Waxing UnLyrical

JANUARY 4, 2016

Maybe you’re even planning to get started with blogging? On January 10th, this blog turns seven. Getting started on blogging can be daunting, but IMHO is worth it. I’ve heard from quite a few of you who want to make blogging a priority this year. 7 Strategies To Help Build The Perfect Blog For Your Business.

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Waxing UnLyrical

APRIL 22, 2015

Does your business blog have the livelihood of a funeral? When you look around at your blog and analytics, what do you see? You have absolutely no evidence whatsoever that anyone even cares remotely about your blog. What’s going wrong with your business blog?! Blogging for business purposes is (still) relatively new.

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Waxing UnLyrical

MARCH 11, 2011

This is part of the Blogging for Grasshoppers series. If you’ve been doing this blogging thing for a while, you already know this stuff. But here are a few things I’ve been asked about a few times when it comes to blogging – particularly in WordPress – and I’m going to jot ‘em down for you.

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Waxing UnLyrical

JANUARY 13, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. I manage the University of Regina’s blog.

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Waxing UnLyrical

OCTOBER 14, 2010

Lead, don’t lecture In my view, a lecturer gives students information, expects them to listen, and assumes that they will absorb what they heard. This cultivates a thinking community where information is evaluated, and then adapted and built upon. When it comes to blogging, anyone can compile data and churn out a post.

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Waxing UnLyrical

SEPTEMBER 20, 2018

Further, in the Code’s “Provisions of Conduct,” both “free flow of information” and “disclosure of information” are stressed, along with “enhancing the profession.” So how do or should we communicate sensitive, potentially-troubling information to those who have a right to that information? Tell the Truth.

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Waxing UnLyrical

FEBRUARY 26, 2013

Be succinct, use photos, on and on down the list of cliched suggestions that have peppered many a blog post. Universal McCann’s Wave 6 social media study seems to substantiate that claim for written digital content as well, showing that blog creation and consumption may have peaked in 2010. It’s complicated.

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Waxing UnLyrical

APRIL 11, 2013

” Google Reader is the bedrock for how many people collect information on the Internet. An RSS feed is really just another stop I have to make in my daily intake of information. That’s not to say we shouldn’t be seeking out information on our own. He also blogs. Image: warrantedarrest via Flickr CC 2.0.

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Waxing UnLyrical

SEPTEMBER 13, 2013

Interact with them on Twitter, comment on one of their blog posts, or even just retweet one of their tweets to let them know you are paying attention. As an example, the 12 Palms Recovery Center maintains a blog that provides information for families and individuals affected by drug abuse.

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Blogger Strategy Technorati Community building 263

Waxing UnLyrical

OCTOBER 31, 2014

WUL is still not a pay-to-play blog. It is still a blog community with many regular contributors (one-time contributors welcomed too) from all over the world. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. Events Personal Shonali Burke blogging' How cool is that?

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Waxing UnLyrical

SEPTEMBER 9, 2013

But one of the most important things we can do to stay secure is protecting ourselves, and our information, online. 6 Ways To Secure Your Blog And Your Hard Work. Why: Eddie Gear shares how he fell victim to a hacker attack on his blog and what you can do to prevent such attacks. I hope these posts give you a head start.

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Waxing UnLyrical

JANUARY 22, 2014

It’s simple, straightforward, and highly informative. Simple, direct, and full of useful information. Information can’t sell itself and with only six seconds to spare, how that information is presented is as important (in my mind) as what that information is about. He also blogs.

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Instagram Flickr Video Social Media Management 212

Waxing UnLyrical

JUNE 3, 2013

Taking Your Blog Post Series on the Road. Why: In this guest post for WUL, Nick Kellet explains how placing guest posts on various blogs can be used to build your brand community. How to Increase Business Blog Traffic, Readership, & Community. Community Consultation – Offline & Online.

