Remove what-is-audience-analysis-why-is-it-important
article thumbnail

Social Media Marketing Goals and How To Achieve Them — Five Tips

Webbiquity SMM

No one can get anywhere unless he knows where he wants to go and what he wants to be or do.” Having clarity on marketing goals is an important first step, but creating a realistic plan for achieving them is essential. What’s the best approach for creating that strategic plan? Guest post by Ahana Basu.

article thumbnail

How to gain a competitive advantage by analyzing marketing initiatives by competitors

Sprout Social

Competition is a normal part of business–and it’s what drives innovation. Digging into your competitor’s approach through a marketing competitor analysis is critical to putting together or updating your brand’s marketing strategy. What is competitor analysis in marketing? What is competitor analysis in marketing?

Analysis 106
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Higher Ed Marketers You Should Follow

Social Media Strategies Summit

Have you missed an important update to a key tool? Fortunately, plenty of smart folks can provide the answers: higher ed thought leaders who regularly post about what’s happening in the industry (and what it means for people like you). Why Should You Follow Them? Why Should You Follow Them? Where Can You Find Them?

Marketing 240
article thumbnail

Netflix’s Social Media Strategy Unveiled: A Comprehensive Analysis

Keyhole.co

In this blog, we’ll be taking a deep dive into what Netflix is doing right on social media and how they’ve contributed to their success. In this blog, we’ll be taking a deep dive into what Netflix is doing right on social media and how they’ve contributed to their success.

article thumbnail

How to Use Social Listening to Retain More Customers

Webbiquity SMM

But with the steep rise in customer acquisition costs , and research showing it costs up to five times more to acquire a new customer than to keep an existing one, you can’t ignore the importance of customer retention. What do you need for better customer retention? Guest post by Mehdi Hussen. Customer-centric strategies.

Sentiment 142
article thumbnail

14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

Social listening tools are some of the most important for any social media marketer to master. Simply because of the vast amount of data they provide about your brand, your audience, and your competitors in real time. Let’s start by clarifying exactly what we mean when we talk about social listening. What is social listening?

article thumbnail

How to use AI analytics for targeted business decisions

Sprout Social

In this article, we take a deep dive into AI analytics and how it differs from traditional data analysis methods for brand intelligence. What is AI analytics? And because data analysis is automated, it removes dependencies on manual tasks, increasing the accuracy of results and timeliness of reports.

Analytics 114