Sprout Social

FEBRUARY 21, 2022

Risk to your brand. And what about your brand? But even brands with money don’t apply themselves when hiring people to run their accounts. Depending on your industry, you may have additional rules guiding what your company can and cannot say publicly. And, be extra aware if you manage a major brand.

Social Media 125

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SocMed Sean

APRIL 1, 2012

If your social media “expert” spends more time talking about their Friday parties and drops F-bombs frequently, think twice… 2) Are you familiar with any restrictions or limitations on social media activities that might impact my industry? Every social network is not right for every industry. Pretty self-explanatory.

Questions 280

Questions Social Media Pharmaceuticals Social Networking 280

Pixlee

MARCH 8, 2018

The idea of community has become a major focus of brands in many verticals. critical part of any holistic branding strategy. within existing networks of consumers, as modern brands are no longer simply about. within existing networks of consumers, as modern brands are no longer simply about. who are buying them.

Communities 48

Communities Brands Pharmaceuticals Community building 48

Social Media Strategies Summit

FEBRUARY 24, 2021

It lets you discover, learn from, and get involved in online conversations about your brand, on whichever platform they’re happening. According to one survey, brands primarily rely on it for audience feedback, but there are lots of other use cases: Source: Clutch. In other words, they’re an ideal market for a brand like Tylenol.

Social Media 147

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Talkwalker SM

MAY 11, 2016

Social media has changed the way information about global or local health crises spreads and it is in the process of changing how pharmaceutical companies are using this information to gather more insights about their products and customers. The post with the most engagements comes from Instagram’s official account.

Pharmaceuticals 60

Pharmaceuticals Data Travel Social Media 60

The Realtime Report

NOVEMBER 13, 2016

After Katz graduated from law school, he decided to come full circle by investing in the pharmaceutical industry. Katz’s business empire began with the pharmaceutical business, but he chose not to define himself by only one industry. One reason is that he foresaw a shift in the winds of the pharmaceutical business.

Pharmaceuticals 70

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Talkwalker SM

APRIL 14, 2016

In our recent report , we’ve looked at how social listening can help pharma brands track side effects, manage a crisis and find influencers. Such data can help various departments within pharmaceutical companies to improve their products. Globally, more than 100 million women are using the pill. Will an App Replace The Pill?

Pharmaceuticals 60

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Webbiquity SMM

MAY 3, 2011

She is an opinion leader on social media, and has been invited to speak at industry conferences and quoted in publications. Though she writes mainly on pharma-related subjects, her blog topics also include branding, family, fundraising, innovation, leadership, and Twitter. Eileen O’Brien. EileenOBrien. Ellen McGirt. Elise Segar.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Direct Marketing Observations

MAY 7, 2010

1) Hashtagsocialmedia -#socialmedia Of course I’m partial to the one I co-founded with Jason Breed Advancing the Business of Social Media every Tues noon EST. New topics & new industry thought leaders and A-listers host the tweetchats. 14) #Socpharm Weekly chat on pharmaceutical marketing and social media. Great discussions.

Social Media 214

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Idaconcpts

SEPTEMBER 29, 2014

Your packaging is a perfect opportunity to promote your branding and is essentially a large canvas for your images. Certain industries, such as those offering medical and pharmaceutical goods, require special attention to several factors. The packaging must meet and exceed regulatory requirements.

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Webbiquity SMM

FEBRUARY 28, 2011

Jeremiah Owyang recently published a fantastic List of Corporate Social Strategists for 2011 (Buyer/Brand Side) , an impressive compilation of individuals either holding the title or performing the role of corporate social strategist, defined by Jeremiah as “the business decision maker for social media programs – who provides leadership, roadmap (..)

List 155

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Talkwalker SM

APRIL 28, 2016

As you probably know too well as a digital marketer, brands can receive thousands of mentions every day and you need to reply as fast as possible to those that have the biggest impact. Prioritize Social Results and Address a Potential Crisis Quicker. Rules will help you set priorities in your assessment of social data.

Social Media 60

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Diva Marketing Blog

DECEMBER 17, 2009

On today's Diva Marketing Talks Fard Johnmar , Envision Solutions and Steve Woodruff , Impactiviti , join me to explore how social media impacts healthcare, with a focus on the pharmaceutical industry. However, for companies in highly regulated industries, especially healhcare, the stakes are high to get it "right.".

