5 Themes We Expect to See Across Social Media in 2024 (ft. Expert Contributions)
Buffer Social
JANUARY 22, 2024
Lindsey Gamble , who writes a newsletter about social media and the creator economy , predicts that 2024 will be the year of influencer marketing on LinkedIn. The decline in organic reach on public channels and the rise of "dark social" channels are key drivers of this trend. What else is corroborating this prediction?
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