Buffer Social

SEPTEMBER 11, 2023

I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. For example, this is a recommendation I’ve earned from the CMO of Cognism, a top-rated B2B data provider in the market. These types of endorsements are priceless.

LinkedIn 113

LinkedIn Tips Skills URL 113

Webbiquity SMM

DECEMBER 12, 2012

“Ghost town” or not, many experts agree that Google+ is here to stay, and it’s valuable for b2b marketing, SEO , personal branding, and reputation management. by B2B Digital Marketing. So what makes Google+ special? What are the best practices for business use of the platform? ” Google+ for SEO?

Google 216

Google Tips Bookmarklet SEO 216

Writtent Blog

APRIL 10, 2013

billion dollars in 2013 , 64% of B2B marketers struggle to produce enough blog articles, eBooks, social media posts, and video to meet consumers’ demand. Recycle content from your presentations or consider converting eBooks into powerpoints to upload. Promote Webinars. Summarize webinars your company offers into blog articles.

Screencast 90

Screencast Content eBook Film 90

Writtent Blog

APRIL 10, 2013

billion dollars in 2013 , 64% of B2B marketers struggle to produce enough blog articles, eBooks, social media posts, and video to meet consumers’ demand. Repurpose content from your presentations or consider converting eBooks into powerpoints to upload. Promote Webinars. Summarize webinars your company offers into blog articles.

Screencast 87

Screencast Content eBook Film 87

Convince & Convert

AUGUST 25, 2011

Marketing Sherpa B2B Summit (September 26-27 Boston). Marketing Sherpa events are focused, information-rich, and driven by case studies and REAL DATA. If you’re in lead gen, inbound marketing, or anything B2B check out the Marketing Sherpa B2B Summit. You want more meat, less bun? Chris Brogan keynotes.

Eventful 127

Eventful Social Media B2B Conference 127

Convince & Convert

AUGUST 2, 2010

The Facebook Success Summit Answers That Question, And A Lot More For one ridiculously low price of $297 (for now) , you get access to 22 Webinars about every facet of Facebook success. Just go to [link] The Webinars run from October 5 – October 26. Check out all the details and save 50% (only $297 for a limited time).

Facebook 121

Facebook Social CRM Consultant MySpace 121

Pam Moore

SEPTEMBER 20, 2020

LinkedIn presents tremendous opportunity to build brand awareness, generate leads and increase sales as you build your network of powerful contacts. Your digital presence such as how you present yourself, how you engage and even what you like, comment on and share on LinkedIn all impact your personal and business brand.

LinkedIn 78

LinkedIn Engagement Strategy Authentication 78

Oktopost

JULY 29, 2021

Lead generation is one of the most significant challenges faced by B2B marketers – and 61% of marketers agree. In this article, we’ll take you through 11 steps and goals to help develop your B2B lead nurturing process into an effective conversion machine. Why Is Lead Nurturing Essential for B2B Marketers?

B2B 165

B2B ROI Campaign Buy 165

Convince & Convert

SEPTEMBER 7, 2010

The examples and mini case studies he presents provide insights that leave you nodding your head and thinking you could adopt the same approaches. UNsettling Stratten has a knack for gaps. The two sections in the book on the Trust Gap and the Experience Gap are among the strongest in UnMarketing. All rights reserved.

Review 115

Review Social Media Social CRM Consultant 115

Sprout Social

JANUARY 30, 2020

Notable for companies in the SaaS B2B marketing space, Gartner recently observed that the average buyer is more overwhelmed with information than ever before. New content (webinars, blog posts). Webinars are all the rage right now for a reason. Checklists, webinars and case studies are prime content for social ads, for example.

Strategy 101

Strategy Marketing Case Study How To 101

Convince & Convert

JUNE 22, 2010

Never Heard Of It This is of course a situation that is most acute in B2B, where White Horse found that 60% of companies either have low executive interest in social media, or have modest interest but a lack of education. If anything, social media is MORE important for B2B companies than it is for B2C companies. This makes no sense.

