Keyhole.co

JUNE 6, 2023

Have you ever felt like you’re playing an endless game of tag with your B2B content marketing strategy, trying to catch your target audience’s attention while they’re just out of reach? So why not use them to your advantage in your B2B content marketing strategy? The best way for B2B companies to build trust.

B2B 52

B2B Strategy Brands Content 52

Social Media Strategies Summit

DECEMBER 14, 2023

Semrush’s State of Content Marketing Report for 2023 found that well-conducted audience research ranks highest in terms of factors leading to positive results, followed by SEO, publishing more content, and boosting quality. They will encourage your audience to continue returning to your blog repeatedly.

Content 221

Content Marketing Loyalty Collaboration 221

Webbiquity SMM

OCTOBER 17, 2023

Somewhat surprising: the top challenge identified, by far, is a shortage of resources (talent, time, and budget: 44.4%). Per the report, “Social media and community building (17.8%) overtook blogs (14.7%) as the most popular type of content marketing.” LinkedIn is, of course, the top social media platform for B2B marketers.

Research 257

Research Report Social Media CPM 257

Keyhole.co

JULY 28, 2023

In business-to-business (B2B) marketing, social media has become a potent tool for connecting, engaging, and building lasting relationships. However, navigating the B2B social media marketing landscape requires a clear understanding of the best strategies and pitfalls to avoid.

B2B 52

B2B Company Social Media Marketing 52

Kikolani

DECEMBER 14, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. The Resources Mashup. Blogging / Content. Well first off, make sure there are 5 good blog posts on your blog. Last Fetching Friday of 2012.

Mashup 134

Mashup Resources SEO B2B 134

Writtent Blog

MAY 26, 2014

SEO and blogging form the backbone of content marketing, something that every serious business and marketer should be doing today to grow their online presence. Blog writing and search engine optimization can, however. You blog consistently. Many businesses blog solely for traffic. Have you heard the term?

SEO 97

SEO Hubspot Press Release Engineering 97

Kikolani

JUNE 11, 2010

This post is part of a weekly series, Fetching Friday, featuring the resources mashup, Blog World Expo Poll, Akismet commentary, and what’s new on kikolani.com. The Resources Mashup. Blogging / Writing. 7 brand building tips for you b2b blog – if you have trouble making your b2 blog standout, try these tips.

Resources 129

Resources Mashup WordPress Affiliate marketing 129

agora pulse

DECEMBER 26, 2016

With a gazillion social media marketing blogs out there, you could easily spend hours a day reading best practices posts — and getting a crazy headache in the process. The weekly blog roundup over at Optimize Marketing is your go-to blog for all things social media. The Best Social Media Roundup Posts of the Year.

Social Media 124

Social Media Curation Journal SEO 124

Webbiquity SMM

AUGUST 23, 2011

The key is a balanced strategy of search engine optimization (SEO), social media, syndication and guest posting. So where does blog traffic come from, and how does this change over time? Looking at data from the Webbiquity blog, several trends are apparent. Direct and referral traffic are highly correlated.

Syndication 186

Syndication Data How To HootSuite 186

Kikolani

JULY 9, 2010

This post is part of a weekly series, Fetching Friday, featuring the resources mashup, Blog World Expo early bird pricing deadline, ComLuv contest update, and Dude vs. Wild on kikolani.com. The Resources Mashup. Blogging / Writing. How do you give something back with your blogging – are you helping someone?

Mashup 130

Mashup Resources WordPress SEO 130

Kikolani

JUNE 29, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. The Resources Mashup. Blogging / Content Marketing. Search Engines / SEO. Learn how to get placements on university blogs in these 3 simple steps.

Mashup 115

Mashup Resources eBook RSS 115

Oktopost

DECEMBER 8, 2021

During that time he also founded a food and cooking blog that shared their experiences and invited friends to write as they explored their passion for cooking, including recipes, and tips. He even compares why thinking about social media efforts in the same way you think about SEO work can be a game-changer in a social strategy.

Engagement 109

Engagement B2B Apple How To 109

Kikolani

AUGUST 24, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. The Resources Mashup. Blogging / Content. Want suggestions to help improve your blog? Search Engines / SEO. Be sure to sign up!

