Pam Moore

DECEMBER 7, 2017

Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. Monthly conversation theme. Weekly conversation theme. Content that Converts to Sales On-Demand Webinar. Editorial Calendar Highlights.

Template 167

Template Templates Trends Content 167

Oktopost

JUNE 9, 2020

Why Employee Advocacy Matters for B2B. It can take months for a B2B marketing team to build up a company’s presence and credibility online. Why Employee Advocacy Matters for B2B. Social networks tend to prioritize meaningful interactions between people over branded content which doesn’t spark back and forth conversations.

B2B 144

B2B Survey ROI Metrics 144

Pam Moore

JUNE 26, 2020

Buyer Persona Worksheet (editable templates for b2b and b2c). Take Action: Download my Buyer Persona Template Pack (editable templates for B2B and B2C). Why knowing your customer is not rocket science and is one of the easiest ways to leverage digital and social media marketing. Supporting Resources. Learn more and apply here.

eBook 78

eBook Template Templates B2B 78

Convince & Convert

FEBRUARY 11, 2010

As mobile browsers become more powerful, Google and its partners decided to do things their own way. I believe the mobile Web will eventually win, and that apps are here as a transitionary measure until we can sort out browsers that are good enough to emulate the Web experience on mobile.”

Social Media 113

Social Media Strategy Apple iPhone 113

agora pulse

DECEMBER 23, 2019

But this trust carries a very high price tag as Amazon continues to gobble up both the B2C and B2B business ecosystem in 2020 and beyond. At Vengreso, we try to teach salespeople the right way to share content—thoughtful and focused posts, not just ‘spray and pray’ links to their blog or latest webinar.

Social Media 92

Social Media LinkedIn YouTube Platform 92

Webbiquity SMM

SEPTEMBER 4, 2012

With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L. Cohen of Salesforce Radian6 have literally written the book on social media best practices for B2B marketers. Depth of subject matter expertise.

B2B 185

B2B Social Media Review eBook 185

Buffer Social

NOVEMBER 30, 2016

This free course on “Social Media Ethics” provides the framework for social networking and engaging in ethical conversations online for all professionals and employees. PPC for lead generation and B2B. Conversion Reports and collecting actionable insights. PPC for lead generation and B2B. Keyword research.

Class 40

Class Skills Social Media Marketing 40

Convince & Convert

MAY 12, 2010

link] marionguthrie I read a forecast about the huge growth in mobile advertising in just 5 years, by 2015. [link] by @Jenn_ex (A little Dr. Seuss reference is always nice) [link] Brian Bergen RT @jaybaer: Would You Try It With a Fox? August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Consultant 121

Consultant Social CRM MySpace Social Media 121

Buzz Marketing for Technology

JUNE 27, 2008

The blog, like the conference series, aims to drive and deepen conversation about how todayâ??s Mobile Messaging 2.0. Mobile Phones. B2B Vertical Search: Enabling Information Discovery and Decision Making for an Industry Communityâ?? - opportunities and challenges. Measurement. Messy World. Michael Rosenblum. Michael Yon.

SocialText 100

SocialText News Sharepoint Web 2.0 100

Webbiquity SMM

JANUARY 3, 2012

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. How can B2B organizations, marketers and sales professionals adjust to, and thrive in, this new environment? B2B Marketing Trends, Tips and Strategies.

B2B 190

B2B Strategy Marketing Buy 190

Sprout Social

JUNE 10, 2021

In a 2020 study , 81% of B2B marketers used email newsletters for content marketing in the last 12 months. The same study also found that 87% of B2B marketers identify email as one of their top free organic distribution channels. Upcoming webinars, or recordings of past webinars. Mobile friendly. Nurture leads.

Newsletter 132

Newsletter How To Marketing Template 132

Convince & Convert

SEPTEMBER 20, 2010

Compare that ratio to Facebook, where 88% have heard of it, and 41% have a profile (a conversion rate approaching 50%). Tom Webster theorizes this may be due to Twitter’s functional similarity to text messaging, as several studies have shown Black Americans use the mobile Web at rates roughly double that to non-Hispanic Whites.

Social Media 159

Social Media Statistics Strategy Research 159

Convince & Convert

JULY 26, 2010

Unlike your blog, which is on an island, the Pitch is mobile and travels around to all the places you need it to – email, social networks, search engines, etc., That’s where the Pitch™ comes in. It enables a brand to share their story in it’s entirety and with context. Why Am I sharing This? All rights reserved.

