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10 of the Best Brand Storytelling Campaigns of 2022

Social Media Strategies Summit

hours on social media. In this new reality, brands must humanize and connect with their audiences more meaningfully. Enter brand storytelling. Brand stories help otherwise faceless organizations build an emotional connection with their audience, leading to higher engagement, loyalty, and sales. Image source.

Campaign 304
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TikTok For Business: Make your Brand Stand Out

Sherrilynne Starkie

This social media app allows users to shoot and post 60 second videos. How a Brand can Make a Presence On TikTok. It gives brands authenticity, familiarity and builds trust. In fact, people will enjoy the brand experience more fully through other people’s content. Engage With Your Community .

Brands 273
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Top B2B Brands on Social Media

Social Media Strategies Summit

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. This is likely due to the fact that decision makers across industries are active on social media.

B2B 150
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Navigating the Higher Ed Enrollment Cliff: How Social Media Managers Can Position Their Institutions for Success

Social Media Strategies Summit

She shared her findings with an audience at our 2023 Social Media Strategies Summit Higher Education Virtual Conference. They have a culture that may look very different from what our campuses, and the communities where our campuses are located, look like,” Dr. Phillips explains. What Is the Enrollment Cliff?

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TikTok For Business: Make your Brand Stand Out

Sherrilynne Starkie

This social media app allows users to shoot and post 60 second videos. How a Brand can Make a Presence On TikTok. It gives brands authenticity, familiarity and builds trust. In fact, people will enjoy the brand experience more fully through other people’s content. Engage With Your Community .

Brands 195
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When You Should (and Should Not) Hire a Social Media Marketing Agency

Ignite Social Media

Ignite Social Media has been a social media agency for 16 years (the first in the United States, in fact). Therefore, you’d probably expect us to have a bias that every brand should hire a social media agency. In that case, you may want to engage a social media marketing agency.

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The Best Ways for Brands to Leverage Clubhouse

Social Media Strategies Summit

Clubhouse is the hottest topic in social media right now. Unsurprisingly, although it’s still extremely new, brands are already starting to jump on board. As such, it’s similar to Twitter Spaces , another beta-stage social platform built around audio chat rooms. 6 Ways Brands Can Start Using Clubhouse.

Brands 226