Mashup 117

Mashup Resources How To Remix 117

Writtent Blog

APRIL 2, 2014

I’ve curated a list of resources that I can recommend without hesitation to anyone. The Grande Guide to B2B Content Marketing. This Eloqua resource is a whitepaper, that’s elegantly presented in presentation format. 11 Examples of B2B Content Marketing. 44 Must Read Resources on Content Marketing.

Resources 99

Resources Content Case Study eBook 99

Socialmedia.biz

SEPTEMBER 6, 2016

Target audience: Businesses, brands, B2B marketers, agencies, SEO specialists, entrepreneurs. B2B includes not just blogs but videos, whitepapers, infographics, research reports and gamification. Below is the list of the best growth marketing strategies used by the most successful B2B companies in the industry in 2016.

B2B 60

B2B Strategy Marketing Creative Commons 60

Writtent Blog

JANUARY 10, 2024

35% of firms in the US outsource some component of their work, and 44% of B2B companies are currently working with outside contractors on content marketing. Blog Management Does the idea of content marketing make you feel like you’re drowning? Article Writing Nearly 40% of organizations in the US use blogs for marketing purposes.

Content 40

Content eBook SEO Guidelines 40

Koka Sexton

DECEMBER 31, 2022

This resource provides valuable insight into ways to leverage your brand’s presence across multiple channels. These channels can include social media, search engines, blogs, websites, and email – all of which can be used to amplify a brand’s message. Do you want to increase the reach of your brand and its messages?

Strategy 92

Strategy Marketing B2B ROI 92

Kikolani

NOVEMBER 19, 2010

The Resources Mashup. Blogging / Writing. The Blog World eBook – for those who missed Blog World Expo, check out this free ebook on one awesome blogger’s experiences. 4 ways to get traffic to your blog via LinkedIn Answers – great tips for bloggers on LinkedIn. Search Engines / SEO / Analytics.

Mashup 128

Mashup Resources Digg Social Bookmarking 128

Kikolani

MARCH 19, 2010

This post is part of a weekly series, Fetching Friday, featuring the resources mashup, Letterman’s Twitter Top Ten, and what’s coming up on kikolani.com. The Resources Mashup. Blogging / Writing. Massive list of blog post ideas. Blogging in 2010 – what you need to know. How to master blogging.

Mashup 112

Mashup Resources Twitter WordPress 112

Kikolani

JULY 20, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. The Resources Mashup. Blogging / Writing. 5 Small Blog Tweaks That Will Lead To Big Results – Sometimes, it just pays to revisit the basics.

Mashup 115

Mashup Resources RSS Forums 115

Buffer Social

NOVEMBER 8, 2023

The ones I’ve seen used most often to track content performance are: Page views This is usually the biggest traffic number — the number of times a landing page or blog post on your site has been viewed. It’s important to note that this tracks multiple visits from the same person.

Metrics 98

Metrics Content Marketing Newsletter 98

Kikolani

DECEMBER 17, 2010

This post is part of a weekly series, Fetching Friday, featuring the resources mashup and a video to boost your holiday spirit on kikolani.com. The Resources Mashup. Blogging / Writing. Blog post promotion , social sharing, and analytics – a look at what social sharing statistics (numbers of tweets, Facebook likes, etc.)

Mashup 131

Mashup Resources WordPress SEO 131

Oktopost

JUNE 14, 2021

It’s not uncommon for B2b marketers to conflate these two processes and definitions, which is an unfortunate lousy habit. . As spoken of above, keyword opportunities can help you know how to target your audience with published content on a blog or through targeted social media advertisements. . How Do I Find Keyword Opportunities?

Comparison 145

Comparison SEO Curation Domain Name 145

Hootsuite

NOVEMBER 30, 2023

By creating valuable resources, information, tools, and other forms of content for your audience, you make sure you’re top of mind when it comes time to make a purchase. One important feature for content marketers: It uses AI to create videos directly from a blog post. Marketers need to take the same approach.

