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Instagram Marketing for B2B Companies: Eight Best Examples to Follow

Webbiquity SMM

Instagram isn’t just a photo-sharing website anymore. In the last few years, as Instagram has reached 1 billion monthly active users , the platform has become a goldmine for marketers. Big brands like Nike, Vans, and Victoria’s Secret have millions of followers on Instagram. Guest post by Hugh Beaulac.

B2B 259
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Seven Skills Every Social Media Manager Needs

Webbiquity SMM

And while anyone can use social media to post an Instagram reel or write a short Facebook photo caption, you’ll need to consistently demonstrate a special set of abilities before you can call yourself a social media expert. Image credit: Austin Distel on Unsplash. taking new courses and certifications for self-development.

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14 types of social media every marketer should know

Sprout Social

Community blogging sites. For brands, social media networking sites offer an opportunity to build awareness, create a community of customers and followers and drive traffic to websites. By creating informative and engaging content, brands can cultivate relationships with customers and followers that lead to conversions.

Types 145
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5 Ways to Collect Customer Feedback on Instagram

Later

Do you collect customer feedback on Instagram? Collecting customer feedback can create a more engaged community, increase brand loyalty, and — perhaps most importantly — help you learn what your customers actually want. Tip #1: Use Instagram Stories Tools. If not, you should be!

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How to Tie Social Strategy into Broader Communications Strategy

Social Media Strategies Summit

They shared some of their best and most relevant social media success stories along the way. Social media takes the lead, with the agency using it to share events, roll out new programs, gather community feedback, and even for customer service. View this post on Instagram. View this post on Instagram.

Strategy 130
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How to use ephemeral content in your marketing strategy

Sprout Social

Also known as disappearing content, Instagram, Facebook and TikTok stories are all examples of ephemeral content. It’s the opposite of evergreen content—your audience won’t be able to view it later, except if it can be manually saved to your profile, like Instagram Stories Highlights.

Strategy 117
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9 Social Media Trends That Will Help You Win in 2021

Social Media Strategies Summit

Whether it is Instagram shops or Facebook Marketplace, social commerce will continue to grow in 2021. With features like Instagram shops and Facebook Marketplace, things have become even simpler. Here’s an example: Image via Instagram. You can leverage this trend by incorporating stories into your social media content strategy.

Trends 193