Social Media Network Marketing

AUGUST 19, 2010

We need to understand that theres a high degree of correlation between good customer / stakeholder experiences and their willingness to associate with the same organization, brand, product and service. Professional networks like LinkedIn. Social networks like Facebook and others. Microblogs e.g. Twitter.

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Reputation Social Media Xanga Microblogging 87

Techipedia: Tamar Weinberg

MAY 18, 2010

Your tweets, posts and comments should all be coordinated to meet the ultimate goal, which is to establish trust, build your brand, and increase sales. Which is why, of course, your business needs a killer social media strategy. Does your brand need a makeover? It introduces your brand Is your company new?

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Techipedia: Tamar Weinberg

JANUARY 19, 2010

Social media makes the word of mouth marketing that restaurants and hotels already profit from and makes it more efficient. Social media can help you create a long-term relationship with your consumer that ensures they continue to visit you, and not a competitor. So I think basically every brand needs to have a strategy in the least.

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Social Media Yahoo Discount Training 164

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

There have also been doctors that have used social networking tools, like Twitter, during surgery. Facebook Page is a great way to use it for building brands, calling people to action, and/or build ideas. It also allows you to share your bookmarks on other social networking sites. web sites, images, videos, etc.)

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Techipedia: Tamar Weinberg

APRIL 20, 2010

You can still draw attention to yourself and use one of the aforementioned content hooks…however, you need to remember that your role is to advance the conversation, not take it over, and that furthering the dialogue ultimately furthers your social media brand & helps you develop relationships with all the participants.

Social Media 208

Social Media Chemicals Wikipedia MySpace 208

Techipedia: Tamar Weinberg

MAY 12, 2010

And the more intricate your external efforts become, the more social, mobile, and interactive your website must become. Here are three examples of brands that appear to be taking this message to heart: Fandango.com Best-known as a portal for buying movie tickets online, the site is actually quite diverse in terms of its content offerings.

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Techipedia: Tamar Weinberg

APRIL 22, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Internet , Marketing > How You Can Benefit from Real Time Search How You Can Benefit from Real Time Search by Tamar Weinberg on April 22, 2010 Share This is a guest post by Evan Britton, founder of Sency.

Engineering 142

Engineering Wikipedia MySpace Yahoo 142

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

In the post, I shared my don’ts of social networks, and to that point, I added the following rule for LinkedIn: Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site.

Newsletter 144

Newsletter Handbook Virtual World LinkedIn 144

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Are you looking for brand awareness or visibility, or are you looking for money? This might be via power players on social networks (eg, this story is moving on Sphinn) or even national TV (Susan Boyle’s video was a recording of a popular TV show). Reply Tamar Weinberg January 29, 2010 at 3:26 pm Right.

Video 236

Video Flash Mob YouTube MySpace 236

Social Media Network Marketing

MAY 29, 2010

What People Have To Say About Pervara - Social Med. Saturday, May 29, 2010 The Social Media Strategist Develop comprehensive social media strategy, leveraging the major social networks (LinkedIn, FaceBook, Twitter, YouTube, MySpace), blogs, video, stand-alone social newtorks, social commerce and more.

Social Media 50

Social Media Widget Reputation Disqus 50

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

Reply Louis Halpern December 1, 2009 at 6:17 am Brands should engage with their audience. But Apple is the brand everybody wants to be like so it is always worth having a look at what they’re doing. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us

Apple 154

Apple Twitter Forums Policies 154

Techipedia: Tamar Weinberg

AUGUST 25, 2010

That’s why this is more of a message for large and not necessarily small brands. This is a well known brand, but yet they’re not building up their social media presence despite prominently advertising it on their website. This is why it’s a lot easier for small brands to succeed and big brands to fail.

Social Media 272

Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

DECEMBER 9, 2007

First, some educational takeaways: Social media is the “new&# medium for businesses to communicate with consumers in a way that is interesting to them. Every conversation shifted to Twitter, as folks recognized that they can brand themselves and their businesses through a Twitter identity.

Yahoo 100

Yahoo Conference Digg MySpace 100

Techipedia: Tamar Weinberg

NOVEMBER 28, 2007

It’s about time that I bring the dialogue here since it’s evident that I’m already starting to grow fond of the brand new social network. The Early Adopter Appeal Mixx is a new social news site that went into private beta a mere two months ago. And for that reason, you should join–now.

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Review Digg StumbleUpon Web 2.0 102

Techipedia: Tamar Weinberg

MARCH 31, 2008

Keen branding choice with the logo. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Reply Tamar Weinberg March 31, 2008 at 6:34 pm You are naughty, Jason!

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Meme Blogger StumbleUpon MySpace 100

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

There are a few jokes going around the blogosphere right now regarding what it means to be a social media expert. Now that the stay-at-home-moms (and dads) are finding their way to a five-figure Twitter follow count, they’re offering all types of services and branding themselves as all-round experts.

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Social Media Influencer MySpace Consultant 229

Techipedia: Tamar Weinberg

AUGUST 27, 2008

Many people found the research interesting, but a number of people commented that the social networks probably shouldn’t be grouped together. So the question arose – was social media traffic misrepresented by grouping traffic from all networks together? Three cheers for them! page views SEO ROI — 1.2

Social Media 100

Social Media StumbleUpon SEO ROI 100

Techipedia: Tamar Weinberg

APRIL 2, 2008

I like the branding you are doing by embedding the logo throughout as well. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca I saw some of your work on LifeHacker and decided to come by! Glad I did.

