The Pinterest Buy Button Might Rock Your Ecommerce
Convince & Convert
FEBRUARY 20, 2015
Image via BigStockPhoto.com Last Thursday, Re/code revealed that Pinterest is laying the groundwork for an eCommerce “buy” button. The very nature of the platform means users are in a product-oriented, maybe-even-buying mindset, which is key for driving eCommerce. From analytics to widgets, these features should absolutely not be overlooked. What Can You Do Now?
What TV Is And What Will Never Be
JULY 31, 2013
These are the same celebrities that are being paid to tweet as auxiliary media to a TV buy from an agency (don''t think that isn''t happening). Still, you can add all of the features, widgets, apps and connectivity of these devices and we may still net out in the same place: people just like to sit back and watch TV. widgets. We like to watch. Don''t forget that. You can plug in all of the Apple TV units that you want, and bump up the number of Netflix subscriptions too. While all of this is true and dramatic, in terms of the media landscape, we still like to watch. ahhhh.
How to View Google Offers Near You
JANUARY 27, 2011
It’s also possible to add a Google Offers widget to iGoogle. Google Offers Group Buying GrouponLast week, Google sort-of confirmed to Mashable about the existence of Google Offers by reporting that: Google is communicating with small businesses to enlist their support and participation in a test of a pre-paid offers/vouchers program. The trick is knowing how to find them.
The Art of Persuasion, or PR, Cannot Be Automated
APRIL 21, 2015
In a product business, if you want more widgets, you just make them. Sure, there needs to be a person to run the machine to make the widgets. You might even need to hire two or three more people—and buy two or three more machines—to create 100,000 more widgets. Do you know how hard it is to scale a business that is reliant on people’s brains? Read Spin Sucks.
Boosting Opt-Ins with Selz
DECEMBER 9, 2013
Before we dive into numbers, let’s compare the two widgets I was using for opt-ins. Next is the Selz widget. Buy this on Selz. The difference in number of opt-ins I received using my standard opt-in box vs. the Selz widget is pretty dramatic. The Selz widget received 62 downloads and opt-ins vs. 26 opt-ins with the standard opt-in box. The Opt-In Forms.
Why Share of Voice is a Useless PR Metric
MAY 24, 2011
But in PR we don’t buy coverage by the pound. Let’s say that our client is Widget co. Widget co has a 20% SOV and their nearest competitor has 30%. The following month Widget co is at 18% and their rival at 37%. This is a guest post by my Edelman colleague Rob Clark. Why do we measure? It shows you some of the cards they have on the table. More ink.
Tell Your Organization’s Story Without Sex
FEBRUARY 10, 2015
Unfortunately, she did not buy. How can you tell your organization’s story to create passion among the people who will buy your products or services? It might be intellectual property or a new way of doing things or a super duper cool new widget. So buy a copy and send your receipt to email@example.com. By Gini Dietrich The Kardashians. Anonymous.
Six Surprising B2B Content Marketing Ideas
PWB Marketing Blog
OCTOBER 5, 2011
Widget – This is a small web application that provides a simple function – such as weather, news headlines, sports scores – without requiring the user to visit a website. widget is a good way to extend a brand into a customer’s everyday life. One of the biggest challenges B2B marketers have is coming up with new content. So how do you find new content that engages audiences?
Five Steps to a Social Listening Program
MARCH 28, 2012
How many times a day do you come across a scathing review; one that influences your decision not to buy? The user experience in netvibes isn’t superb, but you can toggle the layout to a newsfeed type or a widget. Today’s guest post is written by Lisa Gerber. guess I shouldn’t be surprised anymore. It takes more than a Google alert and a Twitter search but it’s not hard. Handy!
How to Build a Billion Dollar SEO Empire
APRIL 15, 2014
He showed that back in 2010, Retail Me Not were basically paying people to put the Retail Me Not widget on their websites (a widget which came with a dozen internal links to different pages of RMN – do-followed, of course). Of course, the linked text in all of the widgets is “popular coupons” and not Retail Me Not, as you might expect. Billion dollars. Valpak.