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Communities Community building Consultant Social Media Management 249

Waxing UnLyrical

JULY 24, 2013

But while a few doctors including Wendy Sue Swanson, MD , author of the Seattle Mama Doc blog and Natasha Burgert, MD , author of KC Kids Doc blog , are using digital communication to communicate better with their patients, according to a 2011 survey by AMN Healthcare only 8% of physicians said they use social media at work to connect with patients.

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Waxing UnLyrical

JUNE 24, 2019

The micro influencer is often more motivated to share knowledge and relevant information with their community. Blog interviews or contributions. Her past experience in public relations, blogging and sales allow her to bring unique ideas and insights to her clients’ campaigns. You need to do the same with an influencer.

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Waxing UnLyrical

APRIL 18, 2011

My first reaction was to check if the institution’s blog—the piece I manage—was still up. The blog is set up on a server separate from the institution’s homepage, a precautionary measure that was implemented so that if the blog was ever hacked, the University website would be protected. The blog was also useful.

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Waxing UnLyrical

SEPTEMBER 14, 2012

A year and a half ago, I started a blog about my pet guinea pigs called Cavy Savvy. Originally, I wanted a way to test the SEO techniques I was learning about at work, and having a hobby blog just seemed like a fun way to do so. Here is how I made Cavy Savvy a success, and how you can apply some of these techniques to your blog.

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Waxing UnLyrical

NOVEMBER 30, 2012

But while a few doctors including Wendy Sue Swanson, MD , author of the Seattle Mama Doc blog and Natasha Burgert, MD , author of KC Kids Doc blog , are using digital communication to communicate better with their patients, according to a 2011 survey by AMN Healthcare only 8% of physicians said they use social media at work to connect with patients.

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Health Care Social Media Insurance Education 279

Waxing UnLyrical

JANUARY 27, 2014

Is Guest Blogging Dead? Why: If you’re using guest blogging as a way to gain links you should stop. In this post for Steamfeed , DJ Thistle remind us to break the cycle of bad blogging practices by focusing on quality and the company we keep in the blogging community. Image: Cornelia Kopp via Flickr, CC 2.0.

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Waxing UnLyrical

SEPTEMBER 12, 2019

Still, there’s a lot more that goes into content marketing than simply writing a blog about a new product. You have to offer information your audience wants and create content that will perform well at the same time. On top of that, you need to consider SEO. Longform Makes Better Content Marketing?

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Content Marketing Case Study Study 150

Waxing UnLyrical

MARCH 21, 2013

We comment on other blogs. Do a search right here on WUL (there’s a reason I have a search box on the blog) to see if perhaps I’ve already written about the topic you have a question on. Visit my business site if you’re curious about what exactly it is I do for a living, and then ask a follow-up, informed question.

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Consultant Hosting Flickr Questions 256

Waxing UnLyrical

MARCH 18, 2013

If nothing else, use your LinkedIn profile; else your personal website or blog or, if a business account, to your company’s preferred URL. Attribute blog posts, news articles or other curated information to the original source using their Twitter handle. < < tweet this > 7. < tweet this > 8.

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Tips Twitter Avatar Real Estate 277

Waxing UnLyrical

APRIL 15, 2013

I had an interesting (to me) exchange of thoughts with a reader of my own blog recently on the subject of person-to-person communication. He blogs at A Professor’s Thoughts. (Ed: Today’s Tax Day in the U.S. Are you all squared away?). Communicators today must understand the dynamics of interpersonal relationships.

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Waxing UnLyrical

DECEMBER 22, 2014

13 Sizzling Blog Post Ideas to End the Year with a Bang. Why: Give your blog some extra momentum in 2015, by ending 2014 off on a high note. How to Start a WordPress Blog. Why: Are you considering starting a blog on WordPress or moving your existing blog to WordPress in 2015?