Pharmaceuticals 74

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Digimind

OCTOBER 16, 2019

A digital specialist with over 12 years’ experience in digital strategy and brand management, ranging from banking, advertising, and healthcare in Asia Pacific and the Middle East. Asia Pacific Digital Lead for Vaccines, MSD.

Industry 45

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Convince & Convert

NOVEMBER 9, 2015

I am optimistic about the next phase of storytelling bringing the industry to a better place—although I do have a bone to pick with how some organizations knowingly (or unwittingly) get in their own way. Here are five things companies do that can impede storytelling success. Don’t make me turn this storytelling van around, kids!

Company 60

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Convince & Convert

JANUARY 21, 2016

JPM16 takes place at the start of the year for a reason—to highlight all of the innovation that is to come to the biosciences and pharmaceutical industries in 2016. Business: United’s Brand Makeover. Beyond the press, what are people currently saying about the United brand? Literally Saving Lives at #JPM16.

Airlines 60

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Writtent Blog

MAY 7, 2021

This latter point relates to the fact that US Government statements have suggested that they intend to negotiate for US pharmaceutical companies to charge higher prices for medicines sold to the NHS as part of any UK-US free trade agreement. this form is available for use by the entire real estate industry.

Buy 40

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Twist Image

MARCH 2, 2017

There are many industries and businesses that are still far behind when it comes to being digital. A few years back a multinational pharmaceutical company asked me to present some thinking on the current state of digital innovation. Everything is digital. Everyone is online. These are just platitudes. True story. because they all are.

Pharmaceuticals 40

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Writtent Blog

JULY 25, 2013

Leveraging the experience and proven results of the best experts in the industry, we’ve curated 10 remarkable blog tricks to help you reach your sales goals, without resorting to pushy content: 1. As Amie Marse advises , your leading question before publishing should be “does this blog post reveal true insider knowledge of my industry?”

Comparison 79

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Hootsuite

MAY 29, 2023

That’s why a social media risk management plan must be an essential part of your brand strategy. Your brand, customers, and employees are all active on social media. Having a social media presence is essential for most brands. Maintaining trust in your brand is important. But every social channel has unique risks.

Social Media 90

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agora pulse

JUNE 30, 2020

If you think the success of certain brands on social media is pure chance, think again. Our favorite brands have been honing their techniques ever since social media began. In fact, the psychological social media tricks that they use can make us feel bonded to their brand, compelled to share, or driven to purchase.

Social Media 207

Social Media Engagement Tips Pharmaceuticals 207

Convince & Convert

SEPTEMBER 21, 2010

• Competitive analysis: How does your brand stack up to the competition? • On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? Research: How do people talk about your industry and who are the influencers?

Social Media 157

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Sprout Social

NOVEMBER 13, 2023

It has pushed some hospital systems, professional societies and pharmaceutical companies into an unflattering limelight, as patient and provider criticisms go viral. The reality is that the future of the healthcare industry will be a hybrid of online and offline experiences. How does that compare to us?”

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agora pulse

AUGUST 19, 2020

But what are they and which one is best for your brand? In this article, we’re looking at the latest stats, techniques, and the brands making it happen. Choosing your strategy will depend on your own social media KPIs and these will be unique to each brand. That makes your brand aspirational and highly desirable to customers.

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Buzz Marketing for Technology

JUNE 27, 2008

« Free Personal Branding Teleseminar by A Brand You World Summit. Create blog design that complements the rest of the personal or company brand. Edith Yeung.com Dream Think Act --> Edith Yeung.com Dream Think Act. Home. --> Home. About Edith. 50 Habits of a Highly Effective Blogger. Technical Stuff. loads first.

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agora pulse

SEPTEMBER 2, 2020

Today, we work with midsize to large brands around the world to providing them strategy, social media marketing, and content. Others can increase your following or improve your brand awareness through organic content. Weak branding makes you forgettable. Ensure that everyone in your organization gets your brand.

Social Media 148

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agora pulse

MAY 6, 2020

Industries doing well right now include the fintech, payments, and forex spaces that we work in. For example, 74% of brands are posting less on their company social media accounts right now. 69% of brands expect they will decrease ad spend in 2020. Live sports. Film production. Oil and gas. Theme parks. Be proactive.

Social Media 106

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Twist Image

JANUARY 10, 2012

In the past short while, I've come across some very smart, clever and strategic entrepreneurs and business professionals who have leveraged Social Media to circumvent some of the more traditional advertising channels to not only get their brand message out, but to become celebrities in whatever niche industry they serve.

Social Media 102

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