Kikolani

JUNE 28, 2016

And yes, it brings you at least three content crises to overcome, but you still need it for brand awareness, building trust, communication with your customers, SEO, SMM, etc. Just change the approach: don’t think of building an audience but a community, as the community is what brings engagement.

Statistics 100

Statistics B2B Vimeo Social Networking 100

Webbiquity SMM

MAY 3, 2011

Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. Her Connect the Docs blog—frequently featured on the B2B Marketing Zone —is a platform for her own thought leadership content as well as frequently solicited insights from other B2B bloggers.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Kikolani

JUNE 28, 2016

And yes, it brings you at least three content crises to overcome, but you still need it for brand awareness, building trust, communication with your customers, SEO, SMM, etc. Just change the approach: don’t think of building an audience but a community, as the community is what brings engagement.

Statistics 60

Statistics B2B Vimeo Social Networking 60

Hootsuite

MAY 11, 2023

Show how to style different outfits for different occasions If you’re a fashion enthusiast, show your viewers how to dress for different occasions. You can also profile entrepreneurs in your industry or people in your community doing amazing work. Share fashion advice Create videos that share your fashion tips and tricks.

YouTube 103

YouTube Video Film Sports 103

Convince & Convert

FEBRUARY 15, 2013

Seeing how fans interact on Facebook, Twitter, and Instagram lets her team take a real temperature on Dunkin’s brand advocates. That and the great work that she does with Intel – which I think is definitely worth following whether you’re a B2B or a B2C company, simply because they really make the story more than themselves.

Activities 131

Activities Tumblr How To Fashion 131

Convince & Convert

MAY 31, 2013

This week: From ExactTarget , a case study about how women’s fashion retailer Caché used cross-channel marketing to generate enormous sales. ” With a company like Delta Faucet that is B2B but also in a sense B2C, this is even more important. Huge thanks to our amazing sponsors for helping us make this happen.

Case Study 132

Case Study ROI Social Media Team 132

Keyhole.co

MAY 9, 2023

Strengthen omnichannel marketing strategy: The contests drive traffic to multiple channels, including social media accounts (Facebook, LinkedIn, and other platforms), email newsletters, and websites. Promote the giveaway: Leverage your social media channels (Facebook, LinkedIn, Twitter, etc.) for the contest promotion. The best part?

Instagram 52

Instagram UGC Hashtag Guidelines 52

Techipedia: Tamar Weinberg

AUGUST 2, 2011

If you sell something online, you can actually tie Facebook, Twitter and LinkedIn activity to revenue. It’s what I use to track my Facebook and Twitter profiles. Once connected with my Facebook fan page and Twitter account, Raven Tools starts to monitor growth of fans and followers. Pretty nifty.

Tools 277

Tools Tips Marketing Social Media 277

Webbiquity SMM

MAY 10, 2011

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. Corporate blogs can operate in a similar fashion, except that the sole sponsor or advertiser is the company itself. What should they promote?

ROI 191

ROI Case Study Bazaarvoice Klout 191

ProBlogger

NOVEMBER 11, 2014

And to be more targeted, we’ve divided up the list between general writing advice, B2C, and B2B best practices. If you are a B2B blog, LinkedIn, Twitter, Google+ and Facebook are your top platforms. If you are a visual B2C brand, such fashion or foodie blogs, you will want to leverage Pinterest, Instagram, and Facebook.

Content 55

Content B2B How To Reputation 55

Convince & Convert

MARCH 4, 2010

Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. We see blogging both as community building and as a function of being a web based business.

Metrics 132

Metrics Strategy How To Tourism 132

Webbiquity SMM

MAY 23, 2017

But what does this mean for brands, especially B2B vendors, that have traditionally relied on more conservative means of attracting their audiences? Here are nine distinct digital marketing strategies by brands in the B2B space, and how they’re redefining the state of the art in B2B marketing. Did anybody say B2B is boring?

B2B 198

B2B Strategy Marketing Microsoft 198

Convince & Convert

JUNE 22, 2010

Never Heard Of It This is of course a situation that is most acute in B2B, where White Horse found that 60% of companies either have low executive interest in social media, or have modest interest but a lack of education. If anything, social media is MORE important for B2B companies than it is for B2C companies. This makes no sense.

