Pam Moore

SEPTEMBER 9, 2020

SocialZoomFactor · Sales and Marketing Conversion Funnels – How to Get Started. One of the best ways to attract more of your dream customers and turn them into paying customers is to learn how to create and optimize sales and marketing conversion funnels. The Ultimate Guide to Sales and Marketing Conversion Funnels .

Conversation 78

Conversation Template Templates Marketing 78

Koka Sexton

FEBRUARY 16, 2023

By sending targeted, personalized messages over time, you can keep your brand top-of-mind and ultimately drive conversions. Use metrics like open rates, click-through rates, and conversion rates to understand what’s working and what’s not. But what goes into creating an engaging email nurturing campaign?

Campaign 78

Campaign Engagement Case Study Newsletter 78

Sprout Social

SEPTEMBER 14, 2023

And that makes social the perfect outlet to grow your customer marketing strategy through three of the big social media “C’s”: content, conversation and creators. We tried to reframe the conversation around beauty, offering our platform to the people using our products to tell their stories, rather than having it come from the brand.

Strategy 120

Strategy Brands Content UGC 120

Waxing UnLyrical

OCTOBER 26, 2016

It’s simple – call a few people and have some in-depth, one-on-one conversations. Of course, geo-targeting helps with events and promotions , but it’s also used for providing customers with hyper-local news, especially when traditional media may not be interested. Your goal is to have a conversation, not an interrogation.

Conversation 100

Conversation Project Metrics Survey 100

Oktopost

MARCH 4, 2024

Strengthening SEO through optimized blogs and pages is critical to building your brand visibility, establishing authority, and improving conversion rates. Have a range of case studies available Similar to customer reviews, your prospects are more interested in what your clients have to say.

B2B 62

B2B Strategy Marketing Case Study 62

Pam Moore

MARCH 23, 2016

I’m excited to announce that we have partnered with Adobe and the #GetRealChat Twitter chat is again officially part of the Adobe Summit 2016 event in Las Vegas. On Wednesday, March 23rd, starting at 3pm pt / 4pm mt / 5pm ct / 6pm et we will be hosting #GetRealChat live from the Venetian hotel and event center in Las Vegas.

Conversation 110

Conversation Brands Hotels Eventful 110

ProBlogger

FEBRUARY 5, 2014

Readers who come back day after day respond very well to my “life event” updates. I love getting recommendations from other people, so those types of posts are generally great “ conversation starters.”. Content Week Case Study: Carly Heitlinger of The College Prepster. Case Studies General Writing Content'

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Case Study Study Content Fashion 49

Waxing UnLyrical

MAY 9, 2016

C1 (Corollary) Case Study: AmEx – Small Business Saturday. More importantly, it drove real results for small businesses across the country that day,” says Mark Taylor in this D&AD case study. C2 (Creativity) Case Study: How The Draw Shop Uses Email Marketing To Turn Website Visitors Into Paying Customers.

Case Study 100

Case Study Study Training Collaboration 100

Sherrilynne Starkie

AUGUST 4, 2013

The sad events that took place last month in Lac-Mégantic proved that social media can easily escape the official communications channels during a crisis situation. As events rolled out on that fateful night, Twitter told the story of the disaster in real time. A case study in crisis communications #failure.

Social Media 334

Social Media Case Study Communities Social Media Management 334

Diva Marketing Blog

NOVEMBER 6, 2014

Through the following interview Christine Piester, VP Marketing and Christine Bon, Manager Digital Marketing and Communication graciously provided us with a case study of the program. Did you explore incorporating real-time conversations through social networks, perhaps a Tweet Chat or a G+ Hangout? About Advocate Health Care.

Health Care 40

Health Care Case Study Study Campaign 40

Convince & Convert

NOVEMBER 16, 2015

Customer service, event marketing, and targeted advertising are three top areas where location-data can be extremely powerful. See how the Mall of America uses location data to enhance their marketing strategies in this case study. Event Marketing. Customer Service. Targeted Ads.

Data 60

Data Conversation Case Study How To 60

Sprout Social

NOVEMBER 1, 2023

Behind-the-scenes content gives a glimpse into a brand’s inner workings by showcasing candid moments and exclusive looks at how products, services, events and productions come to fruition. This type of BTS content is also great for promoting special sales or events, because it encourages people to visit in person.

