Koka Sexton

FEBRUARY 16, 2023

Monthly educational content? Case studies: Case studies are a powerful way to showcase the success of your products or services. Invitations to events or webinars: If your business is hosting an event or webinar, you can use email marketing to invite potential clients to attend. Bi-weekly promotions?

Campaign 78

Campaign Engagement Case Study Newsletter 78

Oktopost

MARCH 4, 2024

The nature of SaaS means that you must always keep your customers engaged and interested in your product through educational content or community-management initiatives. Have a range of case studies available Similar to customer reviews, your prospects are more interested in what your clients have to say.

B2B 62

B2B Strategy Marketing Case Study 62

Sprout Social

SEPTEMBER 14, 2023

Their brand voice is light and humorous, while also providing educational captions. Showcasing customer success with case studies: Drift Sometimes, the best way to showcase your business is by highlighting the customers who have found success with your product or service.

Strategy 124

Strategy Brands Content UGC 124

Sprout Social

NOVEMBER 1, 2023

Behind-the-scenes content gives a glimpse into a brand’s inner workings by showcasing candid moments and exclusive looks at how products, services, events and productions come to fruition. For example, inside looks at how a product is made from start to end are popular because these videos are both entertaining and educational.

Campaign 91

Campaign Content Upcoming Authentication 91

Convince & Convert

MAY 29, 2014

The TSA is nearing its one year anniversary of using Instagram to educate travelers on what not to pack by featuring photos of real items confiscated from airports across the country. ™ program, the canines trained to respond to explosives, community events, and more. Think you can sneak that bejeweled lipstick taser past the TSA?

Instagram 157

Instagram Case Study Travel iPhone 157

Buzz Marketing for Technology

NOVEMBER 21, 2012

But the reality is that B2B buyers are very similar to B2C consumers— whether it’s buying a new car or new enterprise software, consumers want to be educated and informed. Either way, the company’s aim is to educate the prospect to drive a sale. Your case studies, white papers, e-books, articles and events are a category.

B2B 252

B2B Marketing Case Study Buy 252

Rebekah Radice

JULY 15, 2019

Show a live event you’re attending. They’re meant to educate and inspire your audience. Take Katie Lance with Katie Lance Consulting’s use of video and how she educates her audience on a major pain point: Facebook engagement. In fact, educational or explainer videos can increase conversion by up to 20% or more.

Types 119

Types Video Content Case Study 119

SocialFish

MARCH 1, 2011

Background of the Corporate Social Strategist: Educated, with a Focus on Communications and Marketing (Jeremiah Owyang). A Tweet’s Effects on Rankings – an Unexpected Case Study (SEOmoz). Beautiful Event Website Design: 10 Inspiring Example s (Event Manager Blog). 1,000-fold growth (Scott Brinker).

Case Study 170

Case Study Press Release Eventful Analysis 170

Razor Social

AUGUST 20, 2020

Because you’ll need to do a bit of education first to convince a cold audience to buy from you. Let’s say you were selling event management software. If someone downloads a guide that talks about key features of event planning technology, this shows their interest in software that can improve their event planning process.

Buy 122

Buy Survey Software Case Study 122

Convince & Convert

JUNE 11, 2014

To develop valuable case studies for people to gain insight from, 2. Let me take you through a few case studies and the reports for each one to illustrate how this works. Case Study 1: Canva Quest Teaming up with Guy Kawasaki and Peg Fitzpatrick to do a promotional event is always fun.

Campaign 163

Campaign Google Case Study Badge 163

Social Media Strategies Summit

MARCH 25, 2021

Social Commerce Case Studies to Get Your Creative Juices Flowing. The event marked the first time anyone other than Snap Inc itself had sold a product via Snapchat, making it a real game-changer in social commerce terms. Or perhaps you love the sound of it, but want to see it in action?

Examples 223

Examples Retail Instagram Buy 223

Koka Sexton

APRIL 6, 2015

My advice is keep sending them educational materials, then drop in something on your company, and they will click on it. Don’t upload selfies or photographs taken at informal social events. The display of genuine intellectual empathy helps attract more relationships online, and much more quickly too. But, beware.

Education 40

Education LinkedIn B2B Banking 40

Koka Sexton

APRIL 6, 2015

My advice is keep sending them educational materials, then drop in something on your company, and they will click on it. Don’t upload selfies or photographs taken at informal social events. The display of genuine intellectual empathy helps attract more relationships online, and much more quickly too. But, beware.

