How to Use TikTok for Business: A Step-by-Step Guide
Hootsuite
NOVEMBER 10, 2021
Now, pick the category that best describes your brand and tap Next. TikTok influencers or creators may fall into the category of “competition” here on the app, too, so don’t rule them out as sources of inspiration or information, either. Women in that age category make up nearly a quarter (24.7%) of TikTok’s advertising audience.
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