). He explained the relationship building and resource prioritization required to manage multiple accounts effectively. The big misconception about social is that it’s easy.

Resources 102

Resources Telecommunications Collaboration Project 102

Keyhole.co

JULY 20, 2023

This can help you identify trends and take proactive action based on real-time data. While Google Alerts primarily covers news articles online, some of the paid tools can track crisis on social media platforms. The tool is excellent for trend analysis as well. Monitor popular trends on Keyhole 6.

Industry 52

Industry News Google Brands 52

Keyhole.co

SEPTEMBER 13, 2023

They can: Enhance your visibility Make your content go viral Generate trending content ideas Help you identify competitors and potential collaborators However, not all trending hashtags are relevant to your brand or add value to your marketing. Trendjacking Trending TikTok challenges are often associated with specific hashtags.

Hashtag 52

Hashtag Trends UGC How To 52

Keyhole.co

JANUARY 17, 2024

Understanding social listening At its core, social listening is a strategic approach to monitoring and analyzing digital and online conversations on different social media platforms to get useful insights into customer sentiments, trends, and discussions related to a brand, industry, or specific topics.

Sentiment 52

Sentiment Analysis Brand Monitoring Trends 52

Sprout Social

SEPTEMBER 18, 2023

Look for industry benchmarks to gain insights into what your competitors are spending on marketing. Check out industry reports or consult peers to get an idea of the range you would have to spend. Getting teams to collaborate and find synergies between different channels can save money. How has AI impacted the market?

Marketing 131

Marketing How To Sample Samples 131

Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. This helps promote collaboration while reducing redundancy and duplication of effort.

Template 134

Template Templates Social Media Tips 134

Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. As its impacts continue to grow, social media managers have taken their roles in new and innovative directions. So who better to predict the future of social media marketing than the people behind the profiles?

Social Media 145

Social Media Marketing Social Media Management Trends 145

Buffer Social

APRIL 13, 2023

Nothing says anyone can become a social media manager like Buffer’s resident music major turned SMM, Mitra Mehvar. However, the question is less can you become a social media manager and more should you pursue this career? What is a social media manager?

Social Media 86

Social Media Social Media Management Skills Survey 86

Buffer Social

JANUARY 22, 2024

And it’s true – we don’t stay stagnant, and neither do the industries in which we work. But something about 2024 makes me think it stands poised to redefine the social media landscape and the creator economy.  So, I can’t really speak to what might be, based on data, the new reality of this year.

Social Media 101

Social Media Authentication LinkedIn B2B 101

Keyhole.co

MARCH 9, 2023

If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. Here’s a full roundup of the top social listening tools for marketers and agencies, updated for 2020: 1. Pricing: Starts at $30 USD per month after a free trial.

Tools 84

Tools Sentiment Hubspot Price 84

Oktopost

JULY 4, 2022

Salesforce announced earlier this year that Social Studio, their one-stop social media management platform, has entered sunset mode and will no longer be receiving any updates. For those of you working in Social Studio and enjoying the native integration with your Salesforce platform, this is likely a difficult time.

B2B 131

B2B Social Media Management Metrics Social Media 131

Keyhole.co

MARCH 11, 2024

Regular monitoring enables you to swiftly identify trends, capitalize on what works, and adjust strategies that aren’t delivering as expected. These insights enable you to craft a data-driven LinkedIn strategy, finely tuned to the nuances of your target audience and the competitive landscape of your industry.

Template 52

Template Templates Analytics LinkedIn 52

Sprout Social

JULY 28, 2022

There’s more to social media video production than meets the eye. Staying up-to-date on trends. Those are just a few of the tasks social media marketers must juggle to produce high-performing video content. Today, 66% of social media users say short-form video is the most engaging type of social content.

Template 97

Template Templates Social Media Video 97

Sprout Social

JULY 14, 2023

Sales and marketing alignment, also called smarketing, refers sales and marketing team collaboration within a business to achieve common goals. Decreased sales and revenue Most concerning of all, in the HubSpot 2023 Sales Trend Report , 52% of leaders say low revenue is the biggest impact of misaligned sales and marketing functions.

