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4 Ways To Tap Into Local Markets

Harp Interactive

Geotagging and local search optimization are two technology-based solutions that savvy marketers are using to attract the crucial local market segment. 4 Tips To Extend Market Reach Through Local Search Optimization & Geotagging. Google has added geotagging to Blogger. Foursquare allows for check-ins.

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50 Ways Marketers use Social Media to Improve Their Marketing

Harp Interactive

Build blogs and teach conversational marketing and business relationship building techniques. Learn which bloggers might care about your customer. Try out a short series of audio podcasts or video podcasts as content marketing and see how they draw. Experiment with Flickr and/or YouTube groups to build media for specific events.

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Influence your PR campaign with Influencer Marketing

Waxing UnLyrical

This is where influencer marketing comes to the rescue. Loosely defined as a marketing strategy involving influencers to impact buyer decisions and boost a brand’s visibility by using their online personality and popularity, influencer marketing has many takers. ” Often, marketers equate influencers with celebrities.

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The Benefits of Offline Marketing

Kikolani

It seems everyone’s obsessed with online marketing, from the growth of search engine marketing and Google controlling the majority of searches in the US to social media marketing with Facebook and Twitter being the hottest topics at the moment. Photo Credit: Chris Heller on Flickr. Print Advertising. Direct Mail.

Marketing 154
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Social Media and Blog Camp - Courtesy Delhi Bloggers Bloc

The Marketing Blog

37 am Social Media and Blog Camp – Courtesy Delhi Bloggers Bloc Jump to Comments Come June 7th and we’d witness another one-day unconference on social media and blogging. Its the social media and blog camp by Delhi Bloggers Bloc. I guess, it's an entrepreneur/ blogger fav topic to blog when starts a startup.

Blogger 100
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Monday Roundup: Take the Lead

Waxing UnLyrical

Image: Jørn Henriksen via Flickr, CC 2.0. 5 Traffic Generation Tips Every Blogger Should Try. 7 Tips to Creating an All-Star Event. Why: In this guest post for WUL, Susan Rubin of current SBCI client Cision offers stellar tips on holding an event that will build relationships and nurture leads.

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Book Review: Social Media Marketing

Webbiquity SMM

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups.

Review 152