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Industry benchmarks to inform your social media presence

Sprout Social

You may have reports set up to measure your own key metrics, but in the course of trying to prove the value of social to your larger organization, you’ve likely run into questions about how you stack up to competitors or how your social presence “should” be going compared to your industry. How social stacks up across industries.

Industry 119
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Breaking Silos and Unlocking the Potential of Social for Business Growth

Oktopost

Meet Alex Taylor Noble – The Head of Social Media at The Bank of London and the next Behind the Post guest. Alex believes that brands win when they make it about their community, not themselves. How can you get buy-in from internal stakeholders so social doesn’t sit in a silo?

Banking 131
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How AI insights improve decision making

Sprout Social

In this article, we’ll explore what AI insights are exactly, how they work and how they’re applied practically to progress different industries. How AI insights help businesses Let’s explore how AI insights help industries strengthen business strategies, meet market needs and boost brand loyalty. What are AI insights?

Sentiment 107
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Bank Transfer Day

Laurel Papworth

One woman, Kristen, got miffed with banks and created Bank Transfer Day, November 5th 2011 which led to 600,000 people changing their bank to a credit union, 16% of business loans shifting to Mutuals/Credit Unions. Any bets as to when the banks start fighting back a la Fox News and Media? Bank Transfer Day.

Banking 85
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For financial services brands, social media is a risk mitigation friend—not foe

Sprout Social

It was a scene out of futuristic fiction—a decades-old bank collapsing mere hours after a social media post went viral. In what was supposed to be a non-event, Silicon Valley Bank (SVB) announced they were selling securities to raise capital. Soon, subsequent Tweets questioning the health of SVB went viral.

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Positive Signs the M&E Industry Can Handle + Deliver Equality

The Realtime Report

Positive Signs the M&E Industry Can Handle + Deliver Equality. Have you ever wondered how the M&E industry, a business that had such a basic premise (entertain folks, give them a few minutes/hours of escape) has evolved into the point guard for change around the world? Andy Marken. Since the U.S. She noted, “2.7

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8 Black Marketers Who Are Making Their Mark on the Industry

Likeable

The company has launched numerous campaigns and lent its support to non-profit organizations such as the Essie Justice Group , which seeks to end mass incarceration; the Black Futures Lab , which helps to build black political power; and Native Voices Rising , which promotes advocacy and civic engagement in indigenous communities.

Industry 134