Campaign 87

Campaign Content Upcoming Authentication 87

Buzz Marketing for Technology

NOVEMBER 21, 2012

Posted in Buying Cycle Conversion Conversion Optimization Customer Customer Experience Personalization Strategy. You know it well: a dedicated area for a rotating hero graphic; some space touting your news and events, and maybe a few awards; and, of course, customer logos prominently displayed on the site. .

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B2B Marketing Case Study Buy 252

Ignite Social Media

MAY 6, 2021

It’s becoming more social overall – no longer are we constantly seeing whitepapers, case studies, webinar announcements, or other lead generation tactics clogging up our feed. LinkedIn Events. Online events are becoming popular across platforms but using LinkedIn events is another option for brands to consider.

LinkedIn 202

LinkedIn Marketing Eventful Compete 202

Dave Fleet

FEBRUARY 2, 2011

Find local events – Watch for interesting events that your connections are attending. Generate ideas – Whether it’s through case studies other people post, ideas sparked from conversations or reactions to your posts, let your connections help you to generate new ideas.

Twitter 419

Twitter How To Reputation Curation 419

agora pulse

SEPTEMBER 30, 2020

One of the recent examples of this comes from @RyanMcCready1 who shared this case study on Twitter, which earned him quite a few engagements and recognition: Twitter threads in action: This is an actual article broken into tweets. Use Twitter threads to share case studies, tutorials, and analysis of recent reports or trends.

Social Media Management 187

Social Media Management Social Media Tips Content 187

Proactive Report

JULY 21, 2010

We’re in the age of social media and markets have indeed become conversations. The first step in getting it right is to tap into the online conversations and listen to your audience. Social media offers you the opportunity of doing in-depth research, listening to conversations and hearing feedback we’ve never had access to before.

Conversation 68

Conversation Case Study Vimeo Study 68

Sprout Social

OCTOBER 11, 2022

Share educational resources that will inform, engage and spark conversation. Case studies. Ask your team members to take people behind-the-scenes of industry events, development trainings or volunteer opportunities. Focus on relevant topics that will help your community approach common industry challenges. Data reports.

Strategy 130

Strategy Content Curation Press Release 130

Oktopost

JULY 15, 2020

In-person, offline events have always been seen as the best way to deliver impactful B2B marketing : think conferences, trade shows, and other professional gatherings. Now that we’re all having to adapt to the dangers of COVID-19, things have changed and in-person events are a non-starter for many companies. Leverage Conversation Ads.

B2B 148

B2B LinkedIn Tips Marketing 148

Rebekah Radice

JULY 15, 2019

Show a live event you’re attending. Educational videos are especially helpful during the awareness stage of the customer journey, but they can also start the momentum that will ultimately lead to conversions. In fact, educational or explainer videos can increase conversion by up to 20% or more. Video Case Studies.

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Types Video Content Case Study 119

Buffer Social

JULY 18, 2023

Interact genuinely with your audience : Respond to comments and take time to have meaningful conversations. Source: Twitter A study by HigherLogic found that 68 percent of brands say that communities have got them new leads, while 55 percent have confirmed that communities led to increased sales. ” Mansi is right.

Social Media Management 79

Social Media Management Social Media Tips LinkedIn 79

Hootsuite

MARCH 2, 2022

Chatbots , conversational artificial intelligence , and tools for managing your social inbox can all help. you can select conversions advertising goals where you only pay per action. live social shopping events. When needed, it understands how to pass a conversation on to a human to get your customers the help they need, fast.

Retail 104

Retail Social Media Brands Tips 104

Bare Feet Studios

MARCH 16, 2011

Judi Clark live-blogged this event; you can read her summary here. Thanks Chuck for being part of the conversation and for making it look so easy. Last night we held our monthly meeting of the Hawaii chapter of the Social Media Club (yours truly is the founder.) View informational slides that Brian prepared here.

Case Study 80

Case Study Social Media Study Questions 80

Convince & Convert

JUNE 19, 2014

With global attention and excitement around The FIFA World Cup, Google is leveraging real-time search data to curate sharable facts and visuals to help fuel online conversations around the matches. Enter the Conversation by Adding Value With data from Crowdtap predicting that 74.2%

Trends 152

Trends Google Data Curation 152

Keyhole.co

JUNE 7, 2023

Social proof is your best friend Social proof, such as testimonials, case studies, certifications, and ratings, provide more credibility and trust to your brand. Technique #2: You tell your customers you’re a great brand by sharing customer testimonials, names of previous clients, and case studies. The takeaway?