Social Media 132

Social Media B2B Company Consultant 132

Diva Marketing Blog

JUNE 2, 2009

Part 1 For me, the secret sauce of social media marketing is in how the tech tools with odd sounding names like blogs and wikis and Twitter can build and nurture old fashion corner grocer store relationships. Focus is on B2B and B2C. 60% of my focus is on B2B marketing and the other 40% is on B2C marketing.

Social Media 53

Social Media B2B Delicious Wiki 53

Convince & Convert

FEBRUARY 10, 2010

“Should we be on Twitter, or Facebook, or Linkedin, or YouTube, or some other places?&# Export your email subscriber or customer database to Flowtown, and you’ll know in minutes what percentage of your audience is on Facebook or some other social outpost. Flowtown gives you the answer in seconds.

Social Media 128

Social Media Marketing Social CRM Consultant 128

Convince & Convert

MARCH 25, 2010

Swix aggregates as many as 100+ of your social media metrics, and presents them in a unified, visually digestible fashion that will be the darling of any Excel hater. Future Plans for Facebook For now, Facebook doesn’t allow outside access to Facebook fan page metrics, so that’s the one large hole in the Swix data set.

Social Media 117

Social Media Strategy Statistics Metrics 117

Oktopost

APRIL 4, 2023

We’ve gone from Facemash to Facebook to Meta, from Musical.ly The traditional, bare-faced approach to advertising is starting to feel a little old-fashioned. Social proof is held in high esteem It’s not hard to argue that social proof ‘rules the roost’ when it comes to B2B and B2C selling. For so many reasons.

Social Media 118

Social Media Marketing B2B Banking 118

Oktopost

JULY 20, 2023

Social media management should never exist in a bubble, and your community management and social listening tools have more than one purpose. Centralize community management, ensuring you can maintain a strong, constant presence across multiple social channels without wasting time switching between networks.

Social Media 62

Social Media Social Media Management Team B2B 62

Webbiquity SMM

JANUARY 10, 2011

It’s hard to overstate the impact of Facebook. Having long ago passed MySpace as the most popular social network, Facebook recently replaced Google as the most-visited website in the U.S. Facebook Marketing Tips and Guides. The 12 Best Ways To Customize Your Facebook Pages by TechCrunch.

Facebook 210

Facebook B2B Privacy MySpace 210

Convince & Convert

JUNE 2, 2010

Is this a great way to bring remote friends’ commentary into a purchase decision (fashion) that is driven by peer feedback? Either way, it would make me double-check how I have the privacy settings set for photos on my Facebook page. But the default view will be the opinions of your Facebook friends. 500+ TV channels.

Social Media 134

Social Media Strategy Curation Privacy 134

Convince & Convert

AUGUST 19, 2010

Virality, Quick and Easy Once the stories are approved and posted on the blog, RESMARK automatically triggers another email, notifying the author and asking them to share the story on Facebook, Twitter, and elsewhere. You have to ask for sharing behavior in a relevant, contextual, streamlined fashion. It makes sharing simple.

Social Media 142

Social Media Strategy Tourism Social CRM 142

Webbiquity SMM

DECEMBER 16, 2014

Hopefully you’ve caught up to these by now, but just in case, this post from Trevor LaTorre-Couch details (fairly) recent design and functionality changes from Facebook, Twitter, and LinkedIn, and explaining for each change the benefit(s) of each change for marketers. ” B2B Social Media Marketing Guides. do that for me?”

Social Media 245

Social Media Tumblr Marketing B2B 245

Convince & Convert

JUNE 3, 2010

DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] DJ Waldow Really, Jay? DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] DJ Waldow Jay – I disagree here. In true big coporate fashion they ignore the little guy. How can you not know how to care? Is anyone advising them? Food for thought.

Social Media 157

Social Media Strategy Consultant Social CRM 157

Convince & Convert

MAY 11, 2010

For B2B companies, I suggest adding a short slide presentation that answers each question, and possibly a podcast that answers all six in aggregate. Post it to your Facebook page. Talk it up on Facebook and the blog. Is there no place for old-fashioned “selling&# using social media? Your LInkedin page.

FAQ 139

FAQ Content Consultant Social Media 139

agora pulse

APRIL 28, 2020

As a result, either you or a member of the larger community may say something that misses the mark and upsets someone. Heidi Cohen : The best part of being a social media manager is the ability to build a broader community. I devour content from blogs daily as well as follow key people on Twitter and Facebook to watch and learn from.