Education 40

Education LinkedIn B2B Banking 40

ProBlogger

FEBRUARY 5, 2013

There’s also a link at top-right of that map which takes you to “The Worldwide Dispatch”—a complete overview of the social media footprint of the event and its attendees, which is great for social reputation-building. BlogHer: educating women bloggers. Here’s the WDS agenda: And here’s the BlogHer agenda.

Case Study 41

Case Study Products Study Brands 41

Convince & Convert

JANUARY 28, 2014

While these posts are important, educational, and often very funny I had trouble finding positive examples of PR professionals going above and beyond when it came to blogger outreach. In addition, Char-Broil hosts an annual event with the All-Stars to cook, compare notes, discuss the brand, and check in. So I created one.

Blogger 153

Blogger Case Study Klout Influencer 153

Sprout Social

SEPTEMBER 5, 2018

This September at #SproutChat, we’ll be chatting about all things social from what it means to be transparent in 2018 to the future of paid and even best practices for creating engaging case studies. 9/5 – Creating Engaging Case Studies with Eric Wendt, Sales Content Strategist. See a topic that interests you?

Upcoming 46

Upcoming Yahoo Case Study Apple 46

Waxing UnLyrical

APRIL 29, 2015

Each September, Boys to Men (BTM) hosts its annual crowd-funding event, 100 Wave Challenge , during which it takes inner city kids out surfing. More than 30,000 emails are sent to spread the word, and staff members appear on television to tell people about their event, share their mission and ask for support.

Communities 100

Communities Eventful Case Study Groups 100

Social Media Strategies Summit

SEPTEMBER 26, 2019

That community was built originally as The SITS Girls, a place for women to access community, education, support, and sharing of best practices. We were built on this philosophy of education and support that’s still really important to us today. You’re speaking at our event in New York in October! Danielle : Yeah.

Groups 100

Groups Groups Influencer Case Study 100

Convince & Convert

JUNE 19, 2014

As seen with Google, the trends are derived by data and packaged into snackable facts, making the content easy to share and add to the social media water cooler conversation around the event. The visuals also make it easy for people to find information on a specific match or team quickly.

Trends 151

Trends Google Data Curation 151

Convince & Convert

APRIL 11, 2016

Instead, they are on a journey to become better informed and better educated. Is your topic a “must have” that will educate the audience on how to overcome a pain point or demonstrate how they will achieve better outcomes? A great example of a relevant topic comes from a recent case study webinar covering a large automobile dealership.

Case Study 60

Case Study Tips Metrics Education 60

Hootsuite

MAY 11, 2023

Discuss how different cultures celebrate a particular event If you have a global audience, this is another great YouTube video idea for beginners. Show how various cultures celebrate the same event differently. The most popular topics on YouTube include tutorials, video games, ASMR, mashups, music, and education.

YouTube 103

YouTube Video Film Sports 103

Convince & Convert

NOVEMBER 16, 2015

Customer service, event marketing, and targeted advertising are three top areas where location-data can be extremely powerful. See how the Mall of America uses location data to enhance their marketing strategies in this case study. Event Marketing. Customer Service. Targeted Ads. Get our Definitive email newsletter.

Data 60

Data Conversation Case Study How To 60

Sprout Social

FEBRUARY 3, 2022

Event attendance. Keep customers informed with an educational campaign. Educational campaigns are a solid starting point to help drive sales and raise awareness with new and existing customers alike. Gathering case studies and testimonials from existing customers to win over new ones. Sales and revenue figures.

Campaign 138

Campaign Engagement Marketing Hashtag 138

Laurel Papworth

DECEMBER 29, 2022

VIRTUAL EVENTS for launches and in-world parties. As well as the links above, please review these: More case studies of cars and automotive and Web3 and Metaverse than I covered: [link]. As they roam in cars that have been turned into educational classrooms. LABS simulation and testing. PR NewsWire [link].

Automotive 59

Automotive Company Virtual World Education 59

Convince & Convert

APRIL 25, 2016

Case Study: How Merck is Using Virtual Team Building to Increase Performance. Smarter Streets: Case Studies for Cities and Utilities – Learn How the City of Baltimore and Washington Gas Reduced Costs. Remember they are on a journey to become better educated on how they can overcome a pain point or achieve better outcomes.