Tools 104

Tools Content HootSuite Marketing 104

Kikolani

DECEMBER 31, 2010

This post is part of a weekly series, Fetching Friday, featuring the resources mashup, some tidbits on Affiliate Summit West, and a free ticket to Social Media Marketing Las Vegas on kikolani.com. The Resources Mashup. Blogging / Writing. Personal branding & SEO – a look at About.me and Flavors.me

Mashup 132

Mashup Resources WordPress Reputation 132

Writtent Blog

FEBRUARY 14, 2014

Google Trends indicates that the term began to gain traction in 2013, and is quickly gaining some serious traction in search: Whether you choose to apply growth hacking in real life or would rather stick with more conservative and mainstream marketing tactics, here are 30 great resources to help you explore the idea : 1. Startup Marketing.

Resources 111

Resources Startup Marketing Handbook 111

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales. Engage with your customers on social media.

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

Webbiquity SMM

AUGUST 2, 2018

For many companies, especially B2B vendors, these are completely unrealistic, impractical expectations. For most B2B companies, your SOM is going to be relatively small compared to the total addressable market, or TAM, especially in relation to B2C companies. Then again, social media activity has a positive impact on SEO.

Social Media 107

Social Media B2B Engineering SEO 107

Kikolani

JUNE 21, 2016

Title suggestions: Content Marketing Tactics to Increase Blog Traffic. Why is blog traffic important? Because most buyers these days make up their minds on whether to purchase a product or contract a service by reading your blog, finding out new information on which they base their new, researched purchase. Over 1 milion posts!

Strategy 93

Strategy Content Marketing Influencer 93

Writtent Blog

DECEMBER 6, 2023

Blog categories or an on-site article directory are excellent for this. Most people think published work is more valuable than a simple blog post, and articles cost less than advertising in the same magazine. Join associations and use the provided resources , including local networking events, online forums, and job boards.

Small Business 98

Small Business Marketing Compete Directory 98

Sprout Social

FEBRUARY 12, 2024

Ogilvy research shows that 75% of B2B companies have already jumped on board, realizing its immense potential. Improves SEO Influencers increase your brand’s online presence by sending high-quality external links to your website and contributing to social SEO.

Influencer 107

Influencer Marketing Collaboration ROI 107

Webbiquity SMM

AUGUST 18, 2012

Note: a slightly shorter version of this compilation was recently published as a guest post on Jeff Bullas’ blog. Wondering which social network is most effective at generating b2b leads? The average midsize or large company (1000 employees or more) has 178 “social media assets” (Twitter handles, employee blogs, etc.)–yet

Statistics 198

Statistics Social Media B2B Marketing 198

Kikolani

AUGUST 5, 2010

This post is part of a weekly series, Fetching Friday, featuring the resources mashup (a shorter version for this week), the 2010 Facebook Success Summit, and some funky hamsters on kikolani.com. The Resources Mashup. Blogging / Writing. Search Engines / SEO / Analytics. Business / Career / Finance.

Mashup 121

Mashup Resources Facebook Engineering 121

Webbiquity SMM

MAY 10, 2011

Nevertheless, social media activity consumes resources and therefore must produce business results–or those resources will be spent somewhere else. The core of social media marketing efforts should be the corporate blog. Essentially, marketers need to (carefully and tactfully) advertise on their own blogs.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Writtent Blog

JULY 16, 2013

Or that consumers believe that blogs are the most useful form of content ? There’s a lot of compelling reasons to blog starting yesterday, not the least of which is that it’s no longer a differentiating factor. There are now nearly 7 million blogs on the internet, a meteoric increase over the 100,000 that existed a decade ago.

Sysomos 88

Sysomos Hubspot SEO ROI 88

Webbiquity SMM

DECEMBER 13, 2011

Social networks are essential for expanding your web presence —not only for creating social signals now a key component in search engine rankings, which makes your website and blog easier to find in search, but also by giving you more places to be found online. Create valuable backlinks for SEO.

Social Networking 190

Social Networking B2B Plaxo Marketing 190

Kikolani

NOVEMBER 29, 2010

I have included many well known female influences as well as some that are just starting out but have a very promising future in the blogging world that I have come across online, found in other lists, connected with in forums like the Third Tribe and the BlogcastFM Green Room , or met at events such as Blog World Expo and Social Media AZ.

Blogger 168

Blogger SEO Consultant WordPress 168