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10 Examples of Brands Leading the Way with NFTs

Social Media Strategies Summit

According to Hubspot research , 14% of media planners have started using non-fungible tokens in their campaigns, while a further 16% plan to do so for the first time in 2022. What’s more, research from PYMNTS found that less than one-quarter of consumers currently hold, or have ever held, cryptocurrency. Image source.

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15 Simple Ways to Research Your Target Customer for FREE [podcast + worksheets]

Pam Moore

SocialZoomFactor · 15 Methods to Research and Know Your Customer for More Leads and Sales. However, very few marketing experts, agencies or consultants in the industry will actually tell you HOW to research and learn the details about your customer! Target Customer Research in a Nutshell . Do you REALLY know your customer?

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How to Create a Reader Avatar for Your Blog

ProBlogger

For several years, I’ve been using Reader Avatars (also called Reader Profiles or Personas) on my blogs – and I’ve found them very effective and helpful. To create your first reader avatar, you’ll need to spend some time thinking and writing about a type of reader that you’re either attempting to reach or who is already reading your blog.

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6 Ways Emerging Technologies Are Set to Change the Use of Social Media

SocMed Sean

That is the reason why a lot of current research is on using technology to improve the user experience of the person using social media and also to improve scalability and analytics from the point of small businesses and other advertisers. Artificial Assistants.

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Buyer Personas 101: What, Why & How to Use for More Customers! [template + podcast]

Pam Moore

A buyer persona is a semi-fictional, generalized representation of your ideal customer based upon market research and real data. What is a customer avatar. A buyer persona is a semi-fictional, generalized representation of your ideal customer based upon market research and real data. What is a Buyer Persona? .

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What is a Buyer Persona and Why Marketers Need Them NOW! [video + podcast + free templates]

Pam Moore

A buyer persona is a semi-fictional, generalized representation of your ideal customer based upon market research and real data. What is a customer avatar. A buyer persona is a semi-fictional, generalized representation of your ideal customer based upon market research and real data. What is a Buyer Persona? .

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5 ways to create better buyer personas with social media data

Sprout Social

When built on diligent market research , they can be helpful in a variety of circumstances in and beyond marketing, offering critical audience insights. They don’t have to scramble doing a bunch of just-in-time research or making guesses about how a marketing message or activity might be perceived by their target audience.

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