Techipedia: Tamar Weinberg

AUGUST 25, 2010

Many companies partake in this “shiny toy syndrome&# and do it all without a plan or strategy in place. They hear about tools, put forth a miserable effort, and are either too busy or just lazy. That’s why this is more of a message for large and not necessarily small brands. I understand! Are they listening?

Social Media 272

Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

AUGUST 2, 2011

And while I am not a consultant with the company, we have a partnership agreement that makes them a preferred vendor for Social Media Explorer and our companion learning site, Exploring Social Media. Sometimes, brands that start the campaign will realize that it’s not receiving the traction they want. Pretty nifty. David Armano.

Tools 277

Tools Tips Marketing Social Media 277

Techipedia: Tamar Weinberg

MAY 12, 2010

Here are three examples of brands that appear to be taking this message to heart: Fandango.com Best-known as a portal for buying movie tickets online, the site is actually quite diverse in terms of its content offerings. And the more intricate your external efforts become, the more social, mobile, and interactive your website must become.

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Techipedia: Tamar Weinberg

JANUARY 5, 2010

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. It just requires a small shift in mindset. It’s definitely a worthwhile read. What can you do today?

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

JUNE 3, 2010

As someone who is required to monitor your brand, there will never be a day when all is quiet. As you consistently interact with them, offering value and reason to continue following you, that relationship — and even the brand awareness — grows stronger. Maybe it’s on a forum. Maybe it’s on Tip’d.

Social Media 221

Social Media Marketing Digg Consultant 221

Techipedia: Tamar Weinberg

AUGUST 26, 2009

Engagement in a process called brand evangelism is one beneficial strategy to get your brand known and to help spread your message. In a brand evangelism strategy, you’d take note of those who feel good about what you are doing: they already represent your target audience. Now you know who your brand loyalists are.

Brands 139

Brands MySpace Yahoo StumbleUpon 139

Techipedia: Tamar Weinberg

MAY 5, 2010

In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. Simply stated, for a business, you should create a Fan Page. If you are officially representing your company, you’d want to create an Official Page.

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

In the post, I shared my don’ts of social networks, and to that point, I added the following rule for LinkedIn: Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site. » ????? ?????

Newsletter 144

Newsletter Handbook Virtual World LinkedIn 144

Techipedia: Tamar Weinberg

AUGUST 22, 2014

It’s why I created Real Time Email back in 2013; the ubiquity of brands’ presence (in an almost distinctly marketing capacity right now, which is changing, however slowly that may be) on social media means that people will b h and moan about you and you’ll have no choice but to engage. And I want to help you do the same.

How To 162

How To Cost Small Business Social Media 162

Techipedia: Tamar Weinberg

OCTOBER 16, 2012

Outsourcing has been completely accepted by small businesses for tasks such as accounting, window washing and logo design forever. It’s silly to even think about a restaurateur doing payroll just as it’s silly to think about a payroll company cooking all its own food for an annual dinner.

Aggregator 158

Aggregator Social Media Campaign URL 158

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Part 2 hasn’t been posted as of the compilation of this report, but you should know that SEO is about a strong brand, that you must perform research, real value produces great results, and you must understand where to circulate the message to get the best results. To get good links, you don’t have to build brand new content.

Marketing 264

Marketing SEO Case Study Small Business 264

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Social Media (and Beyond): Small Business. Personal) Branding. Building a Brand/Brand Evangelism. Preparing a Social Readiness Gameplan in Seven Steps (Logic+Emotion): How can companies adequately prepare for social media monitoring and marketing? Why not see how some companies are gaining from it right now?

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Techipedia: Tamar Weinberg

JULY 8, 2008

People do not want to hear from companies as represented by marketers, they want to hear from other people. People are different, communities are different and marketers/brands are different. Daniel Scocco , Blogger: In my opinion a social media marketer is someone that leverages social media to promote a website, product or company.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

MARCH 10, 2010

“What are good companies to target? Overall, the questions were basic and I worried that the individual was looking to target companies for clients before actually understanding the nuances of the culture of Internet marketing as a whole. Should I learn a specific skillset?&# You can’t do everything at once.

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

As someone who does public relations for companies, I’m sure you carefully pick your bloggers for the pitch. There’s relationship building (see rule #6), influence, branding, and more. Excuse me, but since when is branding worthless? We both have difficult jobs. Rule #6: Remember where you were when you started.

