Remove Analytics Remove Data Remove Research Remove Syndication
article thumbnail

Quick Guide: How to Conduct an Effective Social Media Audit

Ignite Social Media

From an analytics standpoint, there are a few key things to look at numerically. With your own content, it can also be insightful to look at click data. Getting all the data on competitors can be tricky and it’s one of the reasons brands turn to social media agencies with experience doing exactly that.

article thumbnail

15 of the Best Social Media Monitoring Tools to Save You Time

Hootsuite

Once you start collecting this valuable data, you can use it to look for trends and insights. Social media monitoring is about gathering information—collecting all the data and details you can. You analyze the data for actionable insights. Social listening uses the data you gather to improve your social media strategy.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Hire Your Social Media Marketing Partner

Techipedia: Tamar Weinberg

Strategy involves competitive research, benchmarking, messaging, audience identification, determining platforms for engagement, setting overall program and conversion goals, and setting up metrics. It requires experience and analytical skills. Reporting and continuous improvement involves capturing the appropriate social data (e.g.,

article thumbnail

AOL Newsroom: A Model for the Future or Shades of 2001?

Adam Sherk

by Adam Sherk on February 23, 2010 There is an interesting article in BusinessWeek on how AOL is utilizing software and analytics data in an effort to match content with user interests and monetize it more successfully. But there is no reason not to use tools and data to help make smart business – and editorial – decisions.

Hitwise 110
article thumbnail

Hearst Skiff Reader Looks Cool

Adam Sherk

My professional, analytical opinion is it looks pretty darn good. Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Hearst Skiff Reader Looks Cool by Adam Sherk on January 7, 2010 Hearst’s Skiff Reader is being unveiled at CES this week. What Horrible Things Did Time Magazine Do in 1964?

article thumbnail

5 Ways to Deal with Seasonal Dips in Search Engine Traffic

Adam Sherk

Here are five ways to mitigate seasonal search traffic declines: Go after hot topics – Regularly monitor the top searches, topics and trend data published by search engines and social media sites for content ideas and opportunities. Research the opportunities and come up with an effective social media strategy.

article thumbnail

17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

Samir’s Favorite Little Known Social Media Tool : The tool that I love the best is actually an analytics tool and one well known for it’s SEO ability. Based on the analytics provided, I can tweak and manage my messaging calendar to reach the most people. The application I’m talking about is Raven Tools (aff).

Tools 277