SEO 115

SEO Social Media Consultant Social CRM 115

Sprout Social

JANUARY 30, 2020

Notable for companies in the SaaS B2B marketing space, Gartner recently observed that the average buyer is more overwhelmed with information than ever before. New content (webinars, blog posts). Webinars are all the rage right now for a reason. Checklists, webinars and case studies are prime content for social ads, for example.

Strategy 99

Strategy Marketing Case Study How To 99

Convince & Convert

FEBRUARY 5, 2010

thanks, Kathy [link] jaybaer Although it's my usual practice, I'm not going to reply to each comment, since this isn't a very conversational blog post. I am new at blogging, but tend to notice that I get many more comments when I include an engaging headline that gets people interested in the topic. But seriously, THANK YOU.

Disqus 109

Disqus Social CRM Patterns Consultant 109

Techipedia: Tamar Weinberg

AUGUST 2, 2011

It’s a social sharing platform that allows you to either find great content, share it and measure your ability to drive clicks and traffic … or measure the social sharing and links to leave to lead folks back to your own content, even tying that traffic to conversions and sales. Pretty nifty. Chaim Haas. Jay Berkowitz.

Tools 277

Tools Tips Marketing Social Media 277

Convince & Convert

JULY 28, 2010

I refer to it with my clients as adding value to the conversation. There aren't any short cuts to adding value or adding to the conversation: it takes time, some creativity and dedication, but it is well worth it if valued in relationship and loyalty. By the way your post looks GREAT on a mobile device. I appreciate that.

Social Media 148

Social Media Strategy Consultant B2B 148

Kikolani

JANUARY 16, 2011

I always recommend doing a detailed transcript for any video posts you do on your site, that way you get additional SEO value from the text, people who prefer to read instead of watch video can do so, and people who can’t access the video (such as those on mobile) can still get the content through the text.

Questions 167

Questions WordPress Postrank Blogger 167

Convince & Convert

APRIL 28, 2010

Isolate Mobile Users The same way that a wallet chain indicate the owner loves Kings of Leon, mobile Internet use is a definitive marker for Mass Influentials. online population access the Internet from a mobile device. The next time you send an email, I would absolutely run a report showing opens and clicks by mobile device.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Convince & Convert

JUNE 24, 2010

I just ditched AT&T for T-Mobile. They'll have a rep respond to you right away, get your email addy, and do their best to resolve it. Next, go onto Twitter and bitch about AT&T. About $10 cheaper, a free phone that plays FM radio, and unlimited everything, including internet access. All rights reserved.

Social Media 121

Social Media Strategy Social CRM MySpace 121

Writtent Blog

DECEMBER 6, 2023

Blog posts can be collated into an ebook, a webinar recording could become a subscriber-only video, a magazine article could be reprinted and distributed as a booklet…the possibilities are endless. Never stop networking, follow all leads, and participate in conversations wherever you find them. Optimize your website for mobile.

Small Business 98

Small Business Marketing Compete Directory 98

Convince & Convert

MAY 26, 2010

Companies are starting to think of Facebook as a natural piece of the conversion funnel, not just as a free-standing silo. Because once everyone is on Twitter, Facebook, and YouTube, we'll have to start talking about storytelling, because the tools conversation won't have any facets left. Now for more coffee.

Social Media 134

Social Media Consultant Video Strategy 134

Convince & Convert

MAY 25, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

Marketing 123

Marketing Social CRM Conference Social Media 123

Convince & Convert

APRIL 13, 2010

Tagged as: apps , contests , dale carnegie , how to win friends and influence people , influences , iphone , mobile marketing , social media Did you enjoy this blog post? That experience made me explore different industries, which lead me to B2B PR. That experience made me explore different industries, which lead me to B2B PR.

Social Media 112

Social Media Strategy Influencer Education 112

Hootsuite

APRIL 13, 2021

Twitter Spaces allows users to host and participate in live audio conversations, hosted within “Spaces” (aka audio chat rooms). Twitter will keep a copy of the audio and captions for 30 days in case it needs to review the conversation for any rules violations. What is Twitter Spaces? 1) Thought leadership. 2) Q&As/AMAs.

