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Social Media is not a campaign it’s a commitment!

Buzz Marketing for Technology

A while back I created a post called – There is no “campaign&# in Social Media because when marketers use the word “campaign,” it tends to suggest an initiative to get a message out to a targeted group of constituents. Share this on Linkedin. Share it on StumbleUpon. Tweet This! Share this on Facebook.

Campaign 213
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Down the Rabbit Hole: Super 8?s Complex Viral Campaign

Adam Cohen

What other complex marketing campaigns have you seen and liked? Share it on StumbleUpon. Share this on LinkedIn. There is clearly a storyline to the content. What do you think of what you see here? Is it too complex to engage fans at a big enough level? Could this work for anything other than a movie premiere? Tweet This!

Wiki 219
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How I Network on Friendster, Facebook, MySpace, and LinkedIn Â?

Techipedia: Tamar Weinberg

The Professional’s Network: LinkedIn Finally, as far as LinkedIn is concerned, it’s a bit of a mix, though it makes sense. LinkedIn is a industry tool. I started with LinkedIn and while it is a great tool like you said, Facebook is way more fun. December 20, 2007 at 12:28 pm toodoo » ?????

MySpace 114
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What you can learn from Mister Splashy Pants

Buzz Marketing for Technology

Check out this campaign from Greenpeace for the answer. Advertising guru Russell Davies praised Greenpeace’s handling of the campaign as “one of the defining moments in New Media marketing.&# Share this on Linkedin. Share it on StumbleUpon. Ok so what does a humpback whale have to do with marketing?

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Closed Loop Marketing – still a long way to go

Buzz Marketing for Technology

Add in webinars and in person events, calling plans, telesales, SEO, PPC campaigns, promos, price incentives, spifs for the sales force and you have a recipe for leakage in the system that is hard to account for. Share this on Linkedin. Share it on StumbleUpon. Probably not. And can you optimize across all media? – Tweet This!

Marketing 197
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1:1 Social Advertising in B2B Marketing

Buzz Marketing for Technology

Think about it – its totally possible to take some public attributes from someone’s Facebook profile and create a Facebook ad campaign (shameless plug – I am in the middle of writing my 3rd book – Facebook Advertising for Dummies – due out this fall by Wiley – which is why this is so exciting to me!). Share this on Linkedin.

B2B 273
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Google to Encourage Americans to Get Online

Bill Hartzer

Usually, when someone has plans for something, they will purchase the domain name related to the new product or service–and companies planning big campaigns or products and services are no different. Share it on StumbleUpon. Share this on LinkedIn. But, of course, this is all just speculation on my part. Tweet This!