The Realtime Report

AUGUST 17, 2012

via Search Engine Land. LinkedIn Is Most Important Social Network for B2B Marketers. When asked which social media method is most important for their social outreach, LinkedIn was the clear winner among B2B marketers (chosen by 30%) according to new research by BtoB. Pinterest: over 11 million registered users. Posterous: 3.9

Social Networking 184

Social Networking B2B LinkedIn Tumblr 184

Oktopost

MAY 5, 2021

Listen to the Podcast: Or Catch Us on YouTube: For more mind-blowing conversations on artificial intelligence and to keep up with the show everyone is talking about this year, subscribe to B2B Marketing Now for free wherever you listen to podcasts or catch us on Apple Podcasts , Spotify or follow Oktopost on LinkedIn. Episode Summary.

B2B 147

B2B Apple LinkedIn Price 147

Webbiquity SMM

JUNE 21, 2022

With that in mind, here are seven ways a B2B brand can increase its influence across various marketing platforms and realize the resulting benefits. For example, a customer might: Discover a product while browsing videos on YouTube. Become a Brand Influencer on TikTok, Instagram, or YouTube. Practice Proper Channel Management.

Influencer 288

Influencer Brands Policies Privacy 288

Oktopost

SEPTEMBER 9, 2021

Listen to the podcast: For more thought leadership on healthcare marketing, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn. Sarah holds a bachelor’s degree in Aerospace Engineering from the University of California, San Diego, and an MBA in Finance from Pepperdine University.

Automotive 112

Automotive B2B Marketing Apple 112

Oktopost

JULY 14, 2021

Listen to the podcast: For more thought leadership on cultivating a people-first culture, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube or LinkedIn. Jill is a career marketeer and a people-focused leader with both professional services and financial services experience predominantly in B2B.

B2B 118

B2B Apple Consultant Team 118

Oktopost

DECEMBER 1, 2021

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Before joining Microsoft as an internal transfer, he spent nearly six years building the global content marketing, social media, and demand generation engine at LinkedIn as the Group Marketing Manager. Catch all episodes here. Meet Jason Miller.

Microsoft 109

Microsoft B2B Apple Conference 109

Oktopost

AUGUST 12, 2021

By breaking down “the creative curve” — the point of optimal tension between the novel and the familiar – Gannett will leave you with the mindset, skillset and toolset to better engineer mainstream success in any field! Radically Transparent , is a podcast geared towards the modern-day B2B marketer. Catch all episodes here.

B2B 118

B2B Apple Microsoft Startup 118

Webbiquity SMM

OCTOBER 22, 2021

Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. Targeted keywords are specific phrases you think your ideal prospects could use to find your business in search engines.

Social Media 205

Social Media Tips Metrics B2B 205

Webbiquity SMM

APRIL 13, 2021

One thing all of the most popular social networks (Facebook, LinkedIn, Twitter, Instagram, YouTube, even Pinterest and TikTok) have in common in the asynchronous nature of their content. This is especially true for B2B leaders with an active social graph on LinkedIn and/or Twitter already. But here are three reasons for skepticism.

Apple 215

Apple Plaxo Microsoft Vimeo 215

Webbiquity SMM

NOVEMBER 15, 2022

For instance, you might write copy for a LinkedIn article, delegate tasks to your team, film a TikTok, and edit video content for YouTube Shorts as part of your regular duties. For example, you might work with the design team to create engaging graphics or with the SEO team to optimize your campaigns for search engines.

Social Media Management 227

Social Media Management Skills Social Media Metrics 227

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales. Engage with your customers on social media.

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

Twist Image

AUGUST 29, 2013

YouTube Is Where Shoppers Do Research. Back in 2008, the big news was that YouTube had become the second largest search engine in the world after its parent company, Google. This data point still surprises many people who see YouTube as a simple online video platform. b2b networking. search engine.

YouTube 107

YouTube LinkedIn Mobile Affiliate marketing 107

Webbiquity SMM

OCTOBER 11, 2011

It’s the evolution of search engine optimization (SEO), or alternatively, SEO on steroids. for high-value, high-involvement products) now start with search, and more than 90% of B2B purchase cycles begin online. For many businesses, particularly on the B2B side, if your buyers can’t find you online—you don’t exist.