Twitter 125

Twitter Hosting HootSuite Features 125

Socialmedia.biz

JULY 26, 2018

According to a study by Content Marketing Institute (CMI) and MarketingProfs, B2B marketers employ 8 different marketing tactics for their businesses, out of which 46% were in favour of using webinars. Let’s go over the best web conferencing tools for 2018 that you can choose from to organize your next webinar: Livestorm.

Conference 60

Conference Price Hosting Meeting 60

Webbiquity SMM

FEBRUARY 10, 2015

How does B2B social media marketing differ in effectiveness from B2C use? Which network drives half of all social traffic to B2B websites and blogs? 54% of B2B marketers said they have generated leads from social media. ( 31% included conversion rate optimization. B2B Marketing Insider ). B2B Marketing Insider ).

Statistics 50

Statistics Social Media B2B Hubspot 50

Convince & Convert

AUGUST 11, 2010

Fully virtual, fully mobile. In the meantime, I will look forward to conversing here and on FB and Twitter and to finding opportunities to hang out. [link] jaybaer So far, the scenery part has been a bit of a drag. But you're right, location is less of an issue now than ever before. link] [link] jaybaer Thanks Linda.

Social Media 115

Social Media Strategy Travel Team 115

Convince & Convert

AUGUST 10, 2010

Combine that with location and mobile data, and you get real-time smart agents that tell you whom you should approach in a restaurant to buy a drink. But there is going to be an explosion of other smart agents. “Who Should I Know&# for example, is a relevant and important question that needs to be better answered. JF : Hyper-targeting.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Webbiquity SMM

AUGUST 2, 2010

A B2B Marketer’s Guide to Great Facebook Pages from HubSpot (29 pages). Though Facebook is generally more effective for b2c marketers than on the b2b side (as even this report notes), there are nevertheless b2b companies standing out from the crowd by getting results through Facebook. How are they doing it?

Report 174

Report Social Media B2B GPS 174

Sprout Social

OCTOBER 21, 2019

For B2B companies, LinkedIn is also a great choice. LinkedIn, Facebook or Twitter are great for content-heavy posts like thought leadership, webinars and events. On top of that, both of these mobile-first apps focus heavily on content, and less on advertising. Which Social Media Channel Is Right for You?

Social Media 97

Social Media Brands Social Networking Curation 97

Convince & Convert

SEPTEMBER 8, 2010

Mobile is Critical MySpace was slow to adopt mobile technology, and the lack of MySpace in your pocket was part of what killed them. Further, mobile users actually spend more time on Facebook, not less. They recognize that the future is not in dot coms at all, but in deconstructing content and making it mobile and portable.

MySpace 136

MySpace Facebook Social CRM Consultant 136

Convince & Convert

OCTOBER 22, 2013

But how do you turn these ebooks, whitepapers, videos, webinars, Slideshares, etc., Down the line, we also look at the number of assisted conversions the content contributed to our software Free Trial conversion funnel. Immediate conversion events. Our process at Moz isn’t much different than most companies.

Strategy 150

Strategy BuzzStream Content Brands 150

Sprout Social

APRIL 23, 2024

Moreover, with 4 out of 5 LinkedIn members driving business decisions, the network is rated #1 for B2B lead generation. Join hundreds of conversations happening on LinkedIn by posting about trending topics, engaging with other posts, asking questions and offering unique insights and opinions.

Examples 92

Examples LinkedIn Newsletter Hosting 92

Webbiquity SMM

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? How do marketers separate hype from reality in mobile? Webinars, virtual events and other digital communications channels are driving trade shows and other live events to extinction, right? B2B Marketing Insider ). B2B Social Media Marketing Stats and Facts.

Statistics 226

Statistics Social Media B2B Journal 226

Rebekah Radice

MAY 24, 2017

Now let’s take that content and use it in a strategic way to boost conversation and interaction. Did you know: 82% of Twitter users watch video content and a whopping 90% of those people are viewing from mobile. And 73% of B2B marketers say video positively impacts marketing ROI. Blog content. Vlogs (video blogs).

Social Media 148

Social Media How To Analytics Types 148

Convince & Convert

APRIL 8, 2010

For now, I think it’s a highly mobile DVD player, game machine, Kindle, iPod, email appliance, and Web surfing device. But, iPad HD screen, color, and zoom make it better for magazines – and I can absolutely see education ( and mobile medicine) potential. What is it? I find Kindle to be easier and better as a book device.

iPad 136

iPad Content iPhone Wireless 136