MySpace 100

MySpace RSS Yahoo StumbleUpon 100

Techipedia: Tamar Weinberg

MARCH 4, 2010

At the end of the day, we know most people are active on social networks because they have some reason for being there (be it to make a sale or to establish authority, for example), but through your regular interactions, you need to recognize that these are byproducts of your genuine and authentic involvement. izmantot soci?los

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

JUNE 3, 2010

As someone who is required to monitor your brand, there will never be a day when all is quiet. As you consistently interact with them, offering value and reason to continue following you, that relationship — and even the brand awareness — grows stronger. Maybe it’s on a forum. Maybe it’s on Tip’d.

Social Media 221

Social Media Marketing Digg Consultant 221

Techipedia: Tamar Weinberg

JULY 21, 2009

link] People are talking about your business, service or brand. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Social Media 153

Social Media Strategy Marketing Vimeo 153

Techipedia: Tamar Weinberg

AUGUST 26, 2009

The only investment in the act of marketing on the social web is time and energy. Thankfully, you don’t have to go at social media marketing alone. Engagement in a process called brand evangelism is one beneficial strategy to get your brand known and to help spread your message. You’ll need this to proceed.

Brands 139

Brands MySpace Yahoo StumbleUpon 139

Mindjumpers

AUGUST 9, 2010

Managing a social-network profile When it comes to the issue of managing a social-network profile among the users of the internet, people in countries like Japan, South Korea and surprisingly Germany are all in the lower quartile – in these countries, it’s only between 15-25% of the internet users that are managing a social network.

comScore 232

comScore Microblogging Analysis Nielsen 232

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

Google is undoubtedly huge and they could simply shrug their members off like Digg does to its much smaller userbase, but instead they engage the community and that’s why Google is such a positive brand. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us

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Digg Social Media Upcoming Ustream 100

Techipedia: Tamar Weinberg

JANUARY 12, 2010

Despite the fact that Facebook has the most customizable privacy settings of all social networks (though we could argue with their effectiveness in a whole other post), people don’t like maintaining a “business&# identity on the same profile as their “personal&# (fun?) I’d be honored to have you join me.

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Facebook LinkedIn Social Networking Microblogging 233

Techipedia: Tamar Weinberg

SEPTEMBER 8, 2010

Twitter is one of the largest social networking sites, featuring users from various walks of lives. Twitter has a wide range of benefits from communicating with friends and families to building a brand for your business. Your Status Matters Twitter is not just any kind of social networking site.

Analysis 215

Analysis Twitter MySpace Consultant 215

Techipedia: Tamar Weinberg

MAY 28, 2010

Showing a public interest in your customers and genuinely offering help helps nurture a positive perception of your brand. Linkedin lead generation requires commitment to answering and asking questions on Groups/Answers, taking advantage of the deep searches, and connecting directly with those around you in your network.

Social Media 278

Social Media Strategy Yahoo Communities 278

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

MAY 5, 2010

People interact with brands online because they want deals. Based on this information, fresh content with actively engaged brand adopters are is key. Aggregate Your Other Social Streams If you’re only on Facebook, this step isn’t for you. Buy something, get something. Try to offer some every so often. Sure, I guess.

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

Isn’t reputation management about promoting transparency to build trust in their brand? I just got the email newsletter and it’s kidding (in a self-mocking way) about it and really boosts their brand, imho. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us

Reputation 125

Reputation Chemicals Issues Consultant 125

Techipedia: Tamar Weinberg

MARCH 17, 2010

Social Media isn’t only Social Networks. Connect Good Will for Brand Earlier in this post, I mentioned the Haiti relief efforts. site reflects the image and personality that you portray online, and more broadly, the brand’s image. Do the same thing for your social networks, and your other interactions.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

JULY 8, 2008

Reem Abeidoh , Social Media Strategist : A social media marketer provides strategic online recommendations based on the client’s business goals and intensive research. People are different, communities are different and marketers/brands are different. People who can do all this well are Social Media Marketing Rockstars!

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

JANUARY 26, 2010

But with all other social networks, there are rules of engagement that are determined by the community. StumbleUpon is different from many other social sites in that it works via a toolbar installation on your browser. It’s not a way to pawn for votes on other social networks. Still stuck? Thanks Kristi !)

StumbleUpon 181

StumbleUpon Digg Social Networking Review 181

Techipedia: Tamar Weinberg

AUGUST 18, 2009

Reply John Exley August 26, 2009 at 2:16 am Tamar, I came across your article on Forbes.com tonight titled “Brand Building, Tweet by Tweet&# and really loved what you had to say about community building so I decided to check out your blog. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us

Blogger 132

Blogger Press Release Marketing Instant Messaging 132

Techipedia: Tamar Weinberg

JANUARY 28, 2010

They were timely and on trend, but didn’t benefit studios except for minor brand recognition, which doesn’t mean much since the target market was already flooded with fan boys and girls. I work with the Social Network Team at my job, so your advice comes in handy. I stumbled across your site and was like, wow!

Social Media 180

Social Media Content SEO Examples 180

Techipedia: Tamar Weinberg

OCTOBER 19, 2009

Both are incredibly popular public facing success stories with very strong brands, traveling often to make public appearances at a variety of conferences and venues. Let’s explore their characteristics and see how you can apply them to build your business or personal brand. They are human.

MySpace 153

MySpace Consultant Yahoo StumbleUpon 153

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

It’s why Zappos is always the big Twitter brand awareness case study. Networking opportunities based on growing out a secondary persona One of the biggest questions I face in my consulting role is the question on whether to combine business and pleasure on Twitter. What is your twitter handle? I’ve done the same thing.

Twitter 205

Twitter Sports Microblogging HootSuite 205