article thumbnail

10 Higher Ed Marketers You Should Follow

Social Media Strategies Summit

She wrote the book Digital Leadership in Higher Education: Purposeful Social Media in a Connected World , which was listed as an Amazon #1 new release for college and university student life. And she’s the author of the book Organic Social Media: How to Build Flourishing Online Communities. Josie Ahlquist Who Are They?

Marketing 240
article thumbnail

5 Ways to Host A Virtual Event For Your Business

Later

Table of Contents: Why You Should Host a Virtual Event. Why You Should Host a Virtual Event. Host a Q&A? New Date* Join us Tuesday July 7th from 6-7pm for a creatively charged conversation hosted by @arcteryxtoronto, moderated by us, with guest @ben_johnston. Instagram Live . Zoom Chats. Facebook Live. LinkedIn Live.

Hosting 84
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Delivering Happiness – Video Book Review

Justin Levy

When I heard that Tony Hsieh was writing a book about the meteoric rise of Zappos from a startup that almost collapsed to a $2 billion a year powerhouse, I was really excited to get my hands on a copy. All of this built up anticipation to read the behind-the-scenes story on Zappos and this book doesn’t disappoint.

Review 157
article thumbnail

Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

million listings and a community of reliable hosts around the world ready to welcome guests with open arms. Besides showing the aesthetic rental interiors, their Instagram reels highlight the fraternity Airbnb creates between the hosts and their guests. In short, the feed is vibrant and builds aspiration in the audience.

article thumbnail

8 Professional Speaker Tips to Ignite Trifecta Success for Audience, Event Hosts and YOU!

Pam Moore

Research past events if the event organizer has hosted the same or similar events in the past. What social networks are they using to communicate with other attendees, sponsors and event hosts? Monitor Your Social Media Feed . Here are a few questions to get you started in knowing your audience: WHY they are attending the event.

Hosting 90
article thumbnail

How To Create a Strong Social Media Advocacy Program

Hootsuite

Only four of these 12 recent posts on the Starbucks Instagram feed are brand marketing posts. Superhost Ambassadors share positive experiences to help new users see the benefits of hosting. They provide mentorship and tools to help new hosts succeed, all while earning rewards for bringing new hosts to Airbnb.

article thumbnail

Social Spotlight: How Airbnb kept the lights on when everyone was home

Sprout Social

Suspended travel, shelter-in-place and strict social distancing cost them $1 billion in canceled bookings—a loss that left them no choice but to postpone their long-awaited IPO plans, and cut their staff by almost 2,000 employees. As I scrolled through Airbnb’s Instagram, Twitter, Facebook and YouTube feeds, a few things became clear: 1.

Travel 126