Social Media 130

Social Media B2B Company Consultant 130

Sprout Social

JUNE 20, 2023

This applies to B2B and B2C brands alike. How you present your business is totally dependent on your audience and customers. How to build brand positioning Positioning refers to how you present your brand relative to your target market. Gathering case studies, testimonials and customer stories is integral to building a brand.

Brands 95

Brands How To Sentiment Social Media Management 95

Convince & Convert

MARCH 4, 2010

For more on advanced blogging, please see my post and slide presentation: 11 Must-Dos for the Serious Blogger. In the well-documented Marriott case study, they tracked $500 mm in bookings from links on the corporate blog. Also, I think another viable category for blogging for reputation, or to establish a voice of authority.

Metrics 130

Metrics Strategy How To Tourism 130

Oktopost

APRIL 7, 2022

So how can you create a social media sales funnel that aligns (and drives leads into) your B2B sales funnel? Your customers are thinking of making a purchase, and you want to make sure you’re presenting your brand as the best option out there. In B2B especially, customers are likely to be on a retainer or may make regular purchases.

Social Media 118

Social Media How To Metrics B2B 118

Webbiquity SMM

FEBRUARY 21, 2012

Case studies. Presentations. Webinars / webcasts. Of course, in the B2B realm, your content should be targeted at addressing a specific question or concern of a specific type of buyer at a specific stage of the buying cycle (e.g. On American Idol. Late in the season. Product data sheets / brochures. Blog posts.

B2B 190

B2B Social Media Alltop Marketing 190

Oktopost

MAY 31, 2021

Quite the contrary, outbound marketing strategies are the manual and traditional methods of presenting your business and attracting leads. Remember to add some sections such as customer testimonials, case studies, reviews, etc. Organize Webinars. Webinars can have various subjects. Consider Email Marketing.

Tips 105

Tips Marketing B2B Review 105

Convince & Convert

SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. Sessions start October 5. Because tools will change.

Social Media 167

Social Media Strategy Consultant Conference 167

Rebekah Radice

JANUARY 9, 2017

Case studies. For example: once you’ve tested how webinars work for you, then move onto the next idea. Webinars (Live and Recorded). Webinars are a fantastic way to build a list and sell to it. They’re effective for both B2B and B2C marketing. My process for webinars is similar to presentations. (

Template 131

Template Templates Social Media Strategy 131

Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. I’d be happy to share my slide presentation with you, too). Feel free to borrow it or use it at your presentations but obviously we would love a credit if you do. I wasn’t talking to you.) (If And it works.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Convince & Convert

APRIL 1, 2010

– Get Your Social Media Story Straight | [link] (via @ShellyKramer) cravendickens I've always been a great believer of showing clients 'look what went wrong when…' case studies. I must have used the Edelam WalMart 'Flog' example 30 times in presentations and workshops!

Social Media 120

Social Media Content Analysis Sports 120

Buffer Social

DECEMBER 5, 2023

Can you turn your blog into a slideshare presentation for an Instagram Live broadcast ? But that doesn’t translate to being active and present everywhere. Think: Is your target audience even present on the new channel? It also includes any webinar, tutorial, video podcast episodes, or live broadcasts you do.

Content 108

Content Newsletter Remix Instagram 108

Rebekah Radice

JANUARY 9, 2017

Case studies. For example: once you’ve tested how webinars work for you, then move onto the next idea. Webinars (Live and Recorded). Webinars are a fantastic way to build a list and sell to it. They’re effective for both B2B and B2C marketing. My process for webinars is similar to presentations. (

Template 60

Template Templates Social Media Strategy 60

Convince & Convert

FEBRUARY 25, 2010

killer case study by @susanbaier) [link] susanbaier Hi Lisa, thanks for the nice comments! killer case study by @susanbaier) [link] [link] Punit Pandey Do You Know Your Customers Enough to Win in Social Media? “Motive&# is a great word for the WHY. Thx for sharing.

Social Media 117

Social Media Case Study Strategy Study 117

Oktopost

JANUARY 17, 2024

Invite them to sign up for your mailing list or webinar or become a social media follower. The next step is to present personalized content journeys through articles, videos, social posts, or emails. Keep delivering the same value to stay top of mind and deepen the relationship with prospects.