Blogger 177

Blogger Press Release Advertising Review 177

Techipedia: Tamar Weinberg

DECEMBER 1, 2009

The best place you can place your brand on Facebook is through a Facebook Page (that’s with a capital “P&# , not to be confused with your personal Profile). This number should be no surprise — when people “fan&# your Page, their friends see it, and your brand spreads organically. t vài cách ?? ng Fans th?c

Facebook 279

Facebook How To Applications URL 279

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

Small business? Having a specific focus is what made Dumb Little Man (productivity tips), Lifehacker (productivity and tech), Jonathan Fields (lifestyle, business), The Happiness Project (self improvement), Small Business Trends (small business), Social Media Explorer (PR and social media), and other blogs successful.

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Facebook The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook (Inside Facebook): Justin Smith shows how Facebook includes a variety of channels that spread the word in a very in-depth blog post. sites to market your brand and control your message. Are You a Social Media Idiot?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

Better yet, having multiple employees at your company engage in Twitter can also help further your company goals. It’s why Zappos is always the big Twitter brand awareness case study. If you represent a business, you probably want to make it known. Transparency. Thanks for posting.

Twitter 205

Twitter Sports Microblogging HootSuite 205

Techipedia: Tamar Weinberg

JUNE 16, 2010

Branding Are my profiles complete? Fill out your bio by saying something about what people do with your brand. Do I have exclusive profiles for my brand? If you have your brand name as your Twitter handle and a portrait photo of you on your profile, you are getting it all wrong. Are my profiles well branded?

Questions 277

Questions Social Media How To Postrank 277

Techipedia: Tamar Weinberg

SEPTEMBER 15, 2010

There was a hostage situation at the parent company, Discovery Communications, on the first of the month. The three hostages are fortunately safe, and business resumed as usual for Discovery Communications staffers. However, many of those companies are still gripping onto the traditional roles of an earlier era.

Social Media 217

Social Media Foursquare Marketing Flickr 217

Techipedia: Tamar Weinberg

JANUARY 14, 2009

4 Reasons Many Big Brands Downplay SEO : Why aren’t all Fortune 500 companies engaging in SEO? How to Get New Web Sites to Rank Quickly : Aaron Wall discusses some strategies to get high rankings with a brand new site — and we know those are sites that often need to take time to build trust. Not excess.

SEO 162

SEO Social Media Marketing Reputation 162

Techipedia: Tamar Weinberg

JUNE 8, 2015

It also takes a hell of a lot of time and the cost for many small businesses is why I told people in 2013 to “stop their marketing,” because returns are not immediate in the relationship building spectrum–and many look for fast results that are simply impossible with the resources they have available.

Social Media 100

Social Media Groups Groups Conversation 100

Techipedia: Tamar Weinberg

JUNE 13, 2012

Branding comes into play here (another marketing discipline with SEO impact), since branded search queries and strong on-page branding tell Google a given page of content is the “real deal.” Google has always been interested in rewarding quality content; only now, it is getting better at identifying it.

SEO 228

SEO Paid Search Metrics Google 228

Techipedia: Tamar Weinberg

MARCH 24, 2010

For example, I write a lot about AOL, and after the recent layoffs, I wrote how the entire mobile advertising team took a voluntary buyout and quit the company. Now, a couple weeks later, a PR rep came to me and said, hey a lot of those people are joining this one company (that I rep), would you like to learn more?

Influencer 278

Influencer How To Press Release Blogger 278

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

LinkedIn Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site. I complained to the company, but received no reply. December 10, 2008 at 6:56 pm Yes!

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279

Techipedia: Tamar Weinberg

JUNE 23, 2010

You create a brand new account on Facebook. Companies are clearly clueless, but once educated, they refuse to conform. Reply Ben Rogers June 24, 2010 at 2:32 am Becoming friends with companies is just creepy but as you say lots of people don’t seem to mind. Profile Page : This is simple stuff, guys.

Facebook 268

Facebook SEO Policies Groups 268

Techipedia: Tamar Weinberg

APRIL 28, 2010

It would be sadder if someone built a brand new Facebook Page only to find out that Facebook canned it a second time. Maybe instead, Facebook, you can respond to the original concern so that the businesses learn from their mistakes. Just a few months ago, you removed the ability for businesses to easily run contests on Facebook pages.

Facebook 277

Facebook Issues MySpace Privacy 277

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

The SEO Angle If you’re a brand new student in the school of thought of SEO, after you’ve learned about improving your web presence via search engines, there are countless opportunities to prove to yourself that you know what you’re doing. No, building your personal brand in social media does not count.

SEO 178

SEO Social Media Marketing Digg 178