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5 Simple Ways Small Businesses Can Ace Social Listening in 2019

Waxing UnLyrical

If you run a local green food outfit, you can find and follow big food related industry players or regulators, connect, engage and interact with their posts. Google Alerts is free and easy to set up as shown below: You should also listen for competitors and top performing keywords or hashtags in your industry. Align Technology.

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Ugly Drinks’ Four Secrets to Disrupting a $392 Billion Industry

Buffer Social

Apple made CD’s redundant, and gave us 1,000 songs in our pocket. And now, Ugly Drinks is creating a new, healthier future for the $392 billion soft drinks industry, challenging giants like The Coca-Cola Company, PepsiCo and Red Bull head on. So, how has Ugly grown from a startup idea to challenging billion dollar brands?

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VP Marketing of PandaDoc on Why it’s Okay to be Wrong

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. With experience in leading Marketing teams from startup (<$10M) to scale up ($10M – $500M), Shawn appreciates a learning curve and respects the process of testing methods and strategies without fear of being wrong. Catch all episodes here.

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Mike Dickerson on How to Succeed in a Digital-First World

Oktopost

Listen to the Podcast Now: For more thoughtful discussion with renowned marketing leaders, subscribe to B2B Marketing Now for free wherever you listen to podcasts or catch us on Apple Podcasts , Spotify or follow Oktopost on LinkedIn. He marries his large, public-company experience with that from high-growth startup environments.

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22 Side Projects From the Buffer Team

Buffer Social

The app can be doing on both iOS and Android, often featured by Apple and includes over 35+ localizations. Nonprofits Amanda & Gabi : SheSharp Amanda and Gabi run SheSharp: a non-profit foundation based in The Netherlands that makes it easier for all women and non-binary people to enter, stay, and grow in the tech industry.

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The Inferior Brand

Twist Image

Not everyone works for Apple. In fact, the vast majority of us probably don''t work for the superstar brand in our industry. Identify their industry. Target this industry more aggressively. We live in a globally connected community, there is no doubt about it. Is there a certain industry? Ask them why?

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3 Reasons Your Boss Didn’t Approve Your Social Media Budget and Plan

Pam Moore

It could be you are talking apples and your management is talking oranges. Do they not understand that there is also risk by ignoring social networks where their current customers, dream customers and community is hanging out? We work with organizations from small business and startups to enterprise Fortune 10 brands.