Collaboration 77

Collaboration Marketing Team Hubspot 77

Sprout Social

JANUARY 9, 2024

It is used to identify patterns and trends in data for informed decision-making. When applied in marketing, AI analytics extracts meaningful insights from various data sources such as social media listening, review websites, customer forums and survey data.

Analytics 113

Analytics Sentiment Analysis Patterns 113

Sprout Social

FEBRUARY 28, 2024

But social media technology ensures your brand is maximizing—not just managing—social, and developing at the lightning speed pace of the industry. The role of social media technology at your organization Social media is so much more than a push channel: It’s a direct portal to your customers.

Social Media 102

Social Media Team Social Media Management Report 102

Keyhole.co

DECEMBER 15, 2023

Mentionlytics is a solid social media management platform. Top 7 Mentionlytics alternatives for 2024 Let’s look at some social media monitoring tools you can use as alternatives to Mentionlytics. Zoho uses social media analytics and monitoring to help brands post the right content at the right time.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Oktopost

DECEMBER 21, 2023

Unfortunately, this trend is forecasted to continue as we move into 2024. However, these numbers varied based on the company’s industry. Social Media Listening : Monitor social media platforms to gauge customer sentiments, opinions, and discussions related to your brand and industry.

Marketing 62

Marketing Survey Skills How To 62

agora pulse

NOVEMBER 10, 2020

Discover how to create effective reports and find the best social analytics tool for your brand. Social Media Analytics Defined. What are social media analytics? Social media analytics relies on data to: Identify patterns. Predict trends on any channel. Zoho Social. Find relationships.

Analytics 179

Analytics Social Media Tools Price 179

Sprout Social

SEPTEMBER 13, 2022

But the platform may not have all the tools you need to manage a scalable video campaign or strategy. Luckily, Sprout can help you manage your posts, analytics and more, all in one place. Sprout Social. Planable is a collaboration tool for teams to plan and approve social media content. User-friendly tool.

Tools 123

Tools Strategy Video Library 123

Hootsuite

JANUARY 18, 2024

billion people are social media users. Worldwide, social users spend almost two and a half hours on social platforms each day. No matter your industry—accounting, consulting, dog-food manufacturing, wig-weaving—this is a captive, active audience that your brand can’t afford to ignore. More than 4.95

Social Media 121

Social Media Tips HootSuite Marketing 121

Sprout Social

OCTOBER 19, 2023

This feedback can identify customer sentiment (positive or negative), trends and more. Although reputation management is synonymous with review sites (think: Yelp! Analyze your reputation over time Pop quiz: does your brand have the reputation of an industry leader? or G2), it goes far beyond that.

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Reputation Sentiment Analysis Notification 96

Keyhole.co

DECEMBER 13, 2023

Managing your brand’s online presence and reach can be a challenging task. Social media marketing keeps evolving with each new social app. Add to the mix the ever-changing trends, you realize you need a robust social media strategy to run successful online campaigns.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Sprout Social

JANUARY 24, 2024

Achieve a 15% growth in online sales attributed to influencer collaborations in the upcoming quarter. Selecting influencer marketing goals that align with your social and marketing strategies will help you set a clear benchmark for success and move the needle in terms of social performance and achieving business goals.

Metrics 100

Metrics Influencer Marketing Survey 100

Keyhole.co

SEPTEMBER 12, 2023

From trending challenges to the immense potential of campaigns going viral, TikTok is the perfect platform to scale your social marketing efforts. However, TikTok has many business pages across industries. Building a profitable TikTok presence is not limited to jumping on trends and posting creative content.

Tips 52

Tips How To Hashtag Authentication 52

Hootsuite

FEBRUARY 12, 2015

Another advantage of promoting your content on social media is the increased visibility for third-party sites, such as professional associations, industry watchdogs and news outlets. However, you don’t always have to be actively involved in a project with your partners in order to show your appreciation on social media.

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

Buffer Social

AUGUST 16, 2023

It demands careful planning, strategic thinking, innovative approaches, and a relentless drive to stand out in a competitive industry. I was eager to take on any client in any industry. Research emerging markets by connecting with local businesses, attending industry events, and partnering with local influencers.

Strategy 74

Strategy Press Release Startup Reputation 74