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The Nightmare Public Relations Professional and How to Stop Him

Techipedia: Tamar Weinberg

Brian Solis and Deirdre Breakenridge just published an excellent book, Putting the Public Back in Public Relations. There’s no effort in adding thousands of email addresses to an address book, performing a mail merge, and sending off a generic press release. Jonathan Fields Self Help,&# asking him to review a new book.

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7 Traits of Highly Effective Viral Videos

Techipedia: Tamar Weinberg

Fede Alvarez published a small film to YouTube a few weeks ago, and it landed him a $30 million movie deal. To be sure, though, solicit feedback from a group of trusted peers not directly involved in your company or marketing objectives before going ahead with publishing the video, since you need an unbiased opinion.

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With 4 Days Before Blogger Social, I Bring You the 4×4 Meme

Techipedia: Tamar Weinberg

Publishing a book (or at least an e-book, we’ll see) Four Music Artists I’m Listening To Now 1. Tamar is also the author of The New Community Rules (July 2009). Nugget bin guy at McDonald’s (lasted three months … didn’t have to deal with customers) Four Things I Look Forward To This Year 1.

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Why Customer Service Should Be in Your Social Media Marketing Strategy

Techipedia: Tamar Weinberg

Social media, quite simply, relates to the usage of content created by easily accessible publishing technologies (social media sites such as Facebook or Twitter, photo publishing sites such as Flickr, video sites like YouTube and Vimeo) that is generated by the hundreds of millions of consumers utilizing these technologies.

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How friendfeed Can Teach You About Your Friends

Techipedia: Tamar Weinberg

Founded by four ex-Googlers, FriendFeed allows you to subscribe to your friends’ updates across 35 social networks and to stay up to date with the content they’re discovering and sharing across the web. You can easily determine if your friends are interested in marketing, photography, books, music, web 2.0

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7 Deadly Blog Writing Sins

Techipedia: Tamar Weinberg

I know I don’t want to feel like I am reading my 10th grade chemistry book when I visit someones blog. concept I find so easy to forget to test for when I get enthusiastic to publish each week. My test on that is to re-read it back later or even the next day before I publish. User experience should always be a main focus.

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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

Reply Robert Berkman February 22, 2008 at 3:17 pm You might be interested in a book on this topic–just published literally today(!)–The Tamar is also the author of The New Community Rules (July 2009). She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.