Findability 216

Findability B2B Directory SEO 216

Webbiquity SMM

DECEMBER 13, 2011

Social networks are essential for expanding your web presence —not only for creating social signals now a key component in search engine rankings, which makes your website and blog easier to find in search, but also by giving you more places to be found online. Interact (e.g., ask and answer questions). Create valuable backlinks for SEO.

Social Networking 190

Social Networking B2B Plaxo Marketing 190

Ignite Social Media

JULY 10, 2020

Think of Pinterest as a visual search engine with over 4 million users who spend an average of over 14 minutes per day on the platform and you can see that the demographics of Pinterest make it interesting. That makes for desirable B2B targeting in particular. India has already banned the platform as part of a political dispute.

Brands 176

Brands Facebook LinkedIn Influencer 176

Webbiquity SMM

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Worldwide, 86% of companies have a presence on Facebook and Twitter, while just over half use YouTube and Linked and only slightly more than a third have a presence on Pinterest and/or Google+.

Social Media 245

Social Media B2B Marketing SEO 245

Keyhole.co

SEPTEMBER 20, 2023

However, while it affects both B2B and B2C industries, the dynamics differ. B2B brand reputation A reputation crisis for a B2B brand often has a limited audience and can be contained through direct communication channels and negotiations. Monitor the results over time to assess any ups and downs.

Reputation 59

Reputation Brands Construction How To 59

Webbiquity SMM

JUNE 11, 2013

With more and more purchases, for business-to-business (b2b) and high-value consumer goods, now starting with online research, it’s imperative to make your business ubiquitous when potential buyers are searching for what you sell. Editor’s note: a version of this post originally appeared on ChamberofCommerce.com in January 2013.

Social Bookmarking 198

Social Bookmarking StumbleUpon Engineering Sites 198

Webbiquity SMM

MAY 22, 2018

The more content you generate , the more social sharing you do, which creates a consistent online presence and drives traffic to your search-optimized pages, improving your search engine rankings and traffic. As web development is a visually-charged business, consider using YouTube. 5. Use Social Proof.

Social Media 156

Social Media Tips Review SEO 156

Sprout Social

JANUARY 4, 2022

B2B #sales leaders need to move away from conventional approaches and embrace the realities of today’s digital-first buying climate: [link] @pjharrell @mikepregler_biz @JStevenSilver @JenMBullock_ pic.twitter.com/bitcVaJSoV. YouTube video statistics. 74% of consumers use YouTube. Tweets with video get 2.5 times more replies, 2.8

Statistics 142

Statistics Social Media Video Marketing 142

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales. Engage with your customers on social media.

Social Media Management 40

Social Media Management B2B Social Media HootSuite 40

Sprout Social

APRIL 25, 2024

YouTube marketing strategy template A lot goes into video marketing on YouTube. Success on the world’s second largest search engine starts with a commitment to organization. B2B social media content plan template B2B social media content doesn’t have to be boring. Download the template 6. Get the template 18.

Template 53

Template Templates Social Media RFP 53

Buzz Marketing for Technology

SEPTEMBER 29, 2010

They identified around 60 Million conversations (per year) across blogs, microblogs such as Twitter, discussion forums and social networks like Facebook and other enabling technologies such as YouTube, Vimeo and Flickr relating to Energy. Many listening engines provide you with “streams” of data which is great. Technology.

Social Media 230

Social Media SM2 Energy Microblogging 230

Oktopost

OCTOBER 23, 2019

The platform is a big piece of marketing plans for brand awareness, community building and lead generation, with ads providing much of the fuel for the Facebook engine. Subscribe to “B2B Marketing Now” to stay up to date ! YouTube announces date for the end of support for third-party pixels. It’s early 2020.

Marketing 110

Marketing YouTube Overview Instagram 110

Webbiquity SMM

JANUARY 24, 2011

Convert PowerPoint presentations to Flash, or into YouTube videos? Social and Alternative Search Engines. A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious. Create video emails? Searches can also be filtered by platform.