B2B 52

B2B Tips Brands Marketing 52

Convince & Convert

NOVEMBER 6, 2014

You want contributors to be happy with the end product, after all, so even offering them a sneak peek is a great idea, such as hosting an exclusive event to debut it to them first. It capitalizes perfectly on conversation and excitement around the season. to their network as well. Distribution & Timing Matters.

Crowdsourcing 156

Crowdsourcing Twitter Case Study Activities 156

Pam Moore

SEPTEMBER 19, 2017

Are you one of the 22% of businesses that are satisfied with their conversion rates? I will be sharing with you the same methods and tools we leverage to obtain a 50-80% conversion rate on our own content consistently. Everyone that attends the live event will receive a FREE Content Success Kit! Register for the webinar now.

Content 164

Content Training ROI Compete 164

Koka Sexton

DECEMBER 7, 2020

Then you have PR which is: media event outreach contributing articles on other websites press releases. For social media the real purpose is supposed to be building a dialogue and conversations with your audience. Event marketing. If you’re running events, marketing should also be responsible. Your website.

Strategy 103

Strategy Marketing Startup System 103

Hootsuite

SEPTEMBER 16, 2022

You’ll see the three best chatbot examples in customer service, sales, marketing, and conversational AI. Delight your customers and improve conversion rates. Slush used JennyBot, a customer service chatbot, for a 20,000 person event in Helsinki. freed up event staff from repetitive tasks. Source: Acquire Case Study.

Examples 97

Examples FAQ Insurance Retail 97

SocialFish

JANUARY 4, 2011

The more you read, the more you will come across conversations and debates that are interesting enough for you to post your own take on them or point to them for your readers. Subscribe to association and other blogs relevant to your industry (if you don’t know where to start looking for them, start here. Experiment with formats.

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Lurker Case Study WordPress Study 182

Razor Social

AUGUST 20, 2020

Start with a micro conversion and get cold audience to opt in to your email list. Let’s say you were selling event management software. If someone downloads a guide that talks about key features of event planning technology, this shows their interest in software that can improve their event planning process.

Buy 122

Buy Survey Software Case Study 122

Convince & Convert

APRIL 25, 2016

Case Study: How Merck is Using Virtual Team Building to Increase Performance. Smarter Streets: Case Studies for Cities and Utilities – Learn How the City of Baltimore and Washington Gas Reduced Costs. Read on for the other webinar components that were also critical to being able to deliver such a compelling case study.

Engagement 60

Engagement Case Study Tips Discount 60

Sprout Social

APRIL 6, 2023

Within it, you can track the production and maintenance of different content formats ranging from social media posts and blogs to emails and events. You can keep track of important events and holidays as well. Company milestones or promotions Key dates and events relevant to the business should also be included in the content calendar.

Content 81

Content Collaboration Project Template 81

The Realtime Report

AUGUST 29, 2023

Moreover, the charm of case studies is in the story they unravel. Be on the lookout for tangible markers: spikes in organic traffic, heightened conversion metrics, or ascendancies in search rankings. Candid Conversations: The only constant in SEO is change. What makes open conversation so vital in your SEO adventure?

Small Business 91

Small Business SEO Company Price 91

Sprout Social

SEPTEMBER 5, 2018

This September at #SproutChat, we’ll be chatting about all things social from what it means to be transparent in 2018 to the future of paid and even best practices for creating engaging case studies. 9/5 – Creating Engaging Case Studies with Eric Wendt, Sales Content Strategist. See a topic that interests you?

Upcoming 46

Upcoming Yahoo Case Study Apple 46

Pam Moore

SEPTEMBER 19, 2023

They are perfect for you to facilitate a conversation with the rest of your team, your leadership and ensure you are all o the same page (and stage) when it comes to knowing exactly who your target customer is. Subscribe here-> Mind and Machine The series will include webinars, podcasts, free resources, events, special guests and more!

B2B 78

B2B Exercises Remix Team 78

Social Media Strategies Summit

MARCH 25, 2021

Social Commerce Case Studies to Get Your Creative Juices Flowing. The event marked the first time anyone other than Snap Inc itself had sold a product via Snapchat, making it a real game-changer in social commerce terms. Ink Meets Paper Drives Conversions With Live Chat. Nike Pre-Releases Air Jordan III on Snapchat.

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Examples Retail Instagram Buy 221