Remove category data-visualization
article thumbnail

How AI insights improve decision making

Sprout Social

Advantages of using AI for generating data insights How AI insights help businesses Understanding how AI Insights are generated What are AI insights? The visualization helps strategists find hidden patterns, trends and correlations. AI insights are the knowledge and understanding gained by analyzing complex datasets using AI.

Sentiment 112
article thumbnail

How to Run a Social Media Competitive Analysis

Social Media Strategies Summit

Step #2: Gather Top-Level Social Media Data You’ve identified your competitors — now it’s time to find out what they’re doing on social media. Image source Finally, be sure to gather all the same data points for your social channels to compare performance against your competitors. What types of media do they post?

Analysis 184
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Competitive monitoring: tracking the competition to stay ahead

Sprout Social

Competitive monitoring helps you stay on top of this data at all times. Competitive monitoring also involves collecting data on market trends and other key aspects of your industry landscape. Businesses can then analyze this data to derive actionable insights and develop long-term strategies to gain competitive advantage.

article thumbnail

7 best LinkedIn analytics tools

Unmetric

Unmetric is an AI-powered, brand-focused social media intelligence platform that helps companies gather reliable social media data to perform better on social. The tool’s customizable LinkedIn dashboard allows you to monitor your LinkedIn performance with real-time data. Visualize valuable data with insightful charts and graphs.

Analytics 112
article thumbnail

10 of the Best Brand Storytelling Campaigns of 2022

Social Media Strategies Summit

Until relatively recently, most influencer marketing has fallen into the category of impossibly good-looking people looking bored in expensive destinations. Some of us are visual learners, some prefer to read or listen, and some are more hands-on. Google Humanizes Search Data. NFBC Leverages Multimedia Storytelling.

Campaign 304
article thumbnail

80% of consumers agree brand awareness makes them more likely to buy on social

Sprout Social

Every facet of the customer experience has been peeled back, tested and tested again, resulting in an abundance of data marketers can use to optimize for conversions. According to our data, 65% of participants have already made purchases directly through social media. Social commerce , on the other hand, is the next frontier.

Buy 143
article thumbnail

31 free social media templates that will elevate your workflows

Sprout Social

This customizable Google Sheets template is designed to help you break down your strategy to audiences beyond marketing with thoughtful hooks and benchmark data. When implemented strategically, it can help you synthesize data, automate processes and scale your operations. Download the template 2. Download the template 11.