Metrics 62

Metrics Cost Hubspot Analytics 62

Webbiquity SMM

AUGUST 2, 2010

A B2B Marketer’s Guide to Great Facebook Pages from HubSpot (29 pages). Though Facebook is generally more effective for b2c marketers than on the b2b side (as even this report notes), there are nevertheless b2b companies standing out from the crowd by getting results through Facebook. How are they doing it?

Report 174

Report Social Media B2B GPS 174

Convince & Convert

SEPTEMBER 21, 2010

You are indeed the perfect case study. You are indeed the perfect case study. j Jason Baer Tom - Really interesting presentation. j Jason Baer Tom - Really interesting presentation. Jason Baer Thanks very much for the kind words. Those type of comments are why I do it. Bravo, man. Keep at it.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

JULY 22, 2010

When we (meaning humans) are asked to make a complex decision and have a number of different options presented to us, numbers tend to be the primary tool we leverage in order to decide how to value one choice over another. And, in my experience, anything that can't be quantified is considered less valuable by default. A summer must-read!

Social Media 128

Social Media Strategy Influencer Case Study 128

Writtent Blog

MAY 21, 2013

If your organization is among the 45% of companies with plans to expand their budget for content marketing and inbound practices in 2013, there’s no better time than the present to start brainstorming a style guide for blogging: Image Credit: graur razvan ionut /FreeDigitalPhotos.net. Case Studies. What is a Content Style Guide?

Content 96

Content Tools Marketing Hubspot 96

Webbiquity SMM

JANUARY 15, 2013

Mustaza Mustafa presents a richly illustrated, step-by-step process for using the CertifiedSeller app to add a Twitter profile link to your tab on Facebook timeline. ” Though targeted at consumer marketers, many of the tips apply to b2b marketing as well. 5 Successful Facebook Marketing Campaigns – Case Studies by jeffbullas.com.

Facebook 192

Facebook Small Business Advertising Hubspot 192

Convince & Convert

SEPTEMBER 21, 2010

Best to ask on this point as the past makes the present coherent, and we've identified tremendous benefit from tracking past incidents, especially in matters where a company's reputation hangs in the balance, and harsh critics are able to use past transgressions as fuel to the fire.

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

MARCH 22, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. ” This sounds like a case study for great content that was really marketed well. View more presentations from Eloqua.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 22, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. ” This sounds like a case study for great content that was really marketed well. View more presentations from Eloqua.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

SEPTEMBER 1, 2010

Maybe something we can all work on (those that support social media in organizations – both employees and consultants) is a general way to present the truth of social media (and what’s truly needed to start) in the beginning so that the execs will support it, but not expect a “silver bullet.&# Any thoughts? Any thoughts?

Social Media 120

Social Media Consultant Social CRM eBook 120

Convince & Convert

MAY 20, 2010

There's SOOOO many case studies and results out there to see what's already been done. Wisely improve the present, it is nike dunk low thine. If it's been done successfully, chances are you might want to consider taking advantage of it, although doing it in a way that obviously has your brand, message, etc.,

Metrics 116

Metrics Social Media eBook Social CRM 116

Convince & Convert

JUNE 8, 2010

link] : RT @kelvin8048 Are You… [link] #socialmedia [link] Hot In Marketing Are You Ready for the Opportunity Economy | social media case studies | Social Media Consulting – Convince & C. It's so important to listen and find what opportunities are presenting themselves. It really brings this stuff to life.

Social Media 128

Social Media Foursquare Consultant Airlines 128

Sprout Social

APRIL 8, 2021

But where do you start and what type of content should you create for B2B content marketing? Understand your B2B audience. The first step in setting up your B2B content marketing strategy is knowing who you’re talking to. One important point for a B2B persona is to identify the individual buyer’s job position. Case study.

B2B 126

B2B Content Case Study Marketing 126

agora pulse

SEPTEMBER 2, 2020

If you have a good background in the sector and can show off case studies , previous work, and client testimonials, you’re off to a good start. In addition to the usual video meetings, Zoom can be used for webinars, training, and conferences. You specialize in a sector . You specialize in an area of social media marketing .

Social Media 148

Social Media Marketing How To Tweetdeck 148