Social Media Management 161

Social Media Management Social Media How To Consultant 161

Mindjumpers

SEPTEMBER 18, 2012

Facebook and Twitter tend to be the first choice for most brands. Facebook is the first choice for most brands. The numbers clearly show that Facebook is still the preferred platform for most industries. However, they are also highly successful on Facebook. How Social Is B2B? billion times a day. Infographic].

Platform 268

Platform Brands Automotive Tumblr 268

Convince & Convert

MAY 31, 2012

B2B Magazine, which also has a website, B2B Online, put out a little research this week that said that amongst B2B companies, 33% of them have “fully embraced social media marketing.” They asked B2B companies, “What was your best social media format? As a B2B company, Eric, what do you think?

B2B 113

B2B LinkedIn Posterous Social Media 113

Webbiquity SMM

AUGUST 22, 2012

But for most b2b websites, one of the top three sources of traffic—and often the largest single source—is “direct” visits. ” Old friends may include, among others: • Current customers (for example, clicking on a bookmarked link to your support page or user community area). Particularly at the executive level.

How To 169

How To Conference Analytics Social Bookmarking 169

Socialmedia.biz

JUNE 28, 2018

Moreover, how does Facebook, a platform used by millions of businesses to connect with their customer base, compare to Instagram in terms of content marketing for B2B and B2C brands? 62% of B2B marketers agreed that storytelling was an effective content marketing tactic, that boosted brand conversions for them by 30%.

Instagram 75

Instagram Template Templates Price 75

Convince & Convert

AUGUST 3, 2010

Facebook, of course. Ironically, Facebook itself started as humble website. But, for all its foibles and fairytales, its growth and groan-inducing missteps, Facebook and its leadership have known for a long time that websites are yesterday’s technology – they are just now getting around to twisting the knife.

Facebook 167

Facebook Consultant Social Media Sites 167

Sprout Social

OCTOBER 21, 2019

Research suggests you’re better off with Facebook or Pinterest. For instance, visually driven industries like fashion, cosmetology and dining gravitate toward Instagram, Pinterest and Snapchat. Reddit, as mentioned earlier, is a great place to conduct online listening research and tap into active niche communities.

Social Media 95

Social Media Brands Social Networking Curation 95

Convince & Convert

AUGUST 3, 2010

Facebook, of course. Ironically, Facebook itself started as humble website. But, for all its foibles and fairytales, its growth and groan-inducing missteps, Facebook and its leadership have known for a long time that websites are yesterday’s technology – they are just now getting around to twisting the knife.

Social Media 167

Social Media Facebook Marketing Consultant 167

Mindjumpers

AUGUST 11, 2010

Word of mouth marketing has found a strong partner in social media which further emphasizes more personal and relevant relations with clients, prospects, brand advocates and communities. Social networking sites Social networking sites like Facebook and LinkedIn are suitable in various ways for word of mouth marketing.

Marketing 171

Marketing Module Forums Social Networking 171

Convince & Convert

AUGUST 31, 2010

Facebook has some great banter with the wall posts and status updates, but it’s more chatty than conversational and it’s not an open/public environment. The conversation is icing on the cake, and it requires much more work of the old-fashioned sort. None of this is a bad thing… it just is. Not so much. Absolutely not.

Conversation 116

Conversation Social Media Social CRM Consultant 116

Webbiquity SMM

JANUARY 3, 2011

promote via Twitter and Facebook) and not-so-obvious (e.g., Seven Ways to Revive a Neglected B2B Blog by MLT Creative. Inciting Insight: How to make thought leaders think by The Communicator. Ways to Promote Your Blog Posts for Maximum Exposure by Quick Online Tips. How To Optimise Your WordPress Ping List by Pimp My WordPress.

Tips 176

Tips Sysomos SEO WordPress 176

Keyhole.co

NOVEMBER 4, 2020

Con: Agorapulse’s listening is only available for Facebook, Twitter, and Instagram. Oktopost is focused on helping B2B brands to manage, monitor, and measure all of their social media activities from a single platform. Also, reviewers experienced hiccups when posting on Facebook and Instagram. o (Facebook and Instagram).

Analytics 105

Analytics Social Media Tools Price 105

Kikolani

NOVEMBER 29, 2010

Her latest posts include Facebook Wants Me to Connect with My Skype Contacts , Leaving Webinars for Business Development , and Writing for Myself First, Others Second on My Blog. Ali’s Blog covers business, fashion, finance, personal development, and more. Follow her @adriarichards on Twitter. Follow her @alibrownla on Twitter.

Blogger 168

Blogger SEO Consultant WordPress 168