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10 Reasons Market Research is Critical to Social Media

Adam Cohen

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. Brian Solis has a terrific series starting this week on the changing marketing, advertising and communications, where he adds a 5th P: People. Do they care what kind of car they drive?

Research 265
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Some Social Tools You Should Know About

Direct Marketing Observations

Conversocial enables workflow for multi-person teams to tackle the consumer communication for large brands. UserVoice creates engaging survey forms on Facebook and other sites to solicit feedback from fans and visitors. Twylah allows users to create a branded page for their Twitter stream.

Tools 215
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Integrating Social Media in Email Marketing Campaigns | Freelance.

Freelance Social Media

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Integrating Social Media in Email Marketing Campaigns by Meghan on July 9, 2009 Online marketers are increasingly seeing the benefits of integrating social media into their e-mail marketing campaigns, a recent study by StrongMail Systems Inc.

Campaign 138
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Google Analytics Unveils a Set of Social Reports

Mindjumpers

With the rapid growth in the use of social media by brands, there is a need to analyse the returns and benefits of going “social”. Make better, more efficient data-driven decisions in your social media marketing program. The State of Social Media Marketing– Annual Survey Report.

Analytics 239
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5 Popular Posts About Social Media

Mindjumpers

Here they are: • Understanding Word-of-Mouth Marketing: 5 Reasons Why People Share brand Stories We know that people talk to others about products, brands and services. And so has word-of-mouth marketing. But with the arrival of digital channels and social media, word-of-mouth is increasingly used for marketing purposes.

CSR 214
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Facebook vs Twitter (A Comparison)

The Marketing Blog

The only other place where Facebook scores over Twitter is on the Disqus platform but there also it is a close fight b/w the two. Pickfu’s Take You might be aware of Pickfu.com , a site where you can do cheap and instant market research surveys. Equally interesting is the result of a similar survey conducted on Pickfu.com.

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10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Reasons Why Your Business Needs a Killer Social Media Strategy 10 Reasons Why Your Business Needs a Killer Social Media Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch.