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5 ways to create better buyer personas with social media data

Sprout Social

To create an effective marketing, sales or social media strategy, you must first have a clear idea of who is consuming your content and why. In this guide, we’ll show you how to better understand your target audience by creating buyer personas built on social media data. And their social media game is tight.

Data 138
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What Is an NFT? 2023 Cheat Sheet for Marketers

Hootsuite

Executives at most popular social media platforms seem to think so. Here’s everything you need to know about NFTs to take advantage of all the new features the social platforms are launching. These are typically used to group variations of a series together. Get the full report now! What is an NFT?

Marketing 118
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What’s So Funny About Social Media and Online Marketing?

Webbiquity SMM

From social media cartoons and contextual advertising gone wrong to dysfunctional agency-client relationships and the best (and worst) online ads, here are some of the most amusing, creative and remarkable blog posts and videos of 2009. Social Media. Top 30 Social Media Jokes, Clips and Cartoons!

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Top 17 Social Media Monitoring Vendors for Business

Socialmedia.biz

For instance, internet users create new social media accounts every day. You cannot underestimate the power and impact of social media in the business world today. Previously, people used social media platforms to chat, create friendships, share files, and perform other social activities.

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Snapchat Insights: How to Use the Analytics Tool (And What to Track)

Hootsuite

Tap your Bitmoji/avatar in the top left-hand corner to navigate to the home screen. This tool will allow you to dive deeper into the unique traits of your audience and make comparisons against other custom user groups. Conviva’s metrics pack a punch, especially with its daily automated data collection and long-term reporting.

Analytics 144
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The 12 Best Chatbot Examples for Businesses

Hootsuite

Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. And you can incorporate chatbots to help with customer service even on social media. She speaks to users with a warm voice from a smiling avatar, which is in line with Lemonade’s brand.

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Why Isn’t Anyone Talking About Live Video Anymore? The Current State of Live

Buffer Social

How should you be thinking about live video and your social media strategy in 2019? This week on the Science of Social Media , we hope to give you some fresh perspectives and ideas on what live video could look like for you and your brand in 2019. Live video was going to be the future of how we interacted on social media.

Video 75