Tools 206

Tools Social Media Lithium Sysomos 206

Webbiquity SMM

DECEMBER 11, 2013

Content marketing is a hot topic, primarily in the B2B world but increasingly in consumer marketing as well. And as noted here yesterday , 93% of B2B marketers are now using content marketing, with more than half calling it their biggest priority this year. How to Build Your First Content Marketing Strategy by Search Engine Watch.

Strategy 226

Strategy Content Marketing BuzzStream 226

Sprout Social

JUNE 22, 2021

According to the latest Sprout Social Index™ Edition XVII: Accelerate , Facebook, Instagram and YouTube are the top three platforms where consumers follow brands. 47% of consumers follow brands on YouTube. Why you should be on YouTube. Key Stats: Over 2.1 billion global active users. 210 million US viewers. 140 million US users.

Platform 119

Platform Social Media Tumblr Reddit 119

Buffer Social

SEPTEMBER 11, 2023

I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. For example, this is a recommendation I’ve earned from the CMO of Cognism, a top-rated B2B data provider in the market. These types of endorsements are priceless.

LinkedIn 113

LinkedIn Tips Skills URL 113

Small Business Mavericks

SEPTEMBER 21, 2015

One might be tempted to think that, since YouTube is the second largest search engine online, video marketing is an over-used–or, at least, widely used–form of online marketing. Search engine marketing has the largest share. Here’s why.

Video 70

Video Marketing Case Study Mobile 70

Small Business Mavericks

DECEMBER 30, 2013

In fact, some websites are now reporting that they are receiving more traffic from social media than from search engines. LinkedIn delivers a lot of traffic to B2B sites. Other social media sites that do well in sending traffic to websites include: YouTube. StumbleUpon. Of course, not all traffic is equal.

Metrics 98

Metrics Tumblr StumbleUpon B2B 98

Oktopost

JUNE 14, 2021

It’s not uncommon for B2b marketers to conflate these two processes and definitions, which is an unfortunate lousy habit. . For instance, running a blog from which you post insightful articles can define your firm as a thought leader and your website as a place search engines refer to despite visitors not knowing your brand.

Comparison 145

Comparison SEO Curation Domain Name 145

Buffer Social

JULY 11, 2023

YouTube is a hybrid of both, but creating a YouTube channel and videos was out of the question for me due to time constraints. And I knew how to leverage the power of Search Engine Optimization (SEO) to target keywords with proven search volume and intent. This is why I  launched a blog as my content headquarters.

Startup 61

Startup Applications System Wiki 61

Oktopost

APRIL 22, 2019

Especially, for B2B and Considered Purchase marketing. In 2015, the average B2B nurture funnel was 12 months long with the full marketing and sales funnel taking about 512 days from lead to sale on average! Considered purchase funnels are not quite there yet but moving in the direction of B2B funnels. Attribution.

Software 101

Software Marketing Analytics B2B 101

Webbiquity SMM

JULY 25, 2011

Because more than 80% of consumer purchases and 90% of b2b buying cycles now begin with search. The second and third largest “search engines,&# based on volume of searches, aren’t search engines at all: YouTube and Facebook. Here once again, for visual types, is web presence optimization in picture form.

Reputation 173

Reputation Directory Social Bookmarking Diagrams 173

Sprout Social

FEBRUARY 8, 2023

For over 80 years, we have led the industry in engineering trucks to help you #WorkSmart and the all-new #Plus_series line up has everything to get the job done. There’s endless B2B marketing potential for manufacturers on social. Avery Dennison, a major manufacturer spanning products, isn’t missing out on YouTube traffic.

Industry 87

Industry Social Media B2B Resources 87

Ari Herzog

NOVEMBER 12, 2012

With 200,000 employees in 30 countries on four continents, this Fortune Global 500 firm specializes in design, engineering, and manufacturing across the supply chain and is (in)directly responsible for your enjoyment of electronica every day. How Flextronics Met Me. Read the company blog to discover the Extra 10.

Radian6 172

Radian6 Press Release Vimeo Upcoming 172

Writtent Blog

APRIL 24, 2013

If your B2B brand is seeking ways to get your content in front of more B2B decision makers, adding Slideshare to your social media strategy may be part of the solution. As a result, it’s a giant in the social media strategy for referring organic traffic from major search engines. Where are you? Slideshare SEO Is Outstanding.

Social Media 91

Social Media Strategy B2B Tourism 91