article thumbnail

Best B2B Chatbot Examples

Ignite Social Media

A chatbot is a service, powered by rules, that you interact with via a chat interface such as Facebook Messenger, Slack, or a website widget. B2B Chatbot Examples. If you’re working on building a bot for your website, Marketo is a good example to look at for natural language that does not feel overly automated, even though it is.

B2B 119
article thumbnail

Why Share of Voice is a Useless PR Metric

Dave Fleet

But in PR we don’t buy coverage by the pound. Let’s say that our client is Widget co. makers of fine hypothetical examples since 1912). Widget co has a 20% SOV and their nearest competitor has 30%. The following month Widget co is at 18% and their rival at 37%. What decision will this info drive?

Metrics 353
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Diversify the Anchor Text of Links to Your Web Site

Bill Hartzer

For example, if your web site is about “red widgets”, then the text part of links to your web site may be “red widgets” when it appears on another web site. .” Anchor text is the traditionally blue, underlined “clickable text” that describes each link to a web site. my company.

Sites 150
article thumbnail

How to Turn Your Business Blog Readers Into Paying Customers

ProBlogger

You have to be able to leverage your blog content in a way that convinces readers to trust you and buy from you. For example, let’s say you offer social media management services. In this example, the testimonial supports the content without it being a direct sales pitch for your services. Here’s an example from Time-Warp Wife.

How To 43
article thumbnail

How to Turn Your Business Blog Readers Into Paying Customers

ProBlogger

You have to be able to leverage your blog content in a way that convinces readers to trust you and buy from you. For example, let’s say you offer social media management services. In this example, the testimonial supports the content without it being a direct sales pitch for your services. Here’s an example from Time-Warp Wife.

How To 43
article thumbnail

The Social Media Analytics Compass: What and How to Measure

Razor Social

For example, are they entrepreneurs, marketers etc. For example, add an interest and see how many of your fans has that interest. This doesn’t means to say they are not interested and they won’t buy from you. For example, if you are media site you get paid for advertisements and more traffic means more money!

article thumbnail

Introducing SocialChat by Buffer, the Easiest Way to Start Conversations With Website Visitors

Buffer Social

It feels good to have a more human relationship when you’re buying things.”. Here’s how to get up and running with SocialChat in three simple steps: Step 1: Customize Your Widget. Go to buffer.com/reply/socialchat and customize the appearance and copy that will display within your widget. . Web (e-commerce) is truly an anomaly.