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7 examples of influencer marketing campaigns

Sprout Social

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States. The survey shows 65% of marketers partner with influencers via giveaways.

Examples 126
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15+ Tips to Grow On YouTube Shorts

Buffer Social

Engage with your audience for community building We all know that engaging with your community on social media is one of the many keys to success. Host live sessions and Q&As to interact in real time with your viewers. Use the Community tab to post updates, create polls, or share behind-the-scenes content.

YouTube 113
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5 Themes We Expect to See Across Social Media in 2024 (ft. Expert Contributions)

Buffer Social

Lindsey predicts that we may even see LinkedIn play more of a direct role in facilitating creator-brand collaborations with a light version of a creator marketplace.   There's a growing preference for smaller, specialized, trusted groups in community building.

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How different generations use social media: A complete guide

Sprout Social

Before we get started, let’s get familiar with the groups surveyed for the Sprout Social Index™ 2021: UK & Ireland Edition , which we’ll reference throughout. We surveyed 500 British and Irish consumers comprised of: Generation Z (survey respondents ages 18-23). Millennials (survey respondents ages 24-39).

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How To Manage & Improve Online Brand Reputation in 2023 (Guide)

Keyhole.co

Host live sessions for real-time interactions. Hans regularly hosts insightful discussions with other industry leaders on LinkedIn. Showcase expertise through guest posting and collaborations Identify blogs, websites, or publications catering to your niche and have an audience that aligns with your target audience.

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Make Your CFO a Social Media Fan

Buzz Marketing for Technology

A recent Chief Marketing Officer (CMO) survey found that only 20% of CMO’s felt social media produced measurable ROI and 62% hoped it may someday. If the CMO’s lacked ROI confidence, then just imagine what a CFO or CEO survey might have told us! Collaborate with your customers. Lower costs, more revenue – a perfect combination!

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Metaverse dangers: How to protect brands from the dark side

Sprout Social

According to a Sprout survey of 300 marketers responsible for their brands social media strategy, 64% cite data, privacy and brand safety as concerns within the metaverse. How would the brand communicate and respond? Some of these guidelines may already be a part of the hosting metaverse platform provider’s policies.

Brands 117