8 Marketing Trends to Implement in Your 2012 Marketing Plan
JANUARY 19, 2012
Remember to make all your content, on all your marketing touch points, sharable with plugins and widgets to help spread your content wide and deep on the Web. It’s a fact: People buy from people they know, like and trust. Visitors to websites with consumer reviews are more than twice as likely to buy. What a year was 2011 for social media and marketing! Offline and online.
Five Tips for Mapping Your Content Journey to Fit Gen Z
DECEMBER 28, 2015
This point becomes especially pertinent if you are advertising yourself online, as your funnel will likely lead users from scrolling, to clicking, to buying. Today, however, brands are more transparent than ever when advertising their gadgets and widgets. By Daniel Glickman. The newest wave of 18- to 20-year-olds strive to be a part of the online market’s “bigger picture.”.
9 Simple & Powerful Copywriting Tips
AUGUST 4, 2014
That something is what professional copywriters strive for in everything they write. I’m going to give you some great copywriting tips in the form of a checklist that will help you catch my eye and make me buy. I’ll start with the two that caught your attention in the title. 1. Sure, there are a million other widgets out there, but your widget is one-of-a-kind, because __.
7 Conversion Rate Optimization Tips for Publishers
NOVEMBER 16, 2010
The majority of the functionality of your site should not require a login (including buying a subscription!). There are plethora of widgets available that make it very easy to implement this functionality on a media site. Instead you should research your target audience, see where they participate online and include just one or two large widgets for sharing. – Adam.
BrainDump: 101+ Things You MUST Know About Social Media For Business
FEBRUARY 3, 2013
25) Never, ever, ever buy Facebook fans. 36) Never, ever, ever buy Twitter followers. 50) Spend time learning about plugins, themes and widgets. Don’t buy inbound links. Don’t buy traffic. So, here they are. learn from your experience too. Social media takes time and energy. If they were, predicting their behaviors would be easy. measurement plan.
Facebook Brings Ads To Your Timeline – Whether You Like It Or Not
DECEMBER 22, 2011
think about it…when was the last time you actually looked at anything in that annoying ticker widget? Obviously, this concerns Facebook because part of their revenue stream is based on ad sales and if no one is looking at the ads, they’re certainly not clicking or buying. Nothing says social networking like advertisements. Right? Blech! Cheers! Digg this!
So you've got a blog, now what? How to promote your bloggo
JULY 5, 2010
You’ve got all the whistles, bells and widgets added to it. Skip to content The Cube Home About us Speaking/Training Contact us Pitch us Subscribe So you’ve got a blog, now what? How to promote your blog 05/07/2010 tags: blog marketing , How to promote a blog by Gemma Went By: flydime / www.flickr.com License: Creative Commons License (By 2.0) So you’ve got a blog. Readers.
The Case for Building a Fiercely Loyal Community
APRIL 30, 2012
Think they’ll want to buy it? When your members are engaged in your community and feel like it plays a vital role in their lives and/ or their organizations, they aren’t likely to leave you for the latest and greatest widget. This is a guest post by Sarah Robinson, President and CEO of Sarah Robinson Co. You can learn more about Sarah and Fierce Loyalty at [link]. Ask them questions.
The Convergence of Search and Social Part 7 – A Strategy Framework
Josh S Peters
FEBRUARY 5, 2013
GOAL: Increase awareness of blue widgets and increase the sale of blue widgets by 10%. If applicable build your content calendar around buying cycles and yearly / monthly events pertinent to your customers. Simple Search And Social Strategy Framework. Customer Behavior: The goal here is to build a model of your customer, their behavior online, purchase behaviors, etc.
Warning: Are You Making These 8 Traffic-Killing Mistakes?
