50 Ways Marketers use Social Media to Improve Their Marketing
Harp Interactive
OCTOBER 9, 2009
Learn which bloggers might care about your customer. Start a community group on Facebook or Ning or MySpace or LinkedIn around the space where your customer does business. Example: what Jeremiah Owyang did for Hitachi Data Systems. Learn all you can about how NOT to pitch bloggers. Learn how to measure their influence.
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