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WordPress Consultant Flickr Eventful 184

Waxing UnLyrical

NOVEMBER 17, 2014

Lee Odden showcases 10 of Top Rank Blog ‘s most useful content marketing posts. Why: Do you let people to subscribe to your blog through a reader? Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. 10 Must Read Content Marketing Posts for 2015.

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Syndication Price Consultant Flickr 202

Waxing UnLyrical

AUGUST 5, 2013

7 Tips for Making Small Business Blogging Manageable. Why: A blog is a great way to engage potential and existing clients while building a solid online presence. Ken Mueller shares some tips on making your blogging more manageable. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc.

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Engagement Social Media Consultant SEO 221

Waxing UnLyrical

JUNE 2, 2014

In this guest post for Heather Whaling ‘s blog, Bethany Cramer offers some exercises to improve your conversational writing. In this guest post for Mark Schaefer ‘s {grow} blog , Brooke Ballard unveils her secret to developing meaningful online conversations. Image: AJ Cann via Flickr, CC 2.0.

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Conversation Exercises Small Business Consultant 205

Waxing UnLyrical

JULY 3, 2014

After all, “ independence ” is also about being able to set one’s own blogging schedule, isn’t it? Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. Tomorrow’s Independence Day here in the U.S., I know I’ve found myself Speaking. What Was That Again?

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Consultant LinkedIn Communities Questions 182

Waxing UnLyrical

AUGUST 2, 2018

Every social media network is different, which means your audience and/or the information they’re looking for is different, too. Think ebooks, white papers and even blog posts. Plain-text emails look more personal, less marketing-y and actually have better open rates (HubSpot does a great job explaining why in this blog post ).

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Waxing UnLyrical

FEBRUARY 24, 2014

How To Revive Old Blog Content. Why: In this in-depth and thoughtful post, Mike Alton goes through how and when (or when not to) revive older blog posts. Bek Davis shares how you can overcome these and more by guest blogging. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc.

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Health Care Small Business Consultant Flickr 189

Waxing UnLyrical

MARCH 31, 2014

How to Encourage Your Team to Blog. Why: Does your team struggle with blogging? The Truth About the Blog Supremacists. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. Laura Click explores how to help them (and your business) succeed. How do you set yourself up for success?

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Press Release Startup Consultant Flickr 186

Waxing UnLyrical

MAY 21, 2013

But I should have, because in a world where blogs come and go (as so much else does), I’m proud that WUL is still around. We just really want to know what you like about the blog, and how it provides value to you. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc.

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Waxing UnLyrical

JUNE 14, 2011

I’ve removed identifying information (just using the pitcher’s initials) as well as information on the product itself. I show that you wrote for several blogs. How many readers does that blog have? My response: Probably Spicing Out , my food blog. We never share contact info of our media contacts.

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Sample Samples Press Release Flickr 246

Waxing UnLyrical

JANUARY 28, 2017

I try really hard not to get political in my blog posts, emails, and other public facing/professional communications. Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. First, I don’t work in politics, so it’s not my bailiwick. headlines this past week. Image: Thinkstock.

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Banking Training Upcoming Consultant 213

Waxing UnLyrical

MARCH 31, 2020

I know I haven’t been the most consistent at blogging. And that’s not just for the birds 😊🦜 Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. Life and all that. So I truly appreciate the generosity with which you continue to welcome me into your life.

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Consultant Training Eventful Groups 174

Waxing UnLyrical

AUGUST 28, 2013

If it’s a public event, share it on all your channels: website, blog, etc. Deliver information in the same manner for an event. Tip: Do a survey to get this information, and then offer free trials and invite them to your next event in your communications. Ask your stakeholders and key speakers to send it out to their networks.

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Eventful Tips Consultant Survey 230

Waxing UnLyrical

MAY 1, 2020

I know it’s Friday, and your day was packed from before the time you read this blog post (if you even got to read it on Friday!). Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. And who will you, and I, pay attention to? I hope you and yours are staying well. Happy May Day!

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