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Will Facebook replace your B2B Marketing email system?

Buzz Marketing for Technology

Facebook quietly surpassed Yahoo last year to become the second largest website (according to Alexa.com) and is slowly closing the gap with Google which is now less than 10 million unique visitors per month!! I still get questions from B2B firms asking if they should start a presence in Facebook and the answer is unequivocally YES.

System 219
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Content Aggregation: The Future of (B2B and Consumer) Media?

Webbiquity SMM

Examples range from Google News and Yahoo! These technologies include Browse My Stuff (which powers both the B2B Marketing Zone and Social Media Informer ) and Paper.li , which enables users to create custom online “newspapers&# based on a Twitterer and his/her followers, a hashtag subject or a Twitter list. Post on Google Buzz.

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10 Ways to Use Social Networks for B2B Marketing

Webbiquity SMM

LinkedIn: it’s best to have some familiarity (real world or online) before trying to make a connection. Put another way, the common pattern is to have more Twitter followers than LinkedIn connections, and more LinkedIn connections than Facebook friends. Expand your online presence.

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What Do You Know? Examining the Big 4 Online Answer Sites

Convince & Convert

The way Yahoo! As an incentive to ensure that answers are accurate and free of spam, Yahoo! LinkedIn Answers. LinkedIn is primarily a social networking site aimed at business professionals. LinkedIn offers an Answers channel as one of its tools for collaboration. The driving force in Q&A is similar to Yahoo!

Sites 117
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Four Ways to Measure Social Media Marketing Results

Webbiquity SMM

Engagement: A level deeper than influence, these metrics include the number of RT’s and #followfriday recommendations you get on Twitter, posts to your company’s Facebook wall, questions answered on LinkedIn or Yahoo! Share this on LinkedIn. Influence: a.k.a. Answers, comments posted on your blog, etc. Post on Google Buzz.

SM2 187
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The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. Her Connect the Docs blog—frequently featured on the B2B Marketing Zone —is a platform for her own thought leadership content as well as frequently solicited insights from other B2B bloggers.

Twitter 279
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Web Presence Optimization, Reloaded

Webbiquity SMM

Because more than 80% of consumer purchases and 90% of b2b buying cycles now begin with search. From there, make sure that your presence is search-optimized on the “big four&# social media platforms: Facebook, Twitter, LinkedIn and YouTube. Here once again, for visual types, is web presence optimization in picture form.