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This Week in Social Media – 8/7/2013

Social Media Marketing

Why Bezos bought the Post , Facebook gets a CMO and starts bumping, time on digital surpasses TV, Facebook ads are undervalued, Vietnam outlaws sharing news on social sites, GE wants to put an end to press releases, the effect of tweets on TV ratings and more, it''s This Week in Social Media. this week in social news'

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A Brief Introduction to The New Community Rules: Marketing on the.

Techipedia: Tamar Weinberg

The New Community Rules talks about the important role social media has begun playing in our lives. We’ve seen that individuals nowadays don’t sift through their Yellow Pages to find a local business (nor do many people even own such a big book any longer); they turn to the Internet for help.

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Go Beyond Blogging – Multi-Channel Marketing via Online Media

ProBlogger

Free e-books have higher perceived value than articles. A collection of your best blog posts can be turned into e-book. This is possible if you have insider access to news, but if you don’t, being one of the first to blog about a story may result in links from A-list blogs and news outlets. Send out press releases.

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This Week in Social Media – 4/3/2013

Social Media Marketing

A roundup of relevant links affecting our industry. Take a look at the star-studded (okay, Internet stars) video they produced to announce it: Industry More small business owners say they find LinkedIn, Twitter and YouTube more effective than previously. and may very well point to the future of content. Big Data is not a cure-all.

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How to Go Beyond Blogging and Harness Multi-Channel Marketing

ProBlogger

Free e-books have higher perceived value than articles. A collection of your best blog posts can be turned into e-book. This is possible if you have insider access to news, but if you don’t, being one of the first to blog about a story may result in links from A-list blogs and news outlets. Send out press releases.

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The Nightmare Public Relations Professional and How to Stop Him

Techipedia: Tamar Weinberg

Brian Solis and Deirdre Breakenridge just published an excellent book, Putting the Public Back in Public Relations. A few months ago, Brian Solis talked about an off-topic pitch about a social network for plants. Somehow, I think nature lovers would be more interested in socializing shrubbery.)

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5 Things True Social Media Experts Do Online

Techipedia: Tamar Weinberg

There are a few jokes going around the blogosphere right now regarding what it means to be a social media expert. Because of this, I believe the influencers in any niche should be the people who are the most passionate about their industry doing well. Love your book “The New Community Rules&# girl!