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Mobile Positioning: A Business Must

Webbiquity SMM

Mobile access to the web has surpassed browser usage. Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • Click-through rates on search result ads are higher on mobile, according to a Marin Software study. What Can A Mobile Strategy Do For Me? Still not convinced?

Mobile 180
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A Mobile Marketing Strategy That Helps First, Sells Second

Techipedia: Tamar Weinberg

Brands have rushed to provide value (optimally) or promotions (typically) on every new communication platform, all of which are increasingly accessed through mobile devices, making customers’ relationships with brands solely a collection of micro-experiences. Today’s younger consumers aren’t just researching and buying via mobile either.

Mobile 191
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Wondering About Google+? Do Me a Favor and Go Buy My New Book.

Stay N' Alive

Go and buy my latest book, Google+ For Dummies, Portable Edition now. If you've already joined and just can't get any activity on the network, have no fear - the book shows you how to overcome that common problem, and how to gain real value from the service. Or, maybe you've tried out the service, and just can't see the point.

Buy 104
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The Merits Of Reading A Book

Twist Image

What was the last book that you read? I buy new books all day. I read most of my book on my iPhone using the Kindle , iBooks or Kobo app (but, mostly Kindle). I haven''t been reading enough books this year. I used to read - on average - about a book a week. Diving deep into a book. Books first.

iPhone 108
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11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

After 9 years of Search Engine Marketing – I think it is safe to say any keyword you are going to buy is maxed out when it comes to the Google AdWords auction process. I even wrote a book this year on just this topic called Facebook Advertising for Dummies (Wiley). I have been an avid iPhone user almost since the.

B2B 279
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Smarts Brands Will Create Their Own Digital Products And Services

Twist Image

One of the bigger ideas (and evolutions) in marketing that I covered in my second business book, CTRL ALT Delete (which was published in 2013), was the idea of utilitarianism marketing. Whatever you could buy in the store, you can now shop online. Consumers - more than ever - are buying digital products and services. .

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Apple Tablet- Thoughts!

Atom Thought

With wifi internet, iphone and ipod capabaility alongwith multimedia content rendering and storage- it can completely redefine the way we compute, converse and consume content! What if apple designs the tablet in such a way that it can be folded and reduced to a size of an iphone? But also movies, books, newspapers and magazines.

Apple 133