Engagement 60

Engagement Case Study Tips Discount 60

Harp Interactive

OCTOBER 9, 2009

Experiment with Flickr and/or YouTube groups to build media for specific events. Map out an integrated project that incorporates a blog, use of commercial social networks, and a face-to-face event to build leads and drive awareness of a product. Collect case studies of social media success. Email me for a calendar).

Social Media 232

Social Media Press Release Marketing Widget 232

Convince & Convert

NOVEMBER 16, 2015

Two of the best PR tools you can leverage are customer testimonials and case studies. After all, testimonials use your customers as your mouthpiece, and case studies present your business’ value propositions—backed up by proof of historical success and data. Is this event really comprised of your target audience?

Strategy 60

Strategy Case Study Proposal Study 60

Direct Marketing Observations

FEBRUARY 5, 2010

1) Create a Social Media case study of who is talking about your company both in good & bad ways. 3) On-going social media education ! By providing weekly Twitter tips via email you can share best use, reports, case studies, trends, etc to show that it’s not intimidating. Make sure you open them.

Social Media 177

Social Media Case Study Crowdsourcing Hashtag 177

Social Media Strategies Summit

JANUARY 30, 2024

Higher education marketers and communications teams are constantly grappling with the sheer number of social media accounts across campus. As well as using the account to raise awareness of the eight streamlined directorate accounts, it acted as a real-world case study for what Christina was trying to achieve.

Social Media 206

Social Media Strategy Case Study Education 206

Koka Sexton

DECEMBER 7, 2020

Then you have PR which is: media event outreach contributing articles on other websites press releases. Event marketing. Within the event marketing space you’ve got registrations, logistics, execution of these events. If you’re running events, marketing should also be responsible. Your website.

Strategy 103

Strategy Marketing Startup System 103

Webbiquity SMM

DECEMBER 21, 2010

Producing and sharing content with your market both attracts prospective buyers and educates them, potentially shortening sales cycles. Traditionally, customer case studies, PR and analyst relations have filled this role. promote events, meet up at trade shows). Share content (your own and others’).

Social Media 191

Social Media Research ROI Technorati 191

Convince & Convert

JANUARY 27, 2016

Toyota recently partnered with Saatchi and Saatchi LA to add a slice of philanthropy to their December Sales Event marketing strategy. No matter the size of your brand, you can easily borrow and adapt the strategies used by Toyota in this case study: Equip everyone with easy-to-share content and photo assets.

Campaign 60

Campaign Influencer Case Study Marketing 60

SocMed Sean

AUGUST 12, 2018

She enjoys being able to combine these skills with her passion for the education industry. Lawyers are able to research case study and seek opinions from other attorneys in different states or regions. Today’s guest post comes from Jade Anderson, who is an experienced In-house Editor at Upskilled.

Course 113

Course Skills Marketing Training 113

Buffer Social

SEPTEMBER 11, 2023

Attend industry events, join relevant LinkedIn groups, and reach out to people you admire. You can 'feature' rich multimedia elements such as images, documents, links, videos, and presentations to your summary, education, and experience sections. Attend industry events and meetups. Become a speaker at industry events.

LinkedIn 113

LinkedIn Tips Skills URL 113

Social Media Strategery

APRIL 7, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Camp contained my thoughts about the event – what I loved and what I want to see next year. Camp contained my thoughts about the event – what I loved and what I want to see next year. Government 2.0

Gov 2.0 105

Gov 2.0 Web 2.0 Wiki Case Study 105

Later

JANUARY 27, 2021

The link in your Instagram bio is valuable real estate as you can use it to drive traffic to your website, product shopping pages, blog posts, events, and more. . Read our case study with the beverage brand. #2: Want to learn more about how Collective Art Brewing uses Linkin.bio? 2: Well+Good. 3: SuperHi .

Feed 56

Feed Feedly Instagram How To 56

SocMed Sean

AUGUST 12, 2018

She enjoys being able to combine these skills with her passion for the education industry. Lawyers are able to research case study and seek opinions from other attorneys in different states or regions. Today’s guest post comes from Jade Anderson, who is an experienced In-house Editor at Upskilled.

Course 100

Course Skills Marketing Training 100