APRIL 6, 2016
Fix it: Some of the key areas where blog design goes wrong are: Sidebars : get rid of any widgets that aren’t pulling their weight, and fix any that are broken or look weird. Who you are – make sure you have an About page, and consider an About widget in your sidebar. Worse still, some widgets may become outdated and stop working altogether. It’s also easy to get things wrong.
13 Business Goals You Can Achieve Through Email Marketing
Convince & Convert
SEPTEMBER 18, 2015
Buy now!” Without fail, each one of them has a Buy button that takes the user to the business’ website and leads (hopefully) to a sale. An embedded payment widget inside the email makes the process of fund raising even more seamless. Every marketing plan is built around very specific objectives that a business intends to accomplish. Meet email marketing. Take a look.
Crowdfunding Tools to Fundraise the Project of Your Dreams
AUGUST 26, 2013
People crowdfund for virtually every situation imaginable — from raising money for college to buying shoes for poor children. It has an easy-to-use dashboard and widgets to help you keep track of your progress. If you do a quick search online, you’ll find thousands of people fundraising for one cause or another. Businesses, as well as individuals, can benefit from crowdfunding.
How to Get a Footer Link from SoundCloud.com (And Why I’m Continuing with “Dark SEO”)
JULY 21, 2014
Within 24 hours of my blog post about how they were abusing their loyal readers by stuffing dozens of links in their widgets, they removed them from their widget code. The average webmaster who may not be that technically savvy probably has no idea they’re linking out to dozens of pages on Houzz’s website when they install one of their nice widgets. love Gmail.
The Missed Opportunity: How Brands Are Missing Out on Facebook
JULY 30, 2015
And to build that base, they run contests and poorly targeted ads to people who aren’t all that likely to buy from them. 2. Create an opt-in widget on your site. The more traffic you drive, the more relevant people you can target to read more content, join your email list and buy your product. By now you know about how powerful Facebook can be for brands. Maybe memes.
How to Diversify the Anchor Text of Links to Your Web Site
JUNE 28, 2012
For example, if your web site is about “red widgets”, then the text part of links to your web site may be “red widgets” when it appears on another web site. So, if you have 100 links to your web site, and 60 of them say “red widgets” and point to your web site, then that’s 60 percent of the anchor text for “red widgets” Based on research around the latest Google algorithms, you would not want more than 60 percent of the links pointing to your web site with “red widgets” Anything higher than that may be an issue.
iGoogle Finished – what’s your favourite RSS Dashboard social media monitoring?
JULY 4, 2012
And yes, FREE, I’m pretty sure I’ve reached 10,000 companies in Australia in the last few years and convinced them NOT to buy Radian6 etc until they’ve started with a free service! I was thinking Netvibes but wondered if you have another option? It can’t be a purely RSS play as we need gadgets/widgets for API only based services. Really grumpy !
How to Choose a Home Page Layout for Your WordPress Website
JANUARY 28, 2013
If it’s a one-product website, the home page will offer links to more details about the product such as features, comparison charts with competing products and/or buying options (i.e. It may be, if your theme uses widget zones, that you can have some sections with 3 columns, some sections with 2 columns and other parts only 1 column. Step 6: Buy your theme. pages. 4.
Hack Your Email Growth Rate with This List-Building Tool
Convince & Convert
JANUARY 21, 2015
Quiet little sidebar widgets simply aren’t visible enough (by themselves) to generate significant email lists. Foobar by FooPlugins is one of my preferred signup widget tools. When users begin to abandon a page without buying anything or signing up, the technology activates what’s known as an exit overlay. Image via BigStockPhoto.com. return for every $1 spent. Tweet This ).
Search Engine Optimization: Anchor Text Flows Just Like PageRank
FEBRUARY 21, 2011
And they are even buying text links in an effort to increase their web site’s search engine rankings. Let’s say that I have a regular anchor text link, something like “red widgets , and that links to a page about red widgets (redwidgets.html): “red widgets link on page 2 ==> links to ==> redwidgets.html. Let’s say that we have a web page (somepage2.html) with the anchor text “red widgets that links to another page (somepage.html has a URl link but no anchor text). This blog post is no exception. Then came Google.
