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What the heck are social media consultants and what do they do all day?

Sherrilynne Starkie

Social media consultants are not masters of the dark arts. Companies often call a consultant in because social media is not working. Companies often call a consultant in because social media is not working. Most consultants spend time getting an understanding of the organization’s digital footprint and online audiences.

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Starting a Social Media Consultancy Business

Socialmedia.biz

Social media businesses grew from this need and today a consultancy is one of the most in-demand endeavors you can start. A social media consultancy business gives you an extraordinarily well-rounded role. Offer to do articles, guest blogs and interviews on reputable sites. Why You Are Essential. Obtain certification.

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Increase Content Marketing ROI by Stopping These 8 Bad Habits

Pam Moore

ROI is not something you have seen in a long, long time? If it's been awhile, then you really need to read the rest of this blog post and listen to this podcast. 8 Bad habits that stop content marketing ROI in it's tracks. Marketing Nutz Training and Consulting Can Help! . In this 30 minute podcast you will learn: .

ROI 78
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What is Earned Media?

Sherrilynne Starkie

It integrates digital marketing communications strategies and tactics to maximize impact, extend reach and deliver a measurable return on investment (ROI). Let’s imagine you have a company blog. After a while you give up on the blog thinking it’s a waste of time. This article continues to be one of my most-read blog posts.

Fashion 409
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Increase your ROI: Let the data do the work

Audiense

From marketing managers to senior executives increasing your ROI is a common goal shared by all. On paper, calculating ROI could not be simpler: (Gain of investment – Cost of investment) / Cost of investment. However, there are a few qualitative factors that could influence ROI: human resources, time invested, intangible benefits, etc.

ROI 74
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10 Questions You Need to Ask Before Hiring a Social Media Consulting Firm

Bill Hartzer

With this rapid growth in social media uptake, the demand for social media training and consulting has risen tremendously. The question however remains, “what do you ask when seeking to hire social media consultant s?” Competent consultants need to demonstrate a thorough understanding of your marketing niche.

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Not Tracking Social Media ROI is Your Fault

Convince & Convert

Last week, Susan Etlinger from Altimeter Group published the Social Media ROI Cookbook. click here to view and download the Social Media ROI Cookbook on Slideshare). If you’re looking to place blame for why you can’t measure social media ROI in your company, grab a mirror. Is social media ROI attainable?

ROI 138