Remove Campaign Remove Fashion Remove Reputation Remove Social Media
article thumbnail

Establishing and protecting your brand’s reputation online

Sprout Social

Now you have to maintain the momentum and manage your brand reputation. According to Nielsen Media, as of 2022 there are over half a million brands globally. In this piece, we’re digging into why managing your brand reputation on social matters along with tools to help you measure your reputation performance.

article thumbnail

How To Manage & Improve Online Brand Reputation in 2023 (Guide)

Keyhole.co

So, it’s fair to say that a positive online brand reputation is a business’s greatest asset today. Your brand reputation management must consistently improve to sustain a good name. To help you in this journey, here’s our detailed guide to building a strong online reputation and maintaining it with strategic efforts.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Strategic brand collaborations: Finding successful partnerships

Sprout Social

Brand collaborations, especially co-marketing , are a win-win for your brand reputation. And we’ll explore some of the best brand collaborations we’ve seen this year to help inspire your next campaign. Each business works together to combine its resources, audience reach and creativity to co-create products, campaigns or activations.

article thumbnail

Social Media Trends of 2021 That Top Organizations Are Capitalizing On

Ignite Social Media

2020 also made a significant impact on the state of social media , evolving trends, and what the world deems important in life and from brands. Here’s a look at a few of the social media trends of 2021 that top organizations are capitalizing on this year: . Cause Marketing Continues to be a Top Social Media Trend.

Trends 184
article thumbnail

Social Spotlight: How Universal Standard commands the fashion space with inclusive content

Sprout Social

The brand lives up to its name, creating a new clothing standard that embraces more of the world, offering fashion freedom to everyone from a size 00-40, and featuring models of various age ranges, ethnicities, body shapes and identities. The fashion retailer shows us a social strategy that’s less calculated and more human.

Fashion 83
article thumbnail

How brands can build inclusive campaigns year-round

Sprout Social

Every year, marketing and brand teams gather together to plan out their content calendars and campaigns. For example, when I worked in the cannabis industry, we planned month-long campaigns and programs around April 20. The marketing and advertising industry hasn’t always had the best reputation for inclusive campaigns.

Campaign 113
article thumbnail

5 Reasons Facebook Should Continue to be Part of Your 2022 Marketing Strategy

SocMed Sean

Since then, Mark Zuckerberg’s social media giant has only continued to grow. Regardless of its current dominance, some still fear that Facebook may be dying as a social network. The ease of spreading fake news and misinformation on the platform dealt a major blow to the platform’s reputation. As of June 2020, close to 1.8

Facebook 130