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Finding Keywords: The First Step to Blogging Success

Waxing UnLyrical

See, for example, the screen shot below showing the relative usage of the terms “search engine optimization” as compared to “content marketing.”. In the interest of full disclosure, do not read too much into the specific screen shot about the decline of search engine optimization. Google Analytics. Customer Care Team.

Adwords 278
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The 12 Startups I’ve Invested In and Why

Convince & Convert

Captora has a very powerful engine that analyzes the entirety of your digital marketing efforts and the efforts of your competitors, in real-time (and all the time). CloudPeeps.com Command Post – Social Media Segmentation and Disclosure Formerly known as cmp.ly The firm still has its cmp.ly The firm still has its cmp.ly

Startup 168
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Fetching Friday – Resources Mashup & Funny Cute Animal Compilation

Kikolani

6 Ways Content Producers Should Adjust to the Latest FTC Disclosure Rules – Don’t worry — disclosure doesn’t need to be complicated or take away from your marketing message. Search Engines / SEO. How To Build Your Own Custom Google Analytics Dashboard – Want to create your own custom Google Analytics dashboard.

Mashup 122
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Everything You Should Know About Facebook’s Brand Collabs Manager

Hootsuite

A Paid Partnership label is automatically applied to content created through Brand Collabs Manager, helping you stay compliant with sponsorship disclosure regulations. #ad Fourstarzz Influencer Marketing Engine. Full analytics mean you always know which brand collaboration campaigns are working best.

Brands 95
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Fetching Friday – Resources Mashup & The Science of Productivity

Kikolani

The Top 75 Must-Read Online Marketing Blogs – Last year, I compiled 75 Marketing Blogs that covered conversion, content, email, paid search, SEO, analytics, blogging, and social media marketing. Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. Featured Post.

Mashup 130
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The Science and Results of Real-Time Content Optimization

Convince & Convert

I continue to find it fascinating, however, that even though this blog is probably considered successful within its very small niche, approximately 70% of the visitors here are first-timers (according to Google Analytics). And approximately 35% of you came from a search engine. You know what drives magazine subscriptions?

Content 125
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Math Is Hard. Or How To Make Your Advertising Count

Twist Image

Groups like the IAB (full disclosure: I sat on the board of directors for IAB Canada many years back) could create some form of industry standard, in terms of ad serving, ad formats, etc. Many won't remember that the Internet was not built to be an engine of commerce. The analytics should not lie. The analytics should do more.