2 Million Backlinks and 15 SEO Answers from Google’s Matt Cutts
AUGUST 27, 2013
” What should we do with embeddable codes in things like widgets and infographics? “My answer is coloured by the fact that we’ve seen a ton of people trying to abuse widgets and abuse infographics. would not rely on infographics and widgets as your primary way to gather links. would recommend putting a no-follow, especially on widgets. link network.
Amazon.com As Social Networking
Small Business Mavericks
AUGUST 4, 2011
Buy books, read books, download Kindle files? You can designate a Wish List on Amazon and display your wish list with a widget on your website or blog. Are you a big reader? Do you use Amazon.com a lot? Did you know you can use Amazon.com as a social networking tool? This is truly a useful tool for writers, musicians, artists, other crafts persons, and people in the publishing industries. Amazon.com can be your niche networking space. Amazon also has a cool feature for reviewers called Real Name. Amazon can be used for social networking. Social Media Amazon.com social networking
Master List ?(A Wiki of Social Media Marketing Examples)?
JUNE 29, 2009
For an additional 500, be sure to visit Master List 2. And the third 500 has started on Master List 3. To learn how to contribute/edit, visit the Administration page. Wikis Automotive United States David Bausola Ford Hurra Torpedo campaign Presentation sharing Automotive United States Philippe Deltenre Ford Where are the Joneses? adenin Facebook Page Social networks High Tech United States Meryl K. Evans adenin TECHNOLOGIES Inc. Adenin Twitter Microblogging / Microsharing High Tech United States Meryl K. Whittemore ePi Tech Inc.
Launch Sales with Landing Page Optimization
APRIL 8, 2015
With correct landing page optimization, it is from these pages you will successfully launch a site visitor to a contact form, to make a phone call, to buy directly from the page, or some other goal action. Deliver on Your Promise By now you’ve probably seen the masses of link bait articles out on the web, i.e.“ She thought she was just buying coffee… You won’t believe what happens nex t!”
Why I’ll Keep Growing My Private Link Network After Google’s “Crackdown”
SEPTEMBER 25, 2014
Example #1 : Spamming Your Users Sites with Widget Links Can Still Work Incredibly Well. Example #2 : Buying Links Can Still Work Incredibly Well. This time we’ll start off with the news results so you can get a feel for how Google react to people clearly buying or selling links in order to increase search rankings. Or Barry at Search Engine Roundtable. PBN’s?
Frustrated? Here’s 3 Steps to Understanding Your Customer
AUGUST 22, 2014
To buy what?” This works for widgets, works for food, works for car maintenance or legal services. What if someone asked you “ What do you want? ” You can have anything that you want? Would you specifically know? When the question is asked a popular answer is often loads of money…and when people say that to me I ask “Why? Not what you offer. Tweet this ).
How Commentluv Premium Promotes Your Blog
JANUARY 23, 2012
plugin, a trackback validation plugin (to confirm the other site allegedly linking to you is truly doing it), a DoFollow feature to tell search engines to follow readers’ links, the ability to add a Twitter field to the comment form, a feature to eliminate self pings (when you link to another link of yours and you get notified of a new trackback), and a widget sharing the top plugin users. Any questions before you buy the plugin yourself? Photo by Edumigue. Every blogger wants people to visit, read, and comment. Visiting is the easy part. used to do this for you. Great post!
Poor Social Responsiveness Risks Tarnishing a Brand’s Image
Techipedia: Tamar Weinberg
SEPTEMBER 6, 2012
While the widget you have spent years designing and producing excites you, it may not have the same effect on consumers. Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. This is a guest post by Corey Northcutt. Social media has instigated a leveling